After a brief decline in sales during the National Day holiday, China's auto end market rebounded significantly in the second week of October.
In the second week of October (10.7-10.13), the terminal sales of BYD, Ideal, Leap, Xiaomi, Wuling, Geely, BBA and other brands reached a record high. Among them, BYD's sales approached 110,000 units to 106,200 units, far ahead of the unstoppable.
Leap's sales grew rapidly, reaching 8,700 units, once again surpassing Wenjie and Tesla, and won the runner-up in the new power list, while Xiaomi's sales finally hit a record high of 4,600 units in the second week of October after several weeks of sales of about 3,000 units.
Thanks to the listing of Wishing Star, Geely was listed on the weekly list of new energy brands for the first time, ranking seventh. At the same time, BBA sales, which returned to the price war, rose sharply month-on-month, especially Mercedes-Benz and Audi, which doubled and soared, once again exceeding the ideal.
▍New energy brand list: BYD approached 110,000 units and hit a new high, and Geely was on the list for the first time
After sales exceeded 100,000 units in the last week of September (9.23-9.29), BYD exceeded 100,000 units again in the second week of October to 106,200 units, setting another historical record.
Leap and Tesla's sales doubled month-on-month, ranking fourth and fifth, respectively. Among them, Tesla's sales increased by more than 3 times, and its sales soared mainly due to the introduction of a 5-year zero-interest car purchase financial policy.
With the release of 17,000 large orders during the National Day holiday, the weekly sales volume of Leap is expected to exceed 10,000 units.
Geely made the list for the first time, with weekly sales reaching 7,300 units, a record high, ranking seventh. Geely's weekly sales surge is mainly due to its Xingyuan, which was launched on October 9 and has a starting price of only 69,800 yuan. Xingyuan is Geely's A0-class new energy vehicle, which will compete with BYD Seagull and Dolphin to seize the market.
In addition to Geely, Aion was on the list again, with weekly sales of 6,900 units, ranking ninth on the list. The recovery of Aion's weekly sales is due to its Aion-Tyrannosaurus rex. Aion's second-generation AION V Tyrannosaurus Rex has a starting price of 129,800 yuan, providing lidar and high-end intelligent driving, and has orders for more than 20,000 units.
NIO, Chery, Xiaomi and ZEEKR all fell off the list, and in addition to Geely and Aion, there were also Leap and Tesla on the list again.
▍New Power List: Zero Run surpasses the question world and approaches the ideal, and Xiaomi hits a new high
Among the TOP10 new forces, Ideal, Leap, and Xiaomi all hit record highs.
Ideal weekly sales rose 54% month-on-month to 13,400 units, ranking first in the list of new forces.
It is worth noting that following the last week of September, the sales volume of Zero Run in the second week of October reached 8,700 units, a month-on-month increase of more than 1 times, a record high, and once again surpassed the question world and won the runner-up.
Thanks to the launch of ZEEKR 7X, ZEEKR's sales rose by nearly 50% month-on-month, surpassing NIO to rank fourth. Xiaomi's car sales surged 21% month-on-month to 4,600 units, a record high.
Neither Xpeng nor NIO have reached record sales highs, and we guess the main reason is that the production capacity of M03 and Ledao L60 cannot keep up, and the lead time is long. Among them, on October 12, Xpeng announced on Weibo that the delivery of MONA M03 was postponed, and if it was not delivered at the specified time, users could get points according to the number of days delayed (1500 Xpeng mall points/day/car).
With the gradual ramp-up of the production capacity of Xpeng M03 and Weilai Ledao L60, the sales of Xpeng and Weilai are expected to increase significantly, and "Wei Xiaoli" will gather in the top three of the new power list.
▍Luxury brand list: Mercedes-Benz Audi doubled and soared, once again surpassing the ideal
In the top 10 of the luxury list, due to BBA's return to the price war and significant price reductions and promotions, sales rose sharply in the second week of October, especially the weekly sales of Mercedes-Benz and Audi doubled and soared, hitting a record high, once again surpassing the ideal and winning the championship and runner-up. BMW's weekly sales surged 82% month-on-month to 11,300 units, ranking fourth.
At present, Mercedes-Benz, Audi and BMW models are all significantly reduced in price. For example, the maximum price of Mercedes-Benz C-class is 105,100 yuan, and the starting price is 229,700 yuan, the maximum price of Mercedes-Benz GLC is 120,000 yuan, and the starting price is 307,800 yuan, and the price of Mercedes-Benz E-class is 86,900 yuan, and the starting price is 360,300 yuan.
The price of the Audi A6L was reduced by CNY 126,900 to CNY 301,000, while the price of the Audi A4L was reduced by CNY 118,800 to CNY 203,000. The price of the BMW 5 Series was reduced by 96,700 yuan, with a starting price of 343,200 yuan, and the price of the BMW X1 was reduced by 103,900 yuan, with a starting price of 185,000 yuan.
Due to the low sales in the first week of October, Tesla's sales soared 3 times month-on-month in the second week of October, once again ranking in the top five of the luxury list. The sales volume of the question world is not as good as Tesla, and the ranking has slipped one place to sixth.
Lexus has recently reduced the price to a staggering 85,000 yuan, and the starting price has dropped to 464,000 yuan, which provides an excellent car purchase opportunity for consumers who like Lexus.
The effect of the price reduction was immediate, and Lexus saw an increase in sales in the second week of October, re-entering the list, while Cadillac was squeezed out of the list.