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Pioneer of Gansu in the New Era丨Li Hua: "Leading Goose" of Rural Revitalization and "New Farmer" of Industrial Development

Pioneer of Gansu in the New Era丨Li Hua: "Leading Goose" of Rural Revitalization and "New Farmer" of Industrial Development

Li Hua is currently the secretary of the Party branch and chairman of the Party branch of Jingdezhen Tao Cultural Tourism Holding Group Diwan Company. He always kept his mission in mind, took industrial development to promote rural revitalization as his own responsibility, and tried every means to drum up the people's "money bags". Under his leadership, Diwan Company grasped the main line of "Party Building Leading + Rural Revitalization Project", opened the business model of "Party Building + Village Collectives (Cooperatives) + Farmers", created the party building brand of "Lucid Water and Green Mountains Reflecting Diwan", relied on the local ecological resource endowment of Xihu Township, built a rural characteristic industrial chain, and innovatively built industrial projects such as "Diwan Food Factory", "Diwan Living Spring Water Factory", "Diwan Camellia Oil Factory" and "Tea Source and Beauty Village", and created a new path of rural revitalization.

Pioneer of Gansu in the New Era丨Li Hua: "Leading Goose" of Rural Revitalization and "New Farmer" of Industrial Development

In September 2021, Li Hua gave a lecture at the site of housing selection in Qiangxi

Hard work shows the original intention, forge ahead and practice the new mission

In 2018, Comrade Li Hua came to Xihu Township with the original intention of "improving the industrial economy of Xihu Township, Fuliang County, and driving local farmers to work and start a business and achieve common prosperity". In order to improve the overall living environment of Xihu Township, he went deep into the front line to investigate various tasks, whether in the fields, people's homes or project construction sites, there are his footprints. He traveled to 57 natural villages in the construction area and visited old party members, old cadres, and old teachers; Explore the history of ancient tea, ancient villages, ancient merchants, and ancient tea ceremonies on the spot; The in-depth mountain pay-off measurement has mastered the first-hand information for the subsequent construction of the core area.

At the most difficult time when the project was launched, in the face of challenges, he set an example, took the lead in setting an example, and gave full play to the head goose effect, organized and dispatched party members and cadres to set up a vanguard team of party members, assisted the local township government and village committee to actively go to the household, flexibly applied the ideological and political work to the front line of the village, passed the sunshine expropriation policy and the concept of rural planning in the new era to every household, eliminated the doubts and worries in the hearts of the people, and guided the villagers to accept, support, participate and integrate into the specific practice of rural revitalization from the bottom of their hearts, and draw a new blueprint for the beautiful countryside. After chatting with the farmers for a short time, they set up a file for the labor force of each family, and promised that during the development of the project and after completion, they would give priority to solving the employment problems of local farmers and make reasonable arrangements according to the actual situation. Old houses are replaced with new houses, farmers become workers, and employment at the doorstep is realized, which effectively promotes local farmers to improve quality and increase income, and share prosperity.

Deepen the integration of enterprises and localities, and play the main theme of development together

He is well aware that industrial development is the fundamental and key to promoting rural revitalization, and he has found the right way to find out the right ideas, taking "enterprise-local co-construction" as the starting point, and using his position as deputy secretary of the Party Committee of Xihu Township to organize the normalization of interaction and exchanges between enterprises and localities, and jointly plan the future development direction. Relying on local high-quality characteristic agricultural products, extending the industrial chain, and adopting the cooperation model of "party building + village collectives (cooperatives) + farmers", so that village collectives, cooperatives and villagers can participate in economic development, and at the same time strengthen the skills training of villagers, create more employment opportunities for them, and further enrich the people's "money bags". In recent years, it has driven 1,381 local employees and paid 2.55 million yuan in labor wages.

Pioneer of Gansu in the New Era丨Li Hua: "Leading Goose" of Rural Revitalization and "New Farmer" of Industrial Development

In October 2023, Deng Xiangui, deputy director of the Provincial Department of Agriculture, and his party investigated the Fuliang Diwan Rural Revitalization Project

Strengthen the integration of resources and promote the development of industrial upgrading

Industrial development is the fundamental and key to promoting rural revitalization, he led the team to dig deep into the local tea, kudzu, daylily, mountain spring water and other high-quality resources in Xihu Township, and conducted extensive research, statistics and analysis of the local agricultural and sideline products market in Fuliang.

