On August 6, the new M7 Pro model under the Wenjie brand was officially opened for reservation, and four models with different configurations were launched, with a pre-sale price of 249,800 yuan to 289,800 yuan, compared with the Ultra version, the price of the new car was reduced by 40,000 yuan. It is worth mentioning. The new M7 Pro will do away with LiDAR and be equipped with the HUAWEI ADS basic system, which still retains the intelligent driving functions including active safety, intelligent parking, and intelligent driving in highways and urban areas.
The exterior design of the new M7 Pro continues the style of the existing model, retaining the closed front face shape, the continuous headlight cluster above the front face is still conspicuous, and the closed panels on both sides adopt a vertical deflector design. The radiator vents at the bottom of the vehicle are designed to be flattened, and the center and bottom are accented with silver trim strips to add layering. In terms of color options, the new M7 Pro is available in five body colors: Gilded Black, Interstellar Blue, Azure Blue, Space Gray and Ice Crystal Silver, while the interior is also available in three colors: Red Tea Orange, Shaohua Apricot and Amber Brown to meet the individual needs of different consumers.
On the side design of the M7 Pro, the smooth roofline with a pronounced curve, combined with the sturdy luggage rack, shows a strong sense of dynamism and power. The rounded and coherent waistline on the side of the car extends from the fenders at the front to the rear, adding rich layers to the side profile. The door handles have a pop-up design, which not only makes it visually simpler, but also helps to reduce the vehicle's air resistance. The wheels and side skirts of the vehicle are designed with raised ribs, giving the M7 Pro a muscular and sporty feel.
The rear section has been designed with aerodynamics in mind, with a large spoiler and high-mounted brake lights designed to improve the car's aerodynamic efficiency. At the rear, the continuous taillights are blackened, which not only enhances the visual impact, but also broadens the horizontal visual effect of the rear. The trapezoidal concave design of the license plate frame area adds more three-dimensionality and layering to the rear of the car. The lower surround has a rounded shape, and the clever integration of fog lamps further enriches the visual effect of the rear of the car.
The interior design of the new M7 Pro inherits the design concept of the current model, equipped with a 10.25-inch full LCD instrument cluster and a 15.6-inch 2K HDR central touchscreen, and the latest HarmonyOS intelligent cockpit system will also be equipped to ensure the smoothness of the user interface and the convenience of intelligent interaction. In addition, the new car is equipped with a head-up display function, while innovative features such as the star ring scatterer will further enrich the driving experience. More details and features of the interior will be announced in detail at the Chengdu Motor Show.
The biggest change in the new M7 Pro is that the LiDAR has been reduced, replaced by Huawei's latest pure visual intelligent driving solution, the vehicle will be replaced with the HUAWEI ADS basic intelligent driving system, and the visual recognition technology can also ensure the intelligent driving ability of the vehicle on highways and urban expressways. Even without LiDAR, the ADS Basic system can still provide a number of functions including active safety, intelligent parking, and intelligent driving. In addition, the new M7 Pro will also provide a technology comfort package worth 15,000 yuan, aiming to bring users a more comfortable and technological driving experience.
In terms of power, the new M7 Pro will continue to use 1.5T extended range power, and its maximum power is expected to be 112kW. In terms of powertrain, the new car will be offered in a single-motor rear-wheel drive version and a dual-motor four-wheel drive version, with the single-motor version having a maximum power of 200kW and the dual-motor version having a maximum power of up to 330kW, and the new M7 Pro is expected to have a CLTC pure electric range of between 210 and 240 km and a combined range of 1,250 to 1,300 km for different power configurations and model versions.
Summary:
The newly launched M7 Pro version is expected to capitalize on the existing popularity of the M7 series to appeal to a wider consumer base with a more competitive pricing strategy. If the new M7 Pro can successfully capture more than 10,000 monthly sales from the Li Auto series, then the potential of the new M7 series to become a market hit will increase significantly, and the future prospects are very optimistic.