Produced by Sunan Yugur Autonomous County Financial Media Center
In recent years, based on the two resource advantages of "plateau" and "green", Sunan County has actively promoted the integrated development of primary, secondary and tertiary industries, continued to promote the interaction of agriculture and tourism, the integration of culture and tourism, and the in-depth integration of business and tourism win-win industries.
Share the fun of the ranch online and offline. Adhere to resource sharing and green development, relying on new technologies such as modern Internet of Things, big data, and cloud computing, and adopt a combination of online and offline models, through the wisdom capture camera set up in the pasture and the lamb wearing an intelligent traceability collar, and strive to create a green, ecological and pollution-free smart free-range pasture. Shepherd", feeling the life of the grassland, sang a song of "cloud" pastoral song of rural revitalization under Qilian Mountain.
Green organic shared ranch brand. Gansu alpine fine wool sheep as Gansu Province "unique", "special" and "good" characteristics of livestock products, because of the obvious resource advantages, leading industrial scale, outstanding brand benefits, strong scientific and technological support, growing up in the "plateau" "green" regional environment, set pollution-free, green, organic and geographical indications in one, shared pastures adhere to the brand leading, quality-oriented, through the implementation of the "nine unification" standards, do "share" plateau high-quality pastures, take video publicity, live warm-up, ranch experience, In activities such as online pre-sale and exhibition promotion, green and healthy high-quality mutton carries the "Internet" express train into the high-end markets of first-tier cities such as Beijing, Guangzhou, and Shanghai, and "stay-at-home" can taste the green and organic food from the "shared pasture" in Sunan, Northwest China, opening up a one-stop sharing service channel from the grassland to consumers.
Profit dividends share the results of the ranch. Adhere to the integration of business formats, production and marketing docking, to create a green organic food industry chain with the integration of primary, secondary and tertiary industries, through the development of the "farmers and herdsmen + cooperatives + enterprises" operation model, to achieve joint products, joint facilities, joint standards, joint data, joint markets, and strive to create a new type of agricultural and commercial relationship between production and consumption, close connection of interests, close connection of production and marketing, and long-term stability, so far, the cumulative sales of "shared pastures" have reached more than 11,000 lambs and more than 1,500 cultural and creative dolls, which are only more than 120 yuan higher than the market. The radiation has driven more than 500 farmers and herdsmen in 4 townships (towns), with enterprise sales of 19.76 million yuan, and farmers and herdsmen have increased their income by more than 1.3 million yuan, giving full play to the absolute advantages of green, organic and pollution-free agricultural products in the middle and high-end markets, and farmers and herdsmen have greatly improved the value-added benefits of secondary and tertiary industries.
Integration of agriculture and tourism to share pasture resources. Sunan County actively explores new ways of integrated development with tourism, creates a "Sunan model" of "agriculture and animal husbandry + processing industry + culture + tourism + sports + health care" for the global development, and builds a public platform for agricultural products, characteristic tourism, product display, supply chain management, publicity and promotion, and sales promotion by holding a series of activities such as fine wool sheep forum, sheep racing festival, shearing competition, and rural tourism agricultural and livestock specialty promotion meeting. Build a cultural tourism + shared ranch experience center to realize a fun ranch integrating exhibitions, experiences, activities and other functions, through wall paintings, sand paintings, dolls, jewelry and other cultural and creative works, promote the spread of fine wool sheep culture, expand brand influence, realize the functions of travel photography and product exhibition and sales of tourists along the way, and promote the development of Yugu scenery characteristic tourism with green, organic and natural scenery and national characteristics. Actively create a local culture display base, provide young people with farming, nomadism, folk customs and other local cultural experiences, organize "youth extracurricular research" and other activities, and initially form a new pattern of industrial integration and development of "grassland ecological sightseeing tour, Yugu customs experience tour, red culture research tour, nomadic life experience tour", and help accelerate the construction of a common prosperity pilot area for all ethnic groups. (Contributed by Duo Zhen)
Editor of this issue: Deng Yaping
Preliminary review of this issue: Zhang Lijuan
Review of this issue: Wu Shengwen
Final review of this issue: Wu Xuefeng