In particular, Diwan Food Factory, as a typical representative of the "secondary industry" in the rural revitalization of Diwan Township, Xihu Township, is an important starting point for the integrated development of "tertiary industry", making full use of local high-quality agricultural resources, and continuing to deepen school-enterprise cooperation, relying on the talent, technical and professional advantages of the scientific research team of Jiangnan University, Nanjing Agricultural University and other institutions, and deeply excavating the deep processing value of tea, kudzu, daylily and other agricultural products, which plays an important role in boosting the quality and efficiency of the agricultural industry. The establishment of the three factories has led to the prosperity of local villagers from various aspects such as the purchase of raw materials and the provision of jobs.

Ignite the fire of innovation and strengthen the momentum of the digital economy

Industrial development is the "ballast stone" for the high-quality development of rural revitalization. Under his leadership, the Diwan branch actively responded to the double "No. 1 Project", vigorously developed the digital economy, integrated dozens of acres of idle wasteland and miscellaneous land in the village, and allowed urban people to experience pastoral life through the adoption mode after ploughing and leveling, and also viewed the vegetable garden through the digital terminal, and enjoyed the fun of picking in their free time. At present, the shared vegetable garden has been developed 6.37 acres, which can meet the needs of 100 households to adopt, and has carried out "fresh to home" distribution services for 50 families in the urban area, driving the local yield per mu from 1,200 yuan to 22,000 yuan.

Under his leadership, Diwan Company has successively won more than 20 honors, such as provincial agricultural industrialization leading enterprises, provincial top 100 enterprise product brands, provincial "Gansu Genuine" recognized brands, and national forest health care pilots. In 2022, CCTV News reported on the construction of the Diwan Rural Revitalization Development Project with the theme of "Relying on Industrial Projects to Help Rural Revitalization". He has won the "Top Ten Outstanding Youths of Porcelain Capital" and "Jingdezhen May Day Labor Medal".

He said that as a party branch secretary rooted in the field of rural revitalization, he will continue to unite and lead all party members, cadres and workers, forge ahead, constantly create a new situation of rural revitalization, and strive to create a new model for the integrated development of party building and beautiful rural construction.

Produced by Jingdezhen Rong Media Center

Pioneer of Gansu in the New Era丨Li Hua: "Leading Goose" of Rural Revitalization and "New Farmer" of Industrial Development

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Li Hua is currently the secretary of the Party branch and chairman of the Party branch of Jingdezhen Tao Cultural Tourism Holding Group Diwan Company. He always kept his mission in mind, took industrial development to promote rural revitalization as his own responsibility, and tried every means to drum up the people's "money bags". Under his leadership, Diwan Company grasped the main line of "Party Building Leading + Rural Revitalization Project", opened the business model of "Party Building + Village Collectives (Cooperatives) + Farmers", created the party building brand of "Lucid Water and Green Mountains Reflecting Diwan", relied on the local ecological resource endowment of Xihu Township, built a rural characteristic industrial chain, and innovatively built industrial projects such as "Diwan Food Factory", "Diwan Living Spring Water Factory", "Diwan Camellia Oil Factory" and "Tea Source and Beauty Village", and created a new path of rural revitalization.

Pioneer of Gansu in the New Era丨Li Hua: "Leading Goose" of Rural Revitalization and "New Farmer" of Industrial Development

In September 2021, Li Hua gave a lecture at the site of housing selection in Qiangxi

Hard work shows the original intention, forge ahead and practice the new mission

In 2018, Comrade Li Hua came to Xihu Township with the original intention of "improving the industrial economy of Xihu Township, Fuliang County, and driving local farmers to work and start a business and achieve common prosperity". In order to improve the overall living environment of Xihu Township, he went deep into the front line to investigate various tasks, whether in the fields, people's homes or project construction sites, there are his footprints. He traveled to 57 natural villages in the construction area and visited old party members, old cadres, and old teachers; Explore the history of ancient tea, ancient villages, ancient merchants, and ancient tea ceremonies on the spot; The in-depth mountain pay-off measurement has mastered the first-hand information for the subsequent construction of the core area.

