Since last year, Aidas's Samba has been swiped all the way, and even this summer, it is still hot. After all, this year, Blokecore style continued to attack, bringing football culture to the fashion field and laying the cornerstone for the revival of football aesthetics.
Therefore, major fashion and sports brands have continued to make efforts in sneaker design this year, launching many sneakers that are both fashionable and practical. Personally, I have summarized that the sneaker fashion trends for the summer of 2024 are mainly focused on the two elements of lightweight, breathable and sporty "mesh", and retro and cute "thin sole".
I flipped through various social platforms and summed up a few pairs of popular sneakers with the highest appearance rate this summer, not only are celebrity idols wearing, but many fashion icons have also appeared to demonstrate various looks. Let's open your mind and match it!
1、Nike V2K Run
Despite the previous negative rumors such as the stock price crash, it did not slow down Nike, in addition to the joint products with the France brand JACQUEMUS and the United States fashion brand Stüssy, it has recently returned to the king of sports brands by relying on the sponsorship of the Paris Olympics and the high exposure of athletes' clothing. And this pair of V2K Run, in addition to being composed of three different sizes of mesh fabrics, plus transparent TPU sheets, the appearance completely pokes at the aesthetics of the current trend girls. In addition, many netizens even called it a flat version of Balenciaga 3XL, which caused a rush to buy shoes that were hard to find.
Trend orientation is one reason, and daily and good matching is also one of the reasons why V2K Run sales are crazy. In addition to being able to match with Blokecore, Samba is super collocation, how to wear how fashionable, like Jennifer · Lawrence with it with a white T-shirt and gray sweatpants, so that the whole is full of free street style.
2. adidas Originals TAEKWONDO Series
adidas Originals has set off a retro trend around the world in 2023 with the T-TOE family of shoes, and recently launched a series of thin-soled shoes, among which TAEKWONDO W and TAEKWONDO LACE, which originated from taekwondo training shoes, are undoubtedly the highlights of this collection. As the name suggests, this pair of TAEKWONDO W is inspired by "taekwondo", with a classic 3D toe stitching design, and a kick-in design makes it easier to put on and take off, making it an "excellent weapon" for wearing.
Originally, because it was not on sale for a long time, it was still an "unpopular model". The black leather upper is paired with a white stripe, and the basic silhouette is otherwise unremarkable. But after being opened by Jennie, it has recently become a real scarce commodity. Looking at Jennie's recent private outfits, or the looks of many different occasions, the appearance rate of these shoes is really high, which shows that she loves her.
TAEKWONDO LACE, on the other hand, is based on TAEKWONDO's traditional lace-up design, providing a choice for different wearing needs, while maintaining the original comfort and fashion sense, just like a "sporty" version of ballet shoes.
3、adidas Originals SAMBA AND
If you want to choose the popularity king of the T-TOE family, SAMBA is definitely the first place in the aforementioned SAMBA. As adidas' first pair of sneakers, it was originally created to allow soccer players to train on icy fields, but the T-shaped toe, brown rubber sole, leather upper and classic zigzag three lines are completely in the aesthetic point of the girls, so it is not surprising that they have become popular again. And I heard that it has become a phenomenon that Samba shoes are hard to find nowadays. On the Something app, the black Samba has been seriously premium, and the price at its most expensive time is close to 4,000 yuan, a premium of nearly 10 times!
Of course, if you are worried about hitting your shoes as soon as you go out, then the newly launched shoes, the body of the shoes is replaced with soft lace, and it is also super foul with ruffles + small flower three-dimensional shoes, the first time you see such a dreamy German training shoes (laughs)? You don't need to REMAKE your own shoes, you can put the perfect finished product directly on your feet, which is full of sweetness and coolness!
4、New Balance M1906REU
Do you still only know Y2K? The futuristic "Y3K" style is definitely one of the must-have trends for this year's fashionable girls, and the 1906R pair was first launched in 2010, named after the year of New Balance's founding. This year, the 1906R restores the original color scheme with the language of modern design, and integrates a combination of multi-element materials, injecting modern technology while creating a retro atmosphere.
