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Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

During the National Day holiday just past

The autumn in Panyu is high and cool, and the weather is fine

Attracts a large number of tourists

Go to the major scenic spots in Panyu District to check in and play

According to the statistics of the Panyu District Bureau of Culture, Radio, Television, Tourism and Sports, during this year's National Day holiday, Panyu District vigorously enriched the supply of cultural tourism services and products, stimulated the new vitality of cultural and tourism consumption, and the scenic spots were full of tourists and good order, realizing the double growth of tourist reception and cultural tourism consumption. According to statistics, during the National Day holiday (October 1 to 7) in 2024, the total number of tourists in Panyu District will be 2.8531 million, a year-on-year increase of 11.6%; The total tourism revenue was 1.371 billion yuan, a year-on-year increase of 3.4%.

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan
Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan
Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

National Day holiday

Why is Panyu cultural tourism so popular?

What is hidden behind high-quality cultural tourism?

What kind of Panyu story?

Living in the hinterland of Lingnan and the southern corner of Guangzhou, Panyu, a land that carries historical precipitation, has been a shining pearl of Lingnan culture since ancient times. For more than 2,200 years, Panyu, known as the land of Baiyue in ancient times, has flowed like pearl water, nourishing every inch of the texture of this land and growing into a cultural and tourism resort today.

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

The ancient Yuyin Mountain House Scenic Area

For thousands of years, the ancient land of Panyu has relied on "sticking to the roots of inheritance and accepting the wave of innovation", creating the promiscuity of Lingnan culture, the cradle of Guangdong music, the fertile soil of folk art, and the hometown of overseas Chinese. Today, the ancient stone-paved streets and alleys and skyscrapers complement each other, the traditional Lingnan style and modern cultural tourism are harmoniously integrated, and the essence of Lingnan culture is shining in the clear waters of Yushan Mountain.

As the saying goes: the new appearance of historic sites benefits each other, and the innovation and inheritance show responsibility. Lingnan is more prosperous today, and the history continues to be brilliant.

The new chapter of Guyi is in its prime

In the early light of the morning light, Shawan Ancient Town slowly wakes up, gently lifts the curtain of the years, walks through the blue bricks and tiles, stone alleys, and rows of Wok-ear houses, and visitors enter a long time journey here.

A melodious gong sounded, every corner of the ancient town seemed to be given life, the sleeping memory was gently awakened, and a grand cultural feast - the Shawan Floating Color Parade kicked off here. Dressed in colorful costumes and eye-catching headdresses, the "Colour Boys" walked through the streets and alleys, and every step of the parade was in the rhythm of history, and every smile of the audience was filled with cultural confidence.

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

Shawan Ancient Town Floating Color Cruise

Walk through the more than 70 existing ancient ancestral halls in Shawan, especially the Liugeng Hall (also known as the Ho's Ancestral Hall) is the most famous. The ancients said: "Cultivate to nourish the body, read to understand the way." "The ancestors of the He family encouraged the descendants to work diligently, study diligently, cultivate virtue with culture, and cultivate virtue with learning.

For hundreds of years, from under the door of the ancestral hall, a group of celebrities such as He Qilong, Zhengqing of Taichang Temple in the Southern Song Dynasty, Guangdong music master "He Sanjie", and He Binglin, academician of the Chinese Academy of Sciences, have added a strong cultural background to the ancient town of Shawan.

Over the past 800 years, Shawan Ancient Town has been preserved in these "living" ways. Mo Wanshan, manager of Guangzhou Shawan Ancient Town Tourism Development Co., Ltd., said: "Now, we insist on expanding cultural tourism with the idea of 'promoting tourism with culture and promoting culture with tourism', continue to promote the development of cultural tourism brands with scenic spots, and create highlights such as literary and artistic ancient towns, food ancient towns, music ancient towns, and intangible cultural heritage ancient towns." In the next stage, we will continue to excavate history and culture, protect and inherit intangible cultural heritage items, and let more people enter Shawan. ”

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

Liugendo

Those who are rich in roots are in fact, and those who are fertile in anointing are bright. Gathering the flow and rushing of rivers and oceans, thanks to the profound heritage cultivated over the past 2,200 years, now, the beautiful impression of "Lingnan Ancient Yi, Cantonese Rhyme Panyu" is more profound and moving in this land.

"Washing the armor is in vain, and you want to be poor. Chaozong is more than an island, and you can still see the east of Baichuan. More than 300 years ago, Qu Dajun, a Lingnan cultural celebrity who grew up in Panyu and ranked first among the "Three Great Masters of Lingnan", used poetry and writing to see the magnificent scenes and inner feelings when he sailed on the lion ocean. Nowadays, the lotus peak views the sea, the blue waves ripple, the new appearance of the ancient land, has attracted visitors like weaving.

Trace back to Panyu Xinzao Town along the Lion Ocean, Qu's ancestral hall, Qu Dajun's tomb stands here, the beam in front of the tomb is engraved with "a torch of Nantian", which is the praise of Qu Dajun's literary status, and seems to guide the direction, leading travelers to Haiyun Temple, which is known as "one of the four major jungles in Guangdong" in Nancun, and Yuyin Mountain House, which is "one of the four major gardens in Lingnan", which also carries the profound cultural heritage of Panyu. The context is inherited and complemented by each other, telling the story of Panyu together.

