Marketing skills: Chat topics that can quickly bring you closer to your customers
As we all know, to eliminate the vigilance of customers as soon as possible, you have to break the ice, and the best way to break the ice is to chat, talk about topics that customers are interested in, and shorten the distance between the two sides, so if you want to do a good job in sales, you have to learn to chat, and if you want to chat, you must have chat topics suitable for different people.
Because everyone will have their own interests and concerns, you can't use the same method to talk to everyone, you need to choose chat topics according to the commonality of different people, so as to be more effective, more likely to be liked and recognized by customers.
With ordinary customers can chat gas, chat about hot news, talk about hit dramas, talk about life, these content, most people will pay attention to, will be interested, will have their own opinions, this kind of down-to-earth topic, more can arouse the interest of customers, resonate, form the same frequency of views, at the same time, you can also through your unique point of view, trigger customer thinking, let customers feel that you have two brushes.
You can talk to women about children, family education, family, recent development, maintenance, beauty and health, horoscopes, cosmetics, travel, and in the process of chatting, constantly praise her for her taste in dressing and temperament, and the other party will naturally have a good impression of you when she is praised by you.
With male customers can talk about news, military, sports, hot topics, travel, cars, hobbies, stories of successful people, men like to worship successful people, worship heroes, in the process of chatting, listen more and respond more, occasionally ask questions, you can ask the basic information of customers, ask about the needs of customers, ask about customers' worries and concerns, chat with you happily, and naturally like you.
Ask the old man for more humble advice, ask him to tell his past glorious experience, talk about stories worthy of his pride, ask him how he succeeded, ask him how to raise his children to be so successful, ask him how to run the family so harmoniously, you know, you show weakness appropriately, it will stimulate his impulse to tell you, people are willing to help the weaker than themselves.
You can also show weakness with the business owner, humbly ask for advice, ask him along the way, what twists and turns he has experienced, what achievements have been made, these contents are unforgettable for them, once this topic is mentioned, they will talk endlessly, can not stop the car, successful people are very willing to tell their own success stories. You can also talk to him about business management, laws and regulations, taxation, business risks, succession, future trends, and so on.
When the ice is broken and the relationship is close, you can trigger the concept around the needs of customers, cut into the product from the perspective of solving problems, start to talk about value, talk about the customer's buying point, talk about other people's stories, talk about the changes brought about after listening to your own suggestions, talk about the customer's gratitude to you, talk about the story of the customer who did not follow your advice and began to regret it, etc., to trigger the customer's thinking.
If you want to do a good job in sales, you have to learn to chat, and if you want to chat with customers well, you must have chat topics suitable for different customers, ensure that there are more common topics, generate more resonance, and stimulate customers' interest in chatting, so that Cai Lina quickly shortens the distance between the two sides and reduces the sense of strangeness, so that customers can let down their guard and treat you as their own person, rather than the opposite.
Life is full of knowledge, learn a little every day, accumulate a little, you can be on the road of daily life, less detours, I hope my original information can help you, thank you for your attention!
The picture comes from the Internet