【Exclusive Disclosure】Cao Dewang's United States factory was searched: the alarm bell of overseas business has been ringing for a long time, how can Fuyao break the situation with integrity?
In the wave of globalization, Chinese enterprises "going to sea" has become a beautiful landscape, which not only shows the strength of Chinese manufacturing, but also promotes the exchange and integration of the international economy.
However, the news on July 28 made all Chinese entrepreneurs investing abroad nervous that the well-known entrepreneur Cao Dewang's Fuyao United States factory was raided by law enforcement.
This incident once again sounded the alarm bell for all overseas factory owners, reminding everyone that while pursuing overseas development, they must beware of legal risks and avoid the risk of bankruptcy.
According to foreign media reports, Fuyao United States Company has recently encountered a raid by local law enforcement agencies, and although the specific reason has not been immediately announced, it has attracted widespread attention in the industry.
As the representative of China's glass industry, Cao Dewang and his Fuyao Group have a global reputation, and the search has undoubtedly cast a shadow on its overseas layout.
However, Fuyao United States responded quickly, saying that it would fully cooperate with the investigation of relevant departments, demonstrating corporate responsibility and transparency.
Through this incident, it also reminds us that many things need to be more cautious abroad than at home.
If you are not careful, you may go bankrupt, which is why it is very difficult for Chinese companies to go global.
1. The bottom line for legal compliance
Doing business overseas is faced with a complex legal environment.
Different countries have very different legal systems, labor policies, environmental standards, etc., and the slightest carelessness may violate the legal red line.
Therefore, before "going global", Chinese enterprises must do a full legal risk assessment to ensure that their business activities are legal and compliant.
At the same time, establishing a sound internal compliance mechanism and strengthening legal training for employees are also important measures to prevent legal risks.
For example, you can work overtime in China, but it will definitely not work when you go abroad, and it is impossible to make them work overtime.
2. Fusion of cultural differences
In addition to legal compliance, cultural differences are also a non-negligible part of Chinese enterprises' overseas operations.
How to achieve the organic integration of corporate culture and local culture on the basis of respecting local culture and customs is the key to the successful "localization" of enterprises.
This requires enterprises not only to understand the local market and consumer habits, but also to actively integrate into the local society and establish a good corporate image and reputation.
3. Crisis PR skills
In the face of sudden crisis events, the crisis public relations ability of enterprises is particularly important.
Fuyao United States' responsive and transparent attitude has set an example for other Chinese companies.
In the face of a crisis, enterprises should remain calm, communicate in a timely manner, take the initiative to take responsibility, and win the public's understanding and support with integrity and transparency.
Cao Dewang and his Fuyao Group's overseas journey has not been easy, but every challenge has become an opportunity for his growth.
Although the United States factory search incident has brought some trouble to Fuyao, it also reminds all Chinese companies that overseas factories can only move forward steadily and achieve sustainable development in overseas markets by adhering to compliance operations, respecting cultural differences, and improving crisis public relations capabilities.
Of course, most netizens in China believe in Cao Dewang's character, but the operation of a company not only depends on Cao Dewang, but also on the people under him.
In the past, globalization was the trend of the times, and the pace of Chinese enterprises "going global" would not be stagnant due to individual events.
The search of Fuyao's United States factory is not only a test for Cao Dewang and his team, but also a warning to all Chinese overseas companies.
Let us continue to explore new paths for overseas development with a more prudent attitude and firmer confidence, and win a more brilliant tomorrow for Made in China.
But now that deglobalization has come to the fore, where do multinationals go from here?
We'll have to wait and see.
What do you think about this?