At the most difficult time when the project was launched, in the face of challenges, he set an example, took the lead in setting an example, and gave full play to the head goose effect, organized and dispatched party members and cadres to set up a vanguard team of party members, assisted the local township government and village committee to actively go to the household, flexibly applied the ideological and political work to the front line of the village, passed the sunshine expropriation policy and the concept of rural planning in the new era to every household, eliminated the doubts and worries in the hearts of the people, and guided the villagers to accept, support, participate and integrate into the specific practice of rural revitalization from the bottom of their hearts, and draw a new blueprint for the beautiful countryside. After chatting with the farmers for a short time, they set up a file for the labor force of each family, and promised that during the development of the project and after completion, they would give priority to solving the employment problems of local farmers and make reasonable arrangements according to the actual situation. Old houses are replaced with new houses, farmers become workers, and employment at the doorstep is realized, which effectively promotes local farmers to improve quality and increase income, and share prosperity.

Deepen the integration of enterprises and localities, and play the main theme of development together

He is well aware that industrial development is the fundamental and key to promoting rural revitalization, and he has found the right way to find out the right ideas, taking "enterprise-local co-construction" as the starting point, and using his position as deputy secretary of the Party Committee of Xihu Township to organize the normalization of interaction and exchanges between enterprises and localities, and jointly plan the future development direction. Relying on local high-quality characteristic agricultural products, extending the industrial chain, and adopting the cooperation model of "party building + village collectives (cooperatives) + farmers", so that village collectives, cooperatives and villagers can participate in economic development, and at the same time strengthen the skills training of villagers, create more employment opportunities for them, and further enrich the people's "money bags". In recent years, it has driven 1,381 local employees and paid 2.55 million yuan in labor wages.

Pioneer of Gansu in the New Era丨Li Hua: "Leading Goose" of Rural Revitalization and "New Farmer" of Industrial Development

In October 2023, Deng Xiangui, deputy director of the Provincial Department of Agriculture, and his party investigated the Fuliang Diwan Rural Revitalization Project

Strengthen the integration of resources and promote the development of industrial upgrading

Industrial development is the fundamental and key to promoting rural revitalization, he led the team to dig deep into the local tea, kudzu, daylily, mountain spring water and other high-quality resources in Xihu Township, and conducted extensive research, statistics and analysis of the local agricultural and sideline products market in Fuliang.

In particular, Diwan Food Factory, as a typical representative of the "secondary industry" in the rural revitalization of Diwan Township, Xihu Township, is an important starting point for the integrated development of "tertiary industry", making full use of local high-quality agricultural resources, and continuing to deepen school-enterprise cooperation, relying on the talent, technical and professional advantages of the scientific research team of Jiangnan University, Nanjing Agricultural University and other institutions, and deeply excavating the deep processing value of tea, kudzu, daylily and other agricultural products, which plays an important role in boosting the quality and efficiency of the agricultural industry. The establishment of the three factories has led to the prosperity of local villagers from various aspects such as the purchase of raw materials and the provision of jobs.

Ignite the fire of innovation and strengthen the momentum of the digital economy

Industrial development is the "ballast stone" for the high-quality development of rural revitalization. Under his leadership, the Diwan branch actively responded to the double "No. 1 Project", vigorously developed the digital economy, integrated dozens of acres of idle wasteland and miscellaneous land in the village, and allowed urban people to experience pastoral life through the adoption mode after ploughing and leveling, and also viewed the vegetable garden through the digital terminal, and enjoyed the fun of picking in their free time. At present, the shared vegetable garden has been developed 6.37 acres, which can meet the needs of 100 households to adopt, and has carried out "fresh to home" distribution services for 50 families in the urban area, driving the local yield per mu from 1,200 yuan to 22,000 yuan.

Under his leadership, Diwan Company has successively won more than 20 honors, such as provincial agricultural industrialization leading enterprises, provincial top 100 enterprise product brands, provincial "Gansu Genuine" recognized brands, and national forest health care pilots. In 2022, CCTV News reported on the construction of the Diwan Rural Revitalization Development Project with the theme of "Relying on Industrial Projects to Help Rural Revitalization". He has won the "Top Ten Outstanding Youths of Porcelain Capital" and "Jingdezhen May Day Labor Medal".

He said that as a party branch secretary rooted in the field of rural revitalization, he will continue to unite and lead all party members, cadres and workers, forge ahead, constantly create a new situation of rural revitalization, and strive to create a new model for the integrated development of party building and beautiful rural construction.