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The cultural tourism industry "promotes 100 with one" and the tourism market is "brilliant and colorful"

Editor's note

Spring blossoms and autumn fruits, the order of the year is updated. This year marks the 75th anniversary of the founding of the People's Republic of China and is a key year for achieving the goals and tasks of the 14th Five-Year Plan. Since the beginning of this year, under the strong leadership of the Municipal Party Committee and the Municipal Government, the whole city has adhered to the guidance of Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, actively implemented the decisions and arrangements of the Party Central Committee and the work requirements of the Party Committee of the Autonomous Region, worked hard and overcome difficulties, and achieved remarkable results in all aspects of the city's work, steadily improving its economic strength, making comprehensive progress in social undertakings, and continuously improving people's lives, laying a solid foundation for achieving high-quality development.

From now on, the Hulunbuir Financial Media Center will launch a column of "Forge ahead and make a new journey to strengthen the country", focusing on the city's ecology, cultural tourism, key projects, agriculture and animal husbandry development, etc., fully demonstrating the extraordinary achievements, construction and development achievements made by various industries and departments in the city, and encouraging the whole city to further emancipate the mind, be pragmatic and responsible, work hard, and strive to write a new chapter in Hulunbuir's modernization with a higher morale.

Hulunbuir has always been a distant place that many people yearn for. "You have to come to Hulunbuir once in your life", this sentence has been frequently out of the circle on various social platforms. According to the "Inner Mongolia Summer Tourism Big Data Report" released by Mafengwo Tourism Network, Hulunbuir ranks 13th in the list of popular cities in the summer of 2024 and 3rd among popular cities in North China. In the "Self-driving Travel Data Report for the First Half of 2024", Hulunbuir ranked third on the list of "most popular" self-driving cities, and "Hulunbuir Prairie" topped the list of popular attractions for "self-driving tours".

The cultural tourism industry "promotes 100 with one" and the tourism market is "brilliant and colorful"

Since the beginning of this year, Hulunbuir City has seized the development opportunity, given full play to the multiplier effect of tourism, and made every effort to promote the strategy of "tourism +" and "+ tourism", forming a good situation of "one industry leading all industries and one hundred industries promoting the overall situation" in the cultural and tourism industry.

The cultural tourism industry "promotes 100 with one" and the tourism market is "brilliant and colorful"

According to statistics, from January to August this year, Hulunbuir City received more than double-digit growth in the number of tourists, total spending, travel agencies receiving domestic groups and star-rated hotels. Among them, July hit a record high, receiving 6.3173 million domestic tourists, a year-on-year increase of 25.12%. 58 A-level tourist attractions received 10.248 million tourists, with a revenue of 717 million yuan, a year-on-year increase of 69.1% and 72.3% respectively. Travel agencies received 6,317 inbound groups, reaching 62,300, an increase of 59% over the same period in 2019.

The cultural tourism industry "promotes 100 with one" and the tourism market is "brilliant and colorful"

In terms of market entities, there were 1,483 cultural and tourism market entities in the city, and travel agencies increased by 12% to 648, accounting for 35.5% of the district, ranking first. The number of enterprises upgrading and integrating the system increased by 18% to 33, and 79 key cultural and tourism projects completed fixed asset investment of 970 million yuan, a year-on-year increase of 82.3%. In terms of "pet customers", the "Hulunbuir "Pet Guest" Ten Measures was launched to create a "responsive" Hulunbuir brand to make tourists feel at home.

This autumn and winter, Hulunbuir will carry out the "pet guest" to the end. Under the guidance of the "Hulunbuir Prairie" municipal public brand, we will strive to create two major cultural tourism brands: "Song Tour Inner Mongolia" · Hulunbuir Prairie Concert and Hulunbuir Prairie · Winter Heroes Club. It has launched 15 autumn and winter tourism routes, including the "Middle East Railway" cultural relics theme trail, the most beautiful 331 border road, the Daxinganling National Tourism Scenic Road, the "Beijing-Mongolia Cooperative · Ancient Road Trace", the Jingbei Grassland Self-driving, the Hulunbuir Intangible Cultural Heritage Experience, and the "Ice and Snow Flying· Passion Flying" Hulunbuir Ice and Snow Sports.

The cultural tourism industry "promotes 100 with one" and the tourism market is "brilliant and colorful"

If you can't come to Hulunbuir in the summer, then you can't miss the golden autumn again. Because tourists who have come say that they have found the golden autumn in their dreams in Hulunbuir - "the beauty of Hulunbuir is worth remembering for a lifetime." ”

Hulunbuir Rong Media Center

Reporter: Wang Shuang text/picture Yang Yang Xu Yixin/picture

Editor: Liu Jinxu

Editor-in-Chief: Jiang Tieying

Supervisor: Han Yonggang, Guo Yue

Producer: Kang Jian, Chen Jingwen

Director: Zhang Xiaoqi

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