In Chengdu Lianjia, there is such a broker, he has transformed from a factory technical worker to an elite member of Lianjia, with his own efforts and persistence to write an inspirational career, 12 years, with professional knowledge and sincere service, won the trust and praise of many customers, he is homelinker Luo Huaihong. Today, we had the pleasure of interviewing him and listening to him tell his growth story and inner feelings in Lianjia.
From Factory to Home Chain: The starting point for a career change
Luo's career has not been without its challenges. Before joining Lianjia, he worked as a skilled worker in a factory in other provinces, engaged in viscose, mold manufacturing, etc., and also worked as a mold maker and building surveyor in BYD Company. Although these jobs have allowed him to accumulate rich technical experience, after all, he is a stranger in a foreign land, and after working outside the province for a long time, he misses the customs of his hometown more and more. Coincidentally, a relative of Luo Huaihong worked in Beijing Lianjia and recommended Chengdu Lianjia to him. So, on March 17, 2012, Luo Huaihong returned to Chengdu and began his new journey in the real estate industry.
Beginners: The challenge of starting from scratch
When I first joined the company, Lianjia was still in the start-up stage, and the team size was much smaller than it is now. As a novice with no sales experience at all, Luo Huaihong faced a huge challenge.
"I didn't know anything about the real estate brokerage industry, and I faced a huge challenge when I joined the company, and my shoes were broken before the seven-day run was over," Luo Huaihong recalled, "and the pre-employment training was much stricter than now, and I had to meet the level of qualification before I could join the company." Despite this, Luo Huaihong, who is a novice in the industry, did not back down, but chose to persevere. He started step by step from the original Jule store, which became the cradle of his growth and became his "mother store". At that time, it was not easy to carry out business, but Luo Huaihong mustered up the courage and chose to do business in trading, and obtained positive performance by selling maintenance plates.
The influence of values, doing the hard but right thing
"Customer satisfaction is the greatest affirmation for me," this is a sentence that Luo Huaihong often hangs on his lips. Lianjia's values have deeply infected Luo Huaihong, especially the concept of "customer first". He has always followed this principle and has won the trust and referrals of many clients. Among them, Aunt Zhuoma from Tibet is his "loyal fan", and it is precisely by relying on the trust of his aunt that he has strengthened his determination to "be good to customers".
"I met Aunt Zhuoma 10 years ago," Luo Huaihong said, "it may be some kind of wonderful fate, Aunt Zhuoma naturally trusts me, she said, 'You young man is not too smart, fortunately he can't lie, he looks honest', so Auntie offered me to help her find a house." At that time, Luo Huaihong was not particularly professional, but he understood that as long as he put the needs of customers first, he would definitely be recognized by customers. He kept in mind every need of Aunt Zhuoma, and when Auntie shouted, no matter how far away he immediately came to see it, and successfully closed the first order related to her.
After Aunt Zhuoma bought a house, Luo Huaihong kept in touch with her, greeting her every New Year's Day, and sometimes bringing some small gifts to her and her family. When my aunt is not in Chengdu, Luo Huaihong will help them receive the express and send them back to Lhasa. "I often go to help them with some of the things that only friends can help with, and they also treat me as if I was a relative and friend." Aunt Dolma later referred five clients, some of whom were her relatives and some of her friends.
"The trust of my clients has given me the confidence to do my job well and laid the foundation for my future growth." Luo Huaihong said with emotion.
The honor and growth of the elite club
In 2014, Chengdu Lianjia established an elite club, and Luo Huaihong was very honored to join it. This is an elite community, the company spared no expense to organize members to travel abroad collectively, that year, the elite with busy daily work spent a pleasant 7-day trip in Korea.
"I remember that October, Korea was still snowing, we were all dressed very thickly, every day following the pace of the tour guide, to understand some local culture and characteristics, to eat some local famous food, take a local cruise to feel the seaside scenery, etc., that was my first trip abroad, full of harvest, both increased knowledge and enriched my heart." Luo Huaihong recalled. The encouragement of the elite club not only boosted morale, but also made Luo Huaihong feel very honored and proud. This experience has become one of the important spiritual strengths for his continuous efforts and perseverance in Lianjia.
Mentoring: Inheritance and Responsibility
In the many years of work of the Lianjia, Luo Huaihong has also become a master and taught many apprentices, "I remember the first time I became a master, there were several newly recruited college students who graduated from the same school, yesterday's classmates became colleagues today, and I became their master." Although it was my first time to take an apprentice, I really did it without reservation, accompanying the running plate, accompanying the house, and accompanying the signing. Luo Huaihong believes that as a mentor, he should not only impart business knowledge, but also care about the growth and happiness of his apprentices. What makes him proud is that these apprentices have all stayed in the Lianjia family stably, each got married and had children, and realized their desire to "buy a car and a house" when they joined the company.
Assist the two wings and be a hexagonal warrior
After the company announced the strategic plan of "one body and two wings", Luo Huaihong actively devoted himself to the study of the home improvement business. Every time in the process of showing the house, will always recommend the home improvement business to the customer, if the customer proposes to measure the house or go to the shell beauty to see, Luo Huaihong is actively accompanied, won a large number of customers' praise, Aunt Zhuoma's "relatives and friends" are "warmly supported", the house of the aunt and sisters have chosen Luo Huaihong's recommended Shengdu home decoration. "In the past, you helped us buy and sell houses, but now we don't even have to worry about decoration!" Aunt Zhuoma said that they didn't have much concept of decoration, so they wanted to find a "reliable" and "trustworthy" person like Luo Huaihong.
For the worry-free rental business, Luo Huaihong also actively recommends, especially for some houses that have been listed for too long and are not easy to sell in a short period of time, Luo Huaihong recommends that the owner sign a worry-free rent. "Instead of being vacant, it's better to rent it out, Luo Huaihong is really thinking about us!" Some customers praised it like this.
Future outlook
Luo Huaihong knows that the real estate industry is not only about buying and selling houses, but also about helping customers realize their dreams and aspirations. Behind every successful transaction, there is countless levels of communication, coordination, and effort. Luo Huaihong said that he will continue to maintain his enthusiasm for work and sincerity to customers, always think from the perspective of customers, and provide the most intimate service. In the past 12 years, Luo Huaihong has interpreted the value of "customer first" with practical actions and has become an excellent representative of Chengdu Lianjia. Talking about the future, Luo Huaihong said that he will continue to adhere to the concept of "customer first", constantly improve his professional level, and provide high-quality services to more customers. His goal is to strive to enter the elite club every year.
"I hope to help more people find satisfactory houses and let them live and work in this beautiful city of Chengdu," Luo Huaihong said, "This is my mission and responsibility as a Lianjia broker." ”