fire
Send a good harvest and happiness, and celebrate life and hope.
Midsummer Liangshan,
In the fireworks of the sincere world,
The harvest is blazing and joyful.
From July 19th to August 19th, the 2024 Liangshan Yi Torch Festival and the "Colorful Liangshan · Summer Cool" cultural tourism series activities will be launched in 17 counties (cities) in Liangshan.
Let's take a look at how "hot" Liangshan is this summer↓↓↓
01
Liangshan Tourism "Fire"
On July 19th, with the first "holy flame" lit in Pugzhidu Disa, the 2024 Liangshan Yi Torch Festival also "fired"!
Pugh Torch Festival
This data can be glimpsed: from July 1 to July 31, the Panxi regional railway sent 927,600 passengers, the highest passenger flow in the same period!
02
Torch Carnival "Fire"
Torch Carnival Night
At night on July 29, the east extension of Aerospace Avenue was brilliantly lit, and the 4.2-kilometer-long activity area was like a bright galaxy, decorating the night sky of Xichang picturesquely. The 88 small fires and the 3 large fires complement each other, and the firelight reflects the smiling faces of the people, igniting everyone's passion and pushing the warm atmosphere of the torch festival to a climax.
According to incomplete statistics, more than 300,000 people participated in the Xichang torch carnival on July 28 and July 29. In the first two days of the Torch Festival, Xichang received a total of 757,000 tourists and achieved a tourism income of 768,323,200 yuan.
03
Media propaganda "fire"
The major mainstream media across the country have vigorously promoted the Liangshan Yi Torch Festival
Liangshan Daily's Douyin account Liangshan released 80 episodes of [Passion Torch Festival ·The Most Dazzling National Style], with 4.677 million views.
Weibo # Liangshan Yi Torch Festival # #激情火把节 The most dazzling ethnic style # and other topics have rushed to the hot search many times, and the topic of #Liangshan Yi Torch Festival # alone has reached 19.507 million views.
Xinhua News Agency APP live broadcast the series of activities of the Liangshan Yi Torch Festival
According to various forms of propaganda and reports by the news media, Liangshan is once again "on fire" this summer! Fire! Fire! ”
04
Investment "Fire"
In the torch month, the enthusiasm of Liangshan is like fire, the scenery of Liangshan is like fire, and the investment promotion of Liangshan is like fire.
On July 28, the 2024 Liangshan Yi Torch Festival Industrial Investment Promotion Conference was held in Xichang. A total of 74 projects were signed at the promotion meeting, with a total investment of 57.42 billion yuan. Among them, 15 projects were signed on the spot, with a total investment of 20.91 billion yuan.
Why is the Liangshan Torch Festival "hot" again? Because Liangshan is a land full of vitality, full of opportunities, and ready to go. It is understood that in 2023, Liangshan's GDP will reach 226.111 billion yuan, with a growth rate of 7.0%, ranking ninth among the 21 cities and prefectures in Sichuan Province and third in terms of growth rate.
Today's Liangshan has the right time, favorable location, and gathering people. This summer's Liangshan is the most "hot"!
The 2024 Liangshan Yi Torch Festival continues!
From August 3rd to 17th, click here for the activity strategy of the Liangshan Yi Torch Festival
Source | Liangshan Daily
Comprehensive Finishing | Liangshan Cultural Tourism
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