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Behind the rise of post-muscle beauty, products occupy the first key point

author:Peace and cold knowledge

With the passage of time, young people are gradually at the forefront of fashion, "beauty" has become the most concerned point of everyone's daily life, and there is also a strong desire to consume in the young atmosphere, and everyone has different standards of beauty. However, because this generation has begun to contact beauty very early, practicality has gradually replaced the brand, cost performance is what they pursue, the wind direction of international brands has deviated, and it is gradually occupied by the rising domestic beauty.

Behind the rise of post-muscle beauty, products occupy the first key point

In recent years, many domestic beauty brands have occupied the hearts of consumers. The public's requirements for beauty brands are not only the level of appearance, but also the pursuit of product strength and brand value, and the muscle queen is such a "both inside and outside" of the light of domestic products.

Behind the rise of post-muscle beauty, products occupy the first key point

The image of "Chinese red" is deeply rooted in the hearts of the people, the decoration style is simple and luxurious, and the whole store is dominated by red + white tones, full of vitality and vitality in line with the aesthetic standards of contemporary young consumers. The unified image of the national stores has further deepened the brand image of the public after the muscle, and if the beauty brand wants to achieve higher development, it must firmly grasp the consumer market of young consumers. Dianhou is committed to helping consumers solve skin problems, and everything is based on consumers.

Behind the rise of post-muscle beauty, products occupy the first key point

As the most common skin care product, masks have become a necessity of life, whether they are student parties or office workers. After the introduction of the water yang youth double pet mask, black and white two films, one clear and one supplement.

Behind the rise of post-muscle beauty, products occupy the first key point

The skin cleansing mask is mainly made of high-quality Bicho charcoal refined from Kishu, Japan, to absorb dirt on the skin, control oil and hydrate, balance oil, adjust the balance of skin water and oil, and make the skin more clean and clear. Water light skin honey nourishing mask upgraded to silk pull 4.0 membrane cloth, nano platinum ingredient, the biggest feature is not oxidized and antioxidant range is wide, when the membrane cloth and serum penetrate together, nano platinum ingredient will always stay on the skin surface to achieve brightening, hydrating skin beauty effect.

Behind the rise of post-muscle beauty, products occupy the first key point

In order to allow more consumers to experience the efficacy of the product, the launch of a box of masks to send throughout the year, this activity out, attracted the attention of many consumers, this is not only a preferential activity, but also a brand to increase consumer stickiness initiatives, the brand wants to be more well-known, to do in the solicitation at the same time can also retain customers. The specialty items are only an eye-catching highlight, but more importantly, they need to conquer everyone with the strength of the brand's products.

Behind the rise of post-muscle beauty, products occupy the first key point

The quality of the beauty brand, the product is the biggest key point, no matter how good the publicity, can not be separated from the reputation of the product. After the skin brand mainly includes mask series, cleaning series, special single product series, hydration and moisturizing series, brightening series, firming anti-aging series, soothing anti-allergy series, fashion makeup series and other products, emphasizing the scientific and efficient, light luxury and high quality, mild and non-irritating characteristics of the product, insisting on using more high-quality products to solve skin problems for each customer and reproduce the radiance of the skin.

Behind the rise of post-muscle beauty, products occupy the first key point

Nowadays, the muscle is loved by everyone, is an important embodiment of the rise of domestic beauty, the competition in the beauty industry is large, the brand itself needs to be supported by its own continuous strong brand strength, and the brand value reflects the brand strength!

Behind the rise of post-muscle beauty, products occupy the first key point