Zishi entered Thailand with star products, and the light of domestic products became famous overseas
On July 13, 2024, the "New Development, New Situation, New Chapter" Hainan Free Trade Port Global Investment Promotion Activity was held in Thailand. The CEO of Zishi was invited to participate in the event, and the guests included dealers in important cities such as Bangkok and Pattaya in Thailand.
In the venue, the CEO of Zishi gave a speech to introduce the brand, focusing on the development process of the brand, product development and innovation, and online and offline marketing layout, so that dealers have a deeper understanding of Zishi.
Outside the venue, Zishi communicated face-to-face with many dealers in Thailand. Under the leadership of the Zishi taster, the Thailand distributors tried the three series of products of Zishi fish maw porridge, bird's nest porridge and dessert, and conducted detailed discussions on the raw materials, formula, efficacy, taste, eating methods and other dimensions of the products. Among them, the most eye-catching is undoubtedly the star product of Zishi - fish maw porridge. In contrast to the products of the same category on the market, Zishi pioneered a whole fish maw category, adhered to the characteristic point of "good fish maw", and added a whole fish maw to each bowl, which successfully attracted many fans with its ultra-high collagen content and nourishing effect, making the brand reputation widely spread abroad.
Key representatives of the Thailand distributor delegation also spoke about the Thailand tonic market, including herbal and health supplements, which has shown significant growth potential. Different from Chinese tonics, most of their products are based on health products and herbal medicines, rather than daily nourishing ingredients such as bird's nest and fish maw. Comparatively speaking, our Chinese nourishment method is safer and more beneficial to your health. Therefore, once the Zishi products were launched, they were favored by the representatives of Thailand distributors. They highly appreciated the innovation ability of Zishi's products and the potential for rapid development of the brand, and expressed their strong willingness to carry out in-depth cooperation with Zishi to explore overseas markets.
This trip to Thailand is not only a business expansion, but also a cultural exchange and integration. Zishi is a new Oriental tonic food formula research brand, integrating R&D, sales and supply chain integration, and working with two authoritative universities and institutions to jointly develop formulas. The products integrate the essence of traditional Chinese culture with the wisdom of modern technology, and are committed to bringing excellent experience to consumers around the world. Through a series of products such as fish maw porridge, bird's nest porridge, desserts and other products, it meets the diversified health needs of consumers for ready-to-eat nourishment, and has won wide market recognition and praise at home and abroad!
It is not easy to move from domestic to international, and on the road to expanding the international market, Zishi also needs more long-term accumulation and more refined operations. In the future, Zishi will continue to innovate and make breakthroughs, keep up with the trend of the times, and lead the industry reform. With excellent product quality, unique brand concept and advanced marketing methods, we will strengthen close cooperation with international partners to jointly develop the market and achieve mutual benefit and win-win results.