Text: Qingyan Xiaosheng A
Editor|Qingyan Xiaosheng a
Disclaimer: The content of this article is based on authoritative information, combined with personal views of the original content, the text is marked with the source of the literature and screenshots, please be aware.
preface
As soon as the front foot left the Oriental Selection, the back foot joined forces with Douyin?
Dong Yuhui, which one is this going to play?
From "Brother with Goods" to "Olympic Commentary", the transformation of this "Terracotta Warriors and Horses Teacher" is dazzling.
What made him resolutely leave the "East" that he had worked hard for many years?
Steamy resignation
"There is no feast in the world that will not be dispersed", this sentence is very suitable for Dong Yuhui.
Not long ago, the news of the resignation of the former "Oriental First Brother" was like a bombshell, causing an uproar on the Internet.
However, what is surprising is that Dongfang Selection's reaction to Dong Yuhui's resignation was so warm.
On social media, Dong Yuhui posted a photo of a gift given to him by Dongfang Selection.
The gift reads: "Brother Hui, goodbye, I wish you all the best in the future." ”
This gift not only expresses the reluctance to part, but also reveals the blessing for Dong Yuhui's future.
Dong Yuhui also did not hesitate to express his gratitude.
He wrote on social platforms: "Dongfang is not my first one, but it will be the one I care about the most in my life." ”
These words express his deep feelings for Dongfang Selection, and also make people feel his growth and harvest on this platform.
Everyone is speculating, what made Dong Yuhui make this decision? But before thinking about it, the phenomenon of incomprehensible opinions appeared.
Yu Minhong, the founder of New Oriental, had a very kind attitude towards Dong Yuhui's resignation.
He left a message on social media: "If Dong Yuhui buys the company, the money is not enough, I am willing to pay a part, and I am Dong Yuhui's boss." ”
These words not only show Yu Minhong's humor and generosity, but also reflect his cherishing and support for talents.
As soon as this news came out, it immediately attracted widespread attention.
Everyone is speculating, what kind of actions will this "brother with goods" do next? What areas will his new company focus on?
Information source: Guangming.com2024-07-26 Oriental Selection: Anchor Dong Yuhui resigns! Yu Minhong responded
According to the analysis of industry insiders, Dong Yuhui's independent entrepreneurship may have an important impact on the live streaming industry.
As a well-known figure in the industry, his every move is in the spotlight.
Some people think that he may open up a new mode of live broadcasting, while others speculate that he may set foot in the broader field of cultural communication.
Regarding Dong Yuhui's decision, the reactions of netizens can be described as varied.
There was support for it as a natural path for him to pursue personal development.
"Dong Yuhui has such achievements at a young age, and starting a business independently is an inevitable choice for his career development", a netizen commented.
Some people also expressed concerns about his decision, believing that leaving the big platform of Dongfang Selection may affect his development.
"Dongfang Selection has given Dong Yuhui a good opportunity for development, will it be risky to leave?" Another netizen raised his own question.
However, just when people were still speculating about Dong Yuhui's next move, Douyin Sports gave everyone a big surprise.
Information source: Sina Finance2024-07-26 10 details of Yu Minhong and Dong Yuhui's decent "breakup".
Dong Yuhui's new news
Late at night, the official account of Douyin Sports suddenly released a warm-up promotional video for the Paris Olympics, and the dubbing was the familiar voice of Dong Yuhui.
As soon as this news came out, it immediately set off a heated discussion on the Internet.
Everyone is asking: Is Dong Yuhui going to enter the sports world?
The timing of the release of this promo was just right.
Not long after Dong Yuhui announced his independent business, Douyin threw out this bombshell news.
Information source: Guangming.com2024-7-26 Sudden announcement! Dong Yuhui resigned
In the promotional video, Dong Yuhui used his unique cultural expression to make a wonderful introduction to the upcoming Paris Olympic Games.
His voice is full of passion and his language is beautiful and fluent, making people feel as if they have already felt the warm atmosphere of the Olympic Games.
The cooperation between Douyin Sports and Dong Yuhui can be said to be a cross-border attempt.
Dong Yuhui used to give people the impression that he was mostly a cultural scholar and an anchor with goods, but this time he appeared as a sports commentator, which is really eye-catching.
This kind of cross-border cooperation not only shows Dong Yuhui's versatility, but also reflects Douyin Sports' bold attempt in content innovation.
In fact, the cooperation between Douyin Sports and Dong Yuhui is not accidental.
After Dong Yuhui left Dongfang Audition, Douyin Sports keenly seized this opportunity.
As a fast-growing platform, Douyin Sports needs talents like Dong Yuhui who have both cultural heritage and extensive influence to expand its influence.
And for Dong Yuhui, this is also a great opportunity to show his multi-faceted talents.
Behind this cooperation is the strategic vision of Douyin Sports in terms of content innovation and talent attraction.
By inviting "cross-border" talents like Dong Yuhui to participate in the promotion of the Olympic Games, Douyin Sports can not only attract more young audiences, but also inject new cultural elements into the communication of the Olympic Games.
What is even more surprising is that Dong Yuhui not only promoted the Olympic Games in China, but also personally went to France to participate in the relevant activities of the Olympic Games.
It is reported that Dong Yuhui took a 12-day long vacation to go to France to participate in the recording of the program of the Paris Olympics.
As soon as this news came out, it immediately sparked a heated discussion among netizens.
Some netizens learned in Dong Yuhui's live broadcast room that he would leave for France on the 25th and return on August 5, a full ten-day trip.
This trip to France is not only an important milestone in Dong Yuhui's personal career, but also regarded as an important event after he left the Oriental Selection.
Interestingly, it is rumored that Dong Yuhui also had mysterious companions on this trip, which aroused the speculation and expectations of netizens.
Some speculate that it could be a sports star, while others think it could be a well-known figure in other fields.
In any case, these speculations add a bit of mystery to Dong's trip to France.
For Dong Yuhui, this trip to France is undoubtedly a new attempt.
From a cultural scholar to an anchor with goods, and now a "new star of sports commentary", Dong Yuhui has shown amazing cross-border ability.
This diversified development path also makes people look forward to his future.
epilogue
The "lookout sister" and "news brother" of the Xinhua News Agency expressed great interest in Dong Yuhui's trip to France.
Although they were too busy covering the Olympics to accompany them in person, they promised that Dong Yuhui would have a good exchange after returning to China.
This reaction not only reflects Dong Yuhui's influence in the traditional media circle, but also shows that his cross-border actions have been recognized by the mainstream media.
What's more interesting is that "Sister Lookout" also revealed that Dong Yuhui has already arranged the next stop after returning from France.
The brand response is also worth watching.
As Dong Yuhui's partner, Extreme Fox officially announced its full support for Dong Yuhui's trip to France.
This is not only a personal support for Dong Yuhui, but also an attempt to take advantage of marketing.
Through the association with Dong Yuhui, Jihu Motors can undoubtedly enhance its brand image and attention.
This cooperation model also provides new ideas for how other brands can cooperate with influencers.