In the golden autumn of October, the fruits are fragrant. In the Jinyuan Kiwifruit Family Farm in Shandou Township, Xiuning County, the late-maturing yellow-hearted kiwifruit ushered in a bumper harvest, and the workers shuttled through the orchard to pick, carry and load the trucks.
"Our family has been picking since mid-August, and there are different varieties such as golden fruit, red heart, yellow heart, etc., and now it is mainly late-maturing yellow heart kiwifruit. Our kiwifruit is big, plump, sweet and juicy, and in very good condition. Wang Zhiguo, the person in charge of the farm, was busy while introducing. In order to promote his own kiwifruit, since the opening of the garden in August, Wang Zhiguo has posted short videos and left order calls in the WeChat circle of friends, inviting everyone to come to the farm to taste and buy kiwifruit fresh fruits. Every weekend, there is an endless stream of citizens and tourists who come to pick.
Wang Zhiguo, 46 years old this year, is a "new farmer", learned the brick crafts in the early years, and had a spirit of not admitting defeat when he was young, and also did the glazed tile business around 2005, thinking that he would make a living by his craft and understanding of bricks and tiles all his life. During the operation, he happened to hear a friend talk about the country's policy of vigorously supporting the sustainable development of agriculture, so he germinated the idea of developing the agricultural industry, and after some market exploration, he decided to plant kiwifruit. So, he traveled all over the county and finally chose a large field in Jinyuan Village, Shandou Township, which is located in Jinyuan Mountain, where the climate and soil are very suitable for growing kiwifruit.
With the enthusiasm of "doing a line, loving a line", Wang Zhiguo assiduously taught himself kiwifruit planting, management, storage and other related knowledge, humbly asked professionals to learn, exchange experience, and introduced 12 high-quality kiwifruit varieties such as red heart and yellow heart from Sichuan, Shandong and other places, with a total investment of 5 million yuan in 2014, completed the construction of a kiwifruit standard orchard, established a family farm of Jinyuan kiwifruit in Xiuning County, and also registered the Jinyuan Mountain kiwifruit brand.
Nowadays, the brand influence of "Jinyuanshan kiwifruit" continues to grow, Wang Zhiguo also newly introduced and cultivated a new variety of "golden fruit" kiwifruit, this variety not only matures early, but also has an excellent taste, and constantly strives for refinement in planting technology, using rain-sheltered cultivation technology, artificial weeding and pollination, bagging, and hanging micro-spray technology to cool and insulate the fruit, and through the prevention and control of pests and diseases through green prevention and control technologies such as microbial preparations and insect-proof lamps, which improves the quality of kiwifruit and ensures stable yield. The farm has an average annual sales volume of about 100,000 catties and an annual output value of 1.5 million yuan, and won the national organic kiwifruit certification in 2016 and the title of provincial demonstration family farm in 2023. Recently, Wang Zhiguo was named the 2024 "Huangshan Rural Maker Star".
Wang Zhiguo develops the agricultural industry in Shandou Township, always thinking about repaying the local area and contributing to the cause of rural revitalization. Since the establishment of the farm in 2013, 58 villagers in Jinyuan Village have been able to receive 130,000 yuan of land transfer income every year, and Wang Zhiguo has taken the initiative to absorb more than 30 local villagers for employment, increasing the income of these migrant workers by more than 30 yuan every year. In addition, Wang Zhiguo also provided technology free of charge, relying on his own base to drive the development of the kiwifruit industry in Shandou Township, forming a good situation of sharing and win-win between the base and farmers. "It is not enough to plant kiwifruit, in the past two years, I have also carried out interplanting of Chinese medicinal materials Huangjing in the base, and planted more than 50 acres of tung trees on the slopes of the base, so that the base industry has developed to diversification." In order to achieve long-term development, Wang Zhiguo actively explored a new path for the development of the understory industry, and realized "one forest with multiple uses" by interplanting Chinese medicinal materials under kiwifruit, and the green land produced gold.
Inscription: Ji Chen
Curator: Sunflower Media Studio
Text: Zhu Qijun and Wu Yujie
Production: Cheng Hanxing
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Editor on duty: Cheng Hongmei Responsible editor: Cheng Xiangyang Final review: Li Xiaoqiang