Can you still play like this on TV? TCL's third-generation art TV is too rebellious

Ray Technology

2024-07-17 17:26Posted in Guangdong science and technology creators

If you want Xiao Lei to say, the leisure and entertainment methods of contemporary people are absolutely indispensable to the classic project of "watching TV".

Compared with mobile phones and tablets, TV screens are larger and have a wider field of view; Compared to movie theaters, televisions are more cost-effective.

However, Xiao Lei also found a situation: Nowadays, everyone's requirements for TV sets are getting higher and higher. Not only is it required that the hardware parameters of the TV are excellent、The software experience should be good,Now it is also required that the appearance design is online,The appearance must be leveraged!

The question is, what can the appearance of art TV be rolled into? TCL gives the answer: TCL A300 series art TV!

2024year7month17day14:30,At the TCL third-generation art TV new product launch conference,TCL A300Series art TV debut!

In factTCL art TV series has a long history,As early as 2018year,TCL launched the first generation of art TV——The world's first floating window full-scene wallpaper TVA100Series。 The groundbreaking four art frame designs, as well as a variety of use scenarios, can be said to be a pioneer in the field of art television.

In 2020, TCL followed by the launch of the second-generation art TV that looks good both horizontally and vertically - China's first rotating smart screen A200 series. This TV can be watched horizontally as a normal TV,Vertically it's like a "magnified version of the mobile phone",You can use TV to brush short videos and video calls and other functions,This wave has created a new interactive way of art TV。

And today's releaseTCL A300Series of third-generation art TV,It is TCL's deep cultivation in the field of art TV over the years,The main innovation and upgrading。 Next, let's talk about the upgrades of the A300 series!

There's art, and there's technology

First of all"Light",A300Series TV continues the original intention of artistic TV appearance design,Lightness and beauty are all grasped。

Generally speaking, traditional art television comes in two forms.

One is a split design,The main body of the TV is thin and light,But core components such as power supply、Drive and other core components are exposed,It really affects the aesthetics。 The other is called an all-in-one design,Due to technical limitations,TV can't be truly pure and integrated,It belongs"Fake ultra-thin art TV。

And A300Series art TV adopts the real "flat thin frame design",Through customized ultra-thin components and flat integrated design,Achieve27.9mm slim body,It can be seamlessly attached to the wall like a picture frame。 "Flat thin frames, is really light" is no problem at all.

In addition to being thin and light, TCL also takes inspiration from the crescent moon at night to upgrade the romantic aesthetic, bringing a unique moonlight white color scheme, soft curves of the moon arc and classic Doric Roman pattern to the A300 series.

The second is"Spirit",A300Series art TV has a flexible floor stand,This bracket can stand still,You can also install a flexible universal wheel to adjust the angle,support360Degree rotation,Optional。

The A300 series can easily be transformed into a "walking TV", bedroom, balcony, study, dining room, ...... Unlock more use cases for your TV from now on.

And that's not all, the A300 series is also equipped with DIY-inspired shelves, which combine decoration and storage, which is not only beautiful, but also quite practical.

And then there's "painting",A300Series is the world's first batch of art TVs equipped with AI painting models,Carrying"AIART famous painting creation function",We only need to enter 3 keywords,TV can generate a private customized exclusive art painting in 3 seconds1 key,Personalization is not to be said。

In order to cooperate with this function, the A300 series screen is equipped with nanocrystalline technology, and the surface of the screen presents a matte texture, which assists TCL quantum dot Pro 2024 ultra-high color gamut value display, and a "canvas screen" with stunning display effect is born.

TCL and B&Q, a strong combination

In addition to the above three features,TCL A300Series art TV also has"Rhyme"Feature,Yes, that's right,The acoustic experience is directly full。

On TCL A300 Pro art TV, TCL and the world-renowned audio brand Bang&Olufsen (hereinafter referred to as B&Q) reached a cooperation to jointly launch the 3.1.2 ultra-thin wireless audio "Audio by Bang&Olufsen".

This audio is not ordinary, and great efforts have been made in the appearance design, hardware stacking and professional tuning.

For example, in terms of exterior design, the design team took inspiration from the "Scandinavian" minimalist style, including the ultra-thin and minimalist design style, and the aesthetic tonality of Sounabar created by integrating mesh acoustic fabric.

Not only is it good-looking, but the audio is also very eye-catching in terms of hardware parameters. Equipped with 3.1.2 panoramic audio channels, 230W ultra-high acoustic power, it can bring a panoramic surround immersive acoustic experience, and 25 milliseconds ultra-low wireless connection is also a plus.

After the hardware was online, in order to create the ultimate listening experience, B&Q's acoustic laboratory and team of experts at its headquarters in Denmark carefully tuned the acoustics to the highest standards.

In general,in"Light","Spirit","Painting"and"Rhyme"With the blessing of the four major upgrade points,TCL A300Series art TV will reach a new height in audio-visual。

A300 series specifications and prices at a glance

After chatting about the exterior and interior of the A300 series of art TVs, many friends must have been curious about the price, right?

A300Series art TV is divided intoA300 ProandA300W two,Xiaolei summarized the specific configuration、Size and price,You can refer to it。

A300 Pro

Configuration: Equipped with Bang & Olufsen audio.

