On October 11, in the Anyue County Global Supermarket, there was an endless stream of customers in front of the exclusive sales area of rice in the newspaper hall. "I tasted this rice in the unit canteen before, and it tasted very good, so I came to the supermarket to buy it home this time!" Liu Chao, a citizen who came to buy rice, said excitedly.
Since 2021, the Yushi Village Collective Economic Cooperative in Daping Town, Anyue County has developed a rice planting scale of more than 2,000 mu, and the declared food brand value of Baohua Hall has exceeded the million mark, successfully realizing the gorgeous transformation of agricultural products into commodities. Today, the rice from Baohuatang in Yushi Village, Daping Town, Anyue County is not only limited to supermarket sales, but also successfully settled in multiple sales channels such as trade unions, supermarkets, group purchases and e-commerce platforms, realizing the diversified expansion of the sales network.
Rice in the newspaper hall.
But the transformation of the rice industry in Yushi Village has not been without its challenges. According to Long Gui, secretary of the party branch of Yushi Village, as early as 2011, the village was faced with backward infrastructure problems such as difficult roads and drafts, and the village collective economy was very weak. In the face of difficulties, Long Gui led the team of the "two committees" of the village to run around, strive for projects and funds, and vigorously invest in the construction of agricultural infrastructure, laying a solid foundation for the development of the rice industry in the newspaper hall.
High-standard farmland construction project site.
In 2021, Yushi Village ushered in a turning point in the development of the rice industry. The village made full use of more than 1,230 acres of abandoned land after remediation, carefully built more than 800 acres of "Baohua Hall" rice collective economic industry, and planted 300 acres of medicinal materials. This measure not only solves the employment problem of surplus labor at home, but also increases the per capita income of villagers by more than 4,000 yuan every year, and brings economic growth of more than 60 yuan to the collective. "This year, our rice output has reached 200,000 catties, and 100,000 catties have been sold, and it is expected that the collective economic income of the whole village will reach 1.5 million yuan this year." Long Gui said proudly.
However, there are still many challenges to the sustainable development of the industry. In order to promote the development of the rice industry to a higher level, Yushi Village has actively introduced a pig farm project and a straw recycling biomass fuel pellet factory. In 2020, Zhengbang Group invested 300 million yuan to build a pig farm in the village, with more than 1,000 acres of land transferred. This project not only promotes the development of local industries, but also realizes the recycling of pig manure nearby, which will provide green fertilizer for the planting industry.
In 2022, Yushi Village will introduce Kunming Yongsen Technology Co., Ltd. in the form of village collective economic shares, and the company will invest more than 2,000 yuan to build a straw recycling biomass fuel pellet factory. The plant converts agricultural wastes such as straw and dead branches into efficient and environmentally friendly biomass fuel pellets, which not only solves the problem of straw disposal, but also brings considerable dividend income to the collective economy. Long Gui said that at present, the pig farm has entered the market, and is expected to be put into operation in March next year, and the straw plant is in trial operation, with a daily output of 50 tons and a daily output value of 40,000 yuan.
Construction site of rice drying room.
After years of development, Yushi Village has formed a complete rice industry chain integrating seedling, planting, drying, processing and sales. "The rice drying room is expected to be put into operation at the end of November, and the new processing plant will also be put into use next year." Long Gui said that the next step will be to vigorously expand the planting area, promote planting technology to improve the yield per mu, form a regional brand, and build a geographical indication brand in the newspaper hall. At the same time, we will continue to explore the deep processing of rice, such as instant rice, rice, etc., to further extend the chain and strengthen the chain, and comprehensively promote the "newspaper hall rice" to the market.
All-media reporter Yang Yang The picture is provided by Daping Town, Anyue County