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

Qu's ancestral hall

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

Statue of Qu Dajun

Integrity and innovation, endlessly

From the ancient style of Yuyin Mountain House, overlooking Chimelong Wanbo 7 kilometers away, it is a different scene. There, the elegance of Lingnan continues, and the traditional culture of integrity and innovation is perfectly integrated with modern cultural tourism.

When the night is low and everything is silent, Guangzhou Chimelong Tourist Resort has opened a new chapter of the night: the electric music festival performance of the water park is in full swing, the Happy World Parade is full of literature and art, and the performance of the big circus stage has attracted applause and cheers...... Here, everyone can find their own happiness and feel the infinite possibilities brought by modern cultural tourism.

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

Wonderful night activities in Guangzhou Chimelong Tourist Resort

In Chimelong, from the large-scale performances of the park's theme atmosphere implanted with Cantonese culture, Cantonese ornaments and Cantonese tones created in combination with traditional Chinese festivals, to the bamboo shoots and carrots of giant pandas that are carefully carved into white chopped chickens, two pieces in a cup and herbal tea cans, are closely connected with Lingnan characteristics. "Chimelong has been committed to building a platform for cultural exchanges between China and foreign countries, so that the world can understand Guangdong and Guangdong culture, and in the future, it will continue to tell the story of Panyu cultural tourism in line with the needs of the audience." The relevant person in charge of Guangzhou Chimelong Tourism Resort said.

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

Chimelong celebrates the Mid-Autumn Festival for the national treasure giant panda

The story of Chimelong Group began in Panyu in 1989, and it started from here to the global stage. This year, on the occasion of the 35th anniversary of Chimelong Group, from the former suburban amusement park to a new landmark of tourism and culture, such a joyful and dynamic cultural tourism vein is deeply embedded in the layout of Guangzhou's development and embedded in the urban cultural fabric of Panyu.

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

If Shawan Ancient Town, as a living fossil of Lingnan culture, preserves the cultural memory of people from generation to generation, then Guangzhou Chimelong Tourism Resort has injected new vitality into Lingnan culture with its innovative tourism products. The traditional and modern cultural and tourism elements represented by Shawan and Chimelong collide and integrate in this land, becoming a bright pearl showing the charm of Lingnan culture, and jointly weaving a beautiful cultural tourism picture.

The three major festival culture brands highlight the cultural genes

Walking in Baomo Garden, as far as the eye can see, there are typical Lingnan garden water town scenery, where the water area is wide, there are many rivers and lakes, the geographical environment is unique, the architecture, garden, landscape, stone bridge construction is exquisite, contrasting with each other, harmonious and natural.

In recent years, Baomo Garden has made full use of the integrated development mechanism of culture, commerce and tourism in the Guangdong-Hong Kong-Macao Greater Bay Area to create a unique "New Year Lingnan Lion Dance Folk Culture Festival", "Han Style Ancient Rhyme Cherry Blossom Festival" and "Panyu Water Color Tourism and Culture Festival".

Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan
Panyu really! Fire! The seven-day National Day holiday collected 1.371 billion yuan

Baomo Garden "Han Style Ancient Charm Cherry Blossom Festival"

"The inheritance and development of culture not only requires innovation and tolerance, but also perseverance and self-reflection. These three activities have polished the cultural tourism brand of 'Lingnan Guyi Cantonese Rhyme Panyu', and contributed to the high-quality development of the cultural tourism industry in the new era. He Guibi, deputy general manager of Baomo Park, said.

She introduced: "In the next step, we will use the combination of lighting, technology and creativity to create night scenes, carry out night lighting, landscape enhancement, and build characteristic themes and cultural IPs, and build a night economy field; Create a cultural and creative brand of Baomoyuan and a brand of Chinese culture and education; Expand non-traditional businesses represented by the Internet; Cooperate with the cultural, commercial and tourism entities in the Greater Bay Area to develop more themed tourism routes; explore the construction of a one-stop wedding platform; Cooperate with Shawan Street to build a new rural demonstration belt with Lingnan charm and Panyu characteristics. ”

Since the successful establishment of the first batch of national all-for-one tourism demonstration zones in 2019, Panyu has relied on the unique endowment of Lingnan cultural and tourism resources to build a new pattern of all-for-one tourism co-construction and sharing, showing a good development trend of large number and high quality scenic spots, agglomeration and development of tourism areas, and continuous improvement of the industrial system.

In recent years, Panyu has adhered to the principle of brand strategy, fully excavated the rich historical, cultural and ecological resources in the region, enhanced the cultural connotation and taste of tourism, and sought up and down the road of cultural and tourism integration. In September this year, the domestic 3A game "Black Myth: Wukong" was launched, which caused heated discussions on the whole network, Panyu skillfully used the charm of Sun Wukong, integrated the beautiful scenery of Baomo Garden, Lotus Mountain, Yuyin Mountain House and other scenic spots, and produced "Extra" videos according to the game scenes, and each scenic spot innovated out of the circle in the form of "crossing the dimensional wall", which caused a warm response from the masses.

In 2024, Panyu will be ranked ninth among the top 100 districts in terms of comprehensive tourism strength in the country, ranking first in Guangdong Province. According to statistics, in 2023, the region will receive 54.35 million tourists, with a total tourism income of 52.1 billion yuan, an increase of 92.1% and 121.5% year-on-year, respectively.

Panyu, with its immortal charm, is leading every traveler through the past and the present, feeling the cultural pulse that spans thousands of years, so that the soul of Lingnan is dazzling and endless in the long river of time.