Expo 2020 Dubai is about to start 1 month ago. Recently, the Dubai Expo Park ushered in the most "fragrant" activity site - the Chinese Pavilion Gujing Tribute Wine Enterprise Day. This is the first brand day of China's liquor industry at this World Expo, and it is also the designated wine of Gujing Tribute Wine as the designated wine for the Chinese Pavilion of the World Expo for four consecutive world fairs, and the fourth time it has an exclusive World Expo brand day, showing the beauty of Chinese culture to the world with "wine culture" and creating a new height for Chinese liquor dialogue in the world.
(Photo courtesy of Gujing)
On October 29th, the "Dubai World Expo China Pavilion Gujing Tribute Wine Enterprise Day Global Online Conference" gathered with global netizens to gather in the cloud, led the global audience to visit the China Pavilion online, witnessed the fourth Expo tour of Gujing Tribute Wine, enjoyed the cultural feast of the Global Tour of Chinese Wine Culture (Dubai World Expo Station), and snapped up the world's first year of the original pulp Ancient 20th World Expo China Pavilion Commemorative Wine.
The Expo Gujing Tribute Wine Enterprise Day activity has been strongly supported by the China Pavilion of the Dubai World Expo, the China Liquor Industry Association, the Anhui Provincial Council for the Promotion of International Trade and other parties. A number of important Chinese and foreign guests delivered online speeches, and they highly affirmed the significance of Gujing Tribute Wine using the World Expo as a platform to open up the internationalization of Chinese liquor, which will refresh the world's perception and recognition of The quality, brand and culture of Chinese liquor, and contribute "world incense" with "Chinese brewing".
The Dubai World Expo Gujing Tribute Wine Enterprise Day was carried out in a new way of combining the three venues of "Dubai World Expo Park Site + Domestic Global Online Conference + Double Eleven Ancient Well World Expo Commemorative Wine Online Snapping". It was broadcast live to the world through multiple platforms and connected to Dubai live, attracting 2.84 million people from all over the world.
On the day of the Dubai Expo Park, under the leadership of the staff of the Chinese Pavilion, foreign tourists experienced the global reading of "Bo" and "Step by Step" and "Brewing for the Whole People" and other cultural products of the Gujing Tribute Wine Series by watching the Intangible Cultural Heritage Exhibition of the Gujing Tribute Wine Expo, and enjoyed a feast of "aroma" of the Chinese Pavilion full of technology and wine.
Ruan Wei, deputy general representative of the Chinese Pavilion at Expo 2020 Dubai and deputy director of the Trade and Investment Promotion Department of the China Council for the Promotion of International Trade, said that by actively participating in the display and promotion of the China Pavilion, Gujing Tribute Wine Enterprise Day will help the Expo exhibitors promote cultural mutual learning and promote economic and trade cooperation.
Xu Jundong, member of the party group and deputy director of the Anhui Provincial Council for the Promotion of International Trade, said that Gujing Tribute Wine has carried out a number of international exchange activities in an organized and planned manner over the years relying on the CCPIT platform, which has become a bright economic and cultural business card of Anhui Province in international exchanges. The successful holding of the World Expo Gujing Enterprise Day is more conducive to promoting the integration of Hui culture into the world and driving Hui products to the world.
In order to commemorate the road of the fourth Expo of the China Pavilion, the company day Gujing released the "Commemorative Wine of the China Pavilion of the 20th World Expo of the Year Pulp Ancient 20th World Expo" to the world, and carried out the double eleven live pre-sale. This Expo commemorative wine box set has a total of 4 bottles of commemorative wine, and each bottle of wine and color contains the theme and characteristics of the China Pavilion of the World Expo. At the same time, in order to treasure the memory of the World Expo and pass on the friendship of the World Expo, on the day of the enterprise day, the commemorative wine series products of the 20th World Expo China Pavilion of the Vintage Pulp Ancient Were also officially entered the World Expo Museum as a permanent collection under the witness of global netizens.
As a pioneer in the internationalization of Chinese liquor, Gujing Tribute Wine has been actively showing the oriental charm of Chinese liquor culture to the world and promoting Chinese liquor to the world with the help of brand promotion activities such as the Gujing Tribute Liquor Enterprise Day at the World Expo and the Global Tour of Gujing Tribute Liquor Chinese Liquor Culture.
At the press conference, Yan Lijun, member of the Party Committee of Anhui Gujing Group, executive deputy general manager of the joint-stock company and chairman of the sales company, said that Gujing people will uphold the corporate values of "being a real person, brewing fine wine, being good at themselves, and helping the world", adhere to the corporate values of "making good wine, storing good wine, and selling good wine", recreate a new gujing that is "digital, internationalized, and legal", further promote the internationalization process of "buying the world and selling the world", and actively join hands with global partners to let the people of the world understand Gujing tribute wine and fall in love with Chinese liquor.
For the effectiveness of this Gujing Enterprise Day, Song Shuyu, chairman of the China Liquor Industry Association, fully affirmed that the "2020 Dubai World Expo China Pavilion Gujing Tribute Wine Enterprise Day" is the first brand day of China's liquor industry at this World Expo. This is a small step for Gujing tribute wine, and it is also a big step for China's wine industry. This is not only a display of the fine works of the Chinese nation, but also another window to open the world's understanding of China and China's influence on the world.
Source: China News Network