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"Aoling has a deep relationship with the Olympic Games. The Aoling brand began in the successful year of Beijing's Olympic bid, and the word "Aoling" represents the Olympic spirit of 'higher, faster and stronger'. On December 28, Li Jie, vice president of Foton Motor Group and president of Aoling Light Truck, said at the top ice and snow event delivery event of Aoling National VI's beijing-Tianjin-Hebei listing and 40 sets of Aoling polar bear service that as a benchmark brand in China's light truck industry, Aoling light truck will also go all out to contribute to the ice and snow events at the "doorstep".
At this event, Aoling China VI's full range of products and champion power chains were officially unveiled, practicing the double carbon target and adding a touch of green to the ice and snow event. 40 Olympic Bell polar bears are also about to go to Zhangjiakou to deliver supplies for athletes.
Since 2021, Aoling has been adhering to the concept of "scientific and technological innovation and user-driven" and has continuously consolidated product services and brand strength. According to reports, in 2021, the sales volume of Aoling products exceeded 100,000 units, and the overall market share reached 15%. However, such sales results are inseparable from Aoling's perfect product layout and leading technology research and development.
01
Hardcore Products: There's always one for you
In the second half of 2021, the National VI commercial vehicle standard was officially implemented, many car companies have successively replaced the National VI engine, and Aoling has also upgraded its products at the first time to meet the National VI standard. In the Beijing-Tianjin-Hebei region, where the pressure to reduce emissions is the greatest and the regulations are the most stringent, the release of Aoling Guo VI's full range of products is timely.
"Science and technology Ao Ling, the leader of the sixth country." At this event, Yuan Ziqi, director of Aoling's e-commerce business, stressed that the advent of the National VI era has put forward higher requirements for the commercial vehicle industry, but it is an opportunity for Aoling. The lineup of products listed in Beijing, Tianjin and Hebei announced by Aoling includes: Polar Bear, Jin Aoling, Aoling Yutu No. 2, Zhilan New Energy, Aoling Hornet and Aoling M Card.
The first is the Golden Ao Ling. According to reports, when idling, the noise of Jin'ao Ling is 4 to 5 decibels lower than that of competitors, so that users can create a better driving environment. At the same time, considering the fatigue caused by the user's long-term driving, the main driving seat adopts a dual-density foam technology seat. This seat is often used in luxury cars, the surface is softer, the bottom is supported, and there are special headrests and elbow support armrests for the first class seat of high-speed rail, which greatly reduces the fatigue of long-distance driving of drivers. Moreover, this seat also has a secret weapon, which is the suction design, which can give users "cupping to fire" anytime and anywhere. In addition, as a light diesel truck in China, Jin Aoling has applied electric power steering for the first time, which makes steering more labor-saving and simpler to operate.
The second is the Aoling Yutu No. 2. This is a brand new automatic transmission product, built for female drivers and novice drivers. As the second generation of AMT light truck, Yutu 2 will be the only one to match the full chai Q25 National VI fuel engine. The fastener 6-speed AMT transmission used in the vehicle can be controlled by the TCU to change gears, so that the engine is in the optimal working range for a long time, and the shift is more accurate than the manual gear.
The third is the O'Ling Polar Bear. The Aoling polar bear is not an ordinary "bear", and there are two major "black technology" blessings behind it. First, the lightweight technology of "Ant Elephant" has reduced the weight of polar bear vehicles, so that it has a larger load space and higher transportation timeliness. The second is the "Fu Leng Xian" technology platform, which can realize the modularization, integration, customization and intelligent manufacturing of chassis, cold cabin and cold machine, which in turn greatly improves the performance of polar bear models refrigeration and temperature control, and fully guarantees the safety and quality of food in the cold chain process.
The fourth is Zhilan New Energy. On December 25, 2021, Foton Zhilan New Energy Brand was officially upgraded to Zhilan Automobile. This is the only new energy product in the industry that meets the three major needs of the cold chain, with the largest container volume, compliance, ultra-long endurance, and a cruising range of 220 kilometers.
The fifth is the Olympia M card. This is a product that came into being with the new Blue Label regulations. The M card is a small card model developed by Aoling for users under 4.2 meters, which means "the king of all-round business, what to do to make money". The car adopts a pleasing blue body, the cab space is larger, the power chain is more powerful, the power is excellent, the brakes are stable, the handling is flexible, and it can easily enter and exit the basement and walk through the streets and village paths.