Size & Price:

65 inches: the daily retail price is 9999 yuan, and the first arrival price is 8999 yuan;

75 inches: the daily retail price is 13,599 yuan, and the first arrival price is 11,999 yuan;

85 inches: the daily retail price is 17,999 yuan, and the first arrival price is 15,999 yuan.

A300W

Configuration: Without soundbar.

Size & Price:

55 inches: the daily retail price is 5599 yuan, and the first arrival price is 4999 yuan;

65 inches: the daily retail price is 7799 yuan, and the first arrival price is 6999 yuan;

75 inches: the daily retail price is 10,999 yuan, and the first arrival price is 9,999 yuan;

85 inches: the daily retail price is 14,999 yuan, and the first price is 13,599 yuan.

One More Thing：回音壁

In addition to A300Series art TV,At this new product launch conference,TCL also brought2New flagship sound bar products。

They are equipped with 7.1.4 physical surround channels, representing the industry's flagship level of home theater sound bar TCL Q85H, and equipped with 5.1.2 physical surround channels Q75H.

On the one hand, the leading hardware parameters are the two sound bars that also have two exclusive acoustic black technologies from TCL: omnidirectional sound arc and T chord.

The omnidirectional sound arc can realize the horizontal sound field widening again, that is, let us feel like we are in a larger space and restore the sound scene in the movie. And the T chord is the first technology in China to realize the linkage sound between TV and sound bar,With the support of this technology,TCL TV and sound bar can form a coordinated sound system,Realize1+1>2Sound effect。

Of course, the appearance design of the two sound bars has not fallen, compared with the plastic fuselage of most products in the industry, the all-metal fuselage of the TCL sound bar is matched with black crystal glass as the surface, and the texture difference is still obvious.

In addition, TCL has also thoughtfully designed interactive hardware such as abyss mirror lighting effect display and display screen, which is very friendly to perceive the status of the sound bar in real time, and the sound bar also supports the selection of seat or wall mounting to meet different placement needs.

The price of the two sound bars, Xiao Lei is also placed below.

The daily retail price of Q85H is 4999 yuan, 1000 yuan off when you participate in the full reduction activity, and the surprise listing price is 3999 yuan;

The daily retail price of Q75H is 3499 yuan, and the discount is 500 yuan for participating in the full reduction activity, and the surprise listing price is 2999 yuan.

TCL also made a big surprise, during the pre-sale period of the new product, the trial fund will be given, during the pre-sale period, the actual price of Q85H is 3499 yuan; The actual price of Q75H is 2699 yuan.

At last

For the brilliance of this TCL TV new product,Xiaolei was not surprised,Because TCL has been down-to-earth in the TV field,Rely on strength to speak。

In one sentence, TCL is not only the leader of large screens and Mini LED TVs, but also the pioneer of artistic life!

For example, in the field of large-screen TVs, TCL is already a leader. In 2023, on the 98-inch giant screen TV hot list of Jingdong Double Eleven, the four products of TCL giant screen TV dominated the four places of the best-selling TOP5.

TCL 98T7H won the first place in the sales of 98-inch giant screen TVs, while TCL 98Q10H, 98Q10G PRO and 98T7E won the second, fourth and fifth places respectively.

And in the field of Mini LED TVs, TCL is just as strong. In Zhongyikang's retail sales data statistics for weeks 1-52 of 2023, TCL's market share in Mini LED TVs is as high as 50.9%, ranking first.

In addition to its high market share, TCL's Mini LED TV products are very rich in content, covering a variety of models and sizes to meet the needs of different consumers.

And TCL has also invested a lot in technology research and development, and the launch of the world's first 115-inch QD-Mini LED TV through technological innovation is the best proof.

Looking back at the field of art TV, it is not difficult to find that TCL is also laying out early and continuing to cultivate and iterate.

The world's first floating window full-scene wallpaper TV A100 series, laying a solid foundation for the subsequent development of this series of TVs; The first rotating smart screen A200 series in China has made TCL an important step on the road of exploring the possibilities of art TV; And today's A300 series is the culmination of TCL's technology crystallization in the field of art TV over the years.

What surprised Xiaolei the most was that TCL and B&O cooperation was not only on the A300 Pro art TV product.

In the future,TCL and B&O will carry out more far-reaching cooperation on TCL's full range of flagship TVs,We can see that the two sides will work together to customize、Development and tuning of TCL TV audio。

Having said that, TCL is a world-renowned TV manufacturer, and B&O is the world's top acoustic brand, and the combination of the two parties is actually a strong alliance, which can enhance the market influence of their respective brands.

In addition, through joint development, TCL and B&O can contribute technical resources to jointly promote the innovation of TV and audio technology and accelerate the birth of related new products.

Finally,With the double Buff blessing of market influence and technology upgrading,Consumers' experience in TV will also achieve1+1>2The effect。

From large-screen TVs、Mini LED TV to art TV,TCL has been deeply involved in the field of TV, not forgetting the original intention,Through continuous innovation in technology,Bring consumers better use、More affordable TV products,Xiaolei is already very much looking forward to,What surprises can TCL bring us in the TV field in the future!

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