In terms of materials, the designer uses splicing techniques to combine 1906R mesh fabric and leather with metallic colors to create a multi-layered experience that even IU can't resist its charm! Combined with ABZORB cushioned midsole and Stability Web bridge stabiliser for arch support, the Sea Salt Mesh sole not only enhances breathability, but also contributes to the shoe's lightweight, breathable appearance.
5、New Balance BB550THB
The 550 was a favorite shoe for professional basketball players in the 1980s and 90s. Featuring a low-top finish, it's also known for its shoemaking craftsmanship that meets the wrapping and breathability needs of athletes. Because of the classic American silhouette and the leather-paneled mesh upper, this shoe became an instant hit around the world. Recently, it has returned to the fashion circle because more and more girls like to dress in a neutral style, retaining the original design outline, showing classics and integrating modern styles. Whether you're wearing it with jeans, wide pants or shorts, you can add a touch of cool to the outfit. And this summer, the 550 has launched a variety of new colors, and I personally like the refreshing cream white with warm red brick color below, giving you the most authentic American look.
6、PUMA Palermo
For those who follow the latest trends, it's hard not to be tempted by the trend of retro skinny shoes, and Puma announced BLACKPINK Rosé as its global brand ambassador last month, and Rosé's PUMA Palermo sold out quickly shortly after the official announcement.
Speaking of which, the first generation of Palermo was born in the 80s with the appearance of German training shoes, inspired by the island style around Sicily, Italy, named after the capital Palermo, and was sought after by fans as soon as it was launched, becoming an important shoe in the historical archives of PUMA.
In the past two years, PUMA Palermo has relaunched this archival shoe with a rich cultural and fan base with the Blokecore style. The new Palermo upper is layered with contrasting and exotic material panels, and the signature T-shaped suede design at the front is paired with a brown rubber sole that reflects the brand's strong moral DNA.
In particular, it echoes the classic blue and white combination of the Italy team's jersey, continuing the iconic blue and white color scheme of the first year, which is soaked in the rich Italy football culture and has a retro meaning, and is so charming that you can't bear to take it off.
6、Converse Run Star Trainer
Of course, Converse also plans to share a point this year. The newly launched retro German training shoes Run Star Trainer pierced the girl's heart at a glance just because of the colorful candy color. In addition, it integrates taekwondo, fencing and other sneaker elements, with a rounded toe, different material stitching, caramel saber outsole, and star logos on the side and back...... Let's put it this way, the Run Star Trainer is a perfect collection of the characteristics of nearly 20 different classic shoes in the Converse, and the "personality model" created by it, coupled with the blessing of the new brand ambassador aespa, has set off a trend of getting the same style on social platforms as soon as it was launched.
7、Onitsuka Tiger Mexico 66 Slip-On
With retro shoe shapes combined with high-chroma tones, Japan sneaker brand Onitsuka Tiger has also successfully crossed from the sports field to the fashion circle in the past two years. Even the "Queen of Goods" Yang Miguang pampered Onizuka Tiger many times in private clothes last year.
In this summer, its most classic and popular shoe, the Mexico 66 Slip-On, has launched several "dopamine" candy colors in one go, with a laceless design suitable for lazy people to put on and take off, plus a lightweight and water-repellent nylon material, even if you suddenly encounter an afternoon thunderstorm!
8、Asics GEL-NYC 2055
The sneaker brand that has become popular this year is definitely the hard-to-find Asics! The GEL-1130 and GEL-KAYANO 14 were launched successively, two pairs of retro running shoes with mesh design, which were a great success after they were launched, and the brand's revenue soared. Recently, Asics has also taken advantage of the victory and launched the new GEL-NYC 2055, inspired by the classic running shoes of the early 2000s.
9、Fila Escape
Fila, which is very popular among young people, has skyrocketed in popularity since inviting Han Suxi as a brand ambassador, and the Fila Echappe, the same pair of goddesses, has evolved from the classic Terrain Crusher in 1995. The silver leather fabric combined with the breathable mesh material and the thick tire outsole completely combine the retro and technological sense. It is worth mentioning that on social networking sites, there has also been a wave of "Flia shoe change tide", many fashionable girls have added Echape laces of different materials or pearls, bows and other charms, sure enough, smart girls are so good at playing with matching.