The sixth is the Oring Bumblebee. As a logistics tool to cater to the policy of standard-loaded transportation at per-axis charges, Bumblebee has attracted much attention since its inception. The super lightweight chassis makes it have a single trip will exceed 1,000 pounds of cargo capacity advantages in the standard transportation state, which brings the gospel to many users who run green pass and run high speed all year round, and in the logistics environment of overweight persuasion, the lightweight advantage of 1,000 pounds is precious.
"These products cover the three major markets of medium trucks above 4.2m, light trucks of 4.2m and small cards below 4.2m, while complying with emissions, helping users improve the operational efficiency of China VI products and providing users with money-making tools with better returns." Yuan Ziqi believes that Aoling's China VI products basically cover solutions from intercity distribution, urban distribution and urban and rural distribution to adapt to various logistics market segments. For example, the city with blue brand king, Aoling polar bear refrigerated truck, it is Aoling focus on the city with transportation compliance, lightweight, light and comfortable, high quality and other needs, newly created reliable, fuel-saving, fitability, comfortable and durable solutions.
02
Service first: worry-free all the time
"The customer's business is Aoling's business." Li Jie stressed that this is the service value that Aoling Light Truck has always practiced. It is understood that in order to give more perfect protection to the service vehicles of this ice and snow event, Aoling has specially set up a service ice and snow event support team. The team will be stationed in Zhangjiakou and Yanqing for three months to provide after-sales service for all material transport vehicles during the event.
"In the early stage, through the understanding of the market, we found that many customers were most worried about the products of China VI, mainly focusing on the after-sales service of the vehicle. For example, what should I do if the vehicle has a problem? What should I do if I do it improperly during use? wait. In this regard, Yuan Ziqi said that all our actions are customer-centric, and the customer's business is the life of Aoling people. Therefore, Aoling is constantly upgrading and improving its services.
At present, Aoling has more than 700 first-level service networks, 1225 second-level service providers, a total of 1952 service providers, covering more than 600 exclusive service networks across the country, with a county-level coverage rate of 64.11%, and a total inventory of more than 300 million accessories, with a service radius of less than 50 kilometers.
In addition, relying on a strong after-sales network system, Aoling launched six major "king fried" services: one is rescue for 3 hours, the second is a pit stop, the third is the national six free test, the fourth is free health spot inspection, the fifth is maintenance not overnight, and the sixth is 37 ° smile service. These services fundamentally solve the customer's worries in the logistics and transportation process.
However, good service is built on a huge investment. "We do invest a lot in our products and services." Yuan Ziqi revealed that Aoling's concept in terms of cost input is: quality is greater than delivery than cost. For example, Jin Aoling, at the beginning of the product development, did a good job of breaking through the existing concept of the industry. "When investing in the upgrading of Jin'aoling products, we focus on aspects that are strongly related to customer value." For example, Yuan Ziqi said, such as whether fuel consumption can be improved, driving comfort can be improved, power can be upgraded, whether the bearing capacity of the site can be improved, and whether noise can be reduced.
At the same time, the reporter learned at this event that not long ago, Aoling Light Truck was recognized by the Ministry of Industry and Information Technology as the "Single Champion of Light Truck Manufacturing", and behind the honor, it is inseparable from the blessing of the top supply chain. The Aoling 2.5L Champion power chain released this time consists of a Fukang F2.5 engine, a Foton ZF transmission and a Fukang reprocessing. The Fukang F2.5 engine is a new power developed by Foton Cummins for the new blue card regulations, with a maximum torque of 460N .m, horsepower is not inferior to the Fukang 2.8L engine, and inherits the advantages of The Fukang engine "running fast is not bad". Foton ZF transmission integrates global spectral resources and 100 years of experience, and carries out localization and customized development for the Chinese light truck market, with high transmission efficiency, smooth gear change and long maintenance cycle.
In the face of 2022, Li Jie believes that the light truck industry will usher in demand growth due to economic recovery and new blue card regulations, and Aoling should continue to uphold the purpose of "leaving simplicity to customers and leaving complexity to themselves", to create value for customers, to save every penny for customers and work hard, to work hard with suppliers to lean manufacturing, to continuously create higher value for customers, and to continue to set a new benchmark for the light truck industry.
Near-term highlights
Editor of this issue: Ji Yue