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10,000 yuan a "god bed": health care products market, whose pension money is being harvested?
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At three o'clock in the morning, Aunt Li got up from bed again
She tossed and turned, and the salesperson's words kept replaying in her head: "This mattress uses the latest technology, which can release far-infrared rays, promote blood circulation, improve sleep quality, and treat your old cold leg ......"
Aunt Li's sleep has not been good, her legs and feet are often sore, she longs for a stable sleep, but also longs to get rid of the torture of illness, the words of the sales staff, like a shot in the arm, let her see hope
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Regardless of the opposition of her family, she resolutely spent more than 10,000 yuan to buy this "magical" mattress
The miracle didn't happen, Aunt Li's sleep didn't improve, her legs and feet were still sore, and she began to wonder if she had been deceived?
In recent years, the health care products market has been chaotic, and all kinds of products under the banner of "high-tech" and "miraculous efficacy" have emerged in an endless stream, among them, health care mattresses have become the "sweet and sweet" in the eyes of many bad businesses, they will target the elderly, and use the characteristics of the elderly to be healthy and easy to be gullible, weaving beautiful lies, packaging seemingly ordinary mattresses into expensive "health artifacts", and frantically harvesting the "pension money" of the elderly
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01 "all-encompassing" mattresses, does it really exist?
Open the e-commerce platform, search for "health care mattress", a dazzling array of goods come into view, the price ranges from thousands of yuan to tens of thousands of yuan, merchants without exception claim that their mattresses use a variety of "high-tech", such as: far infrared, negative ions, magnetic therapy, nanotechnology, etc., and claim that these mattresses have "magical" effects, can improve sleep, relieve pain, treat diseases, and even prolong life
In order to convince consumers, merchants have also fabricated various "scientific evidence" and "real cases", some merchants claim that their mattresses can release far-infrared rays, and far-infrared rays can penetrate deep into the human body, promote blood circulation, and improve metabolism; Some merchants claim that their mattresses can release negative ions, which can purify the air and improve sleep quality
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In order to further enhance the persuasiveness, merchants will also bring out some "experts" and "professors" to endorse the platform, and these "experts" and "professors" often carry various titles, and trumpet the "miraculous effects" of health care mattresses on various occasions, and claim that these effects have been scientifically verified
Is this really the case?
02 Reporter's unannounced visit: uncover the true face of the "magic mattress".
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In order to uncover the truth about health care mattresses, CCTV financial reporters conducted unannounced investigations on a number of health care mattress experience stores
In a store called "Heye Experience Hall" in Dunhua City, Jilin Province, Manager Chen, the person in charge, introduced a "high-tech" health care mattress to reporters, claiming that this mattress can strengthen bones, treat infertility, and even inhibit the growth of cancer cells
In order to prove the "miraculous effect" of the mattress, Manager Chen also did an experiment with a coin, he put a coin on the mattress, and then moved back and forth with the palm of his hand, the coin magically moved with the palm of the hand, Manager Chen explained that this is because the mattress is equipped with a special magnet, which can produce a strong magnetic field, and the magnetic field can penetrate the human body and promote blood circulation, so as to achieve the effect of health care
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During the investigation, the reporter found that the experiment done by Manager Chen was just a simple physical phenomenon and had nothing to do with health care
In another store called "Pinlejia Experience Hall", Manager Zhang, the person in charge of sales, boasted to reporters about his sales experience, claiming that his performance last month was 165,000 yuan, and even the aunt who collected waste products bought mattresses from him
Manager Zhang also revealed to reporters that in order to allow the elderly to buy mattresses, they will adopt a series of "routines", such as:
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Brainwashing publicity: Organize the elderly to watch promotional videos, repeatedly instill the "miraculous effect" of health care mattresses, and arrange "childcare" to show up and share the "magical" experience after using mattresses
Playing the emotional card: close to the elderly, shushing the cold and asking for warmth, and even helping the elderly to do housework, winning the favor and trust of the elderly, so that they feel that the salesperson is really good for them, so as to relax their vigilance
Creating panic: exaggerating the dangers of diseases and claiming that they can only be cured by using their mattresses makes the elderly fearful and eager to buy mattresses
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03 Amazing profits: the cost of a mattress is only a few hundred yuan
So, how are these health care mattresses that are boasted by merchants being produced?
The reporter then visited Xiuyan County, Anshan City, Liaoning Province, which is one of the largest jade mattress production bases in mainland China
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In a factory called "Hongyixuan Jade Mattress Processing Factory", the reporter saw that the production environment of mattresses was very simple, and workers pasted jade chips onto mattresses on several simple tables
Manager Ma, the person in charge of the factory, said frankly that the so-called "high-tech" health care mattresses do not have any technical content, and the production cost is also very low
04 Expert reminder: health care mattresses cannot cure diseases, beware of being deceived
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In view of the chaos in the health care mattress market, experts remind consumers, especially the elderly, to be vigilant, not to believe the false propaganda of merchants, and beware of being deceived
Experts pointed out that health care mattresses belong to household appliances, do not have the function of treating diseases, and many of the health care mattresses sold on the market are just added with some ordinary jade, magnets and other materials, and cannot produce the "miraculous effect" claimed by the business
Experts also remind consumers that when buying health care mattresses, they should pay attention to the following points:
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Choose the products produced by the regular manufacturer and ask for the official invoice
Don't believe the verbal promises of merchants, read the product manual carefully to understand the real function of the product
If you find that the merchant has false advertising or fraud, you should report it to the relevant departments in time
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05 Conclusion: Guarding the "sunset red" requires the joint efforts of the whole society
The elderly are the precious wealth of the society, they have made great contributions to the country and society, and they should enjoy their old age in peace, and some unscrupulous businessmen do not hesitate to fabricate lies and deceive the elderly for the sake of profit, which seriously damages the legitimate rights and interests of the elderly and corrupts the social atmosphere
Guarding the "money bags" of the elderly requires the joint efforts of the whole society, and the relevant departments should strengthen supervision, severely crack down on the chaos in the health care product market, and protect the legitimate rights and interests of the elderly; The news media should strengthen publicity and raise the awareness of the elderly to prevent fraud; Children should also pay more attention to the lives of the elderly, and promptly discover and stop the impulsive behavior of the elderly to buy health care products
Let us work together to hold up a safe and happy sky for the elderly
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