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In this age of information explosion, anything that seems ordinary can cause an uproar, especially when it comes to public figures.
Dong Yuhui, an Internet celebrity who has emerged in the field of live streaming, suddenly, CCTV Cultural Tourism deleted all relevant videos about him.
The move set off a wave of frenzied discussion online, like a pebble thrown into a lake, causing ripples.
The video disappeared suddenly, and the reactions of netizens were naturally varied.
Some people think that Dong Yuhui may have touched some unknown taboos, and some even wonder whether he is involved in tax issues or food safety issues.
There are all kinds of conspiracy theories on the Internet, and some people even make up "inside information" in an attempt to attract attention.
On social platforms, the discussion about this matter soared.
Many netizens expressed concern, believing that this may be a precursor to a "cold winter", and some people have begun to question the industry norms of live streaming, and some have even called for stricter supervision of the entire industry.
The whole incident is like a suspense drama, everyone is an audience, and at the same time they participate in the promotion of the plot.
Just when speculation and rumors were flying in the sky, the officials of the attraction and cultural tourism finally stood up and clarified the truth.
It turned out that the reason for the deletion of the video was not the various "crimes" circulating in the market, but a relatively "ordinary" copyright issue.
Xinhua News Agency Outlook signed an exclusive copyright agreement with Dong Yuhui's team, which means that Dong Yuhui's videos need to be removed from other platforms to protect the interests of copyright owners.
This official statement undoubtedly added a "reversal" to the climax of the suspense drama.
From the "conspiracy theories" on the Internet to the "copyright issue" in reality, the gap between this cannot help but make people sigh that in the information age, truth is sometimes simpler but more important than speculation.
In the face of all kinds of misunderstandings and speculations on the Internet, Dong Yuhui's team quickly took countermeasures.
They released statements through official Weibo, Douyin and other platforms, explaining the ins and outs of the matter, and at the same time expressing gratitude to the majority of netizens for their concern.
Dong Yuhui himself also spoke frankly about the matter in the live broadcast, responding to various speculations with humor and seriousness, trying to dispel the public's doubts in a relaxed way.
His handling of the incident not only cooled down quickly, but also maintained his public image.
In this turmoil, Dong Yuhui showed his sense of responsibility and adaptability as a public figure, and his sincerity and wit won the praise and support of many netizens.
Through this incident, he not only did not "overturn", but further consolidated his position in the hearts of fans.
Behind this incident, it has also sounded a wake-up call for the entire live streaming industry.
The importance of copyright awareness in the age of the Internet cannot be overstated.
With the increasing prosperity of content creation, the issue of copyright protection will become more and more prominent.
For anchors, how to respect copyright and comply with laws and regulations in content creation is an issue that must be taken seriously.
In addition, this incident also reflects the rapid and complex dissemination of information in the Internet age.
A message spreads far faster than the truth can be clarified.
How to remain rational in the torrent of information and how to quickly distinguish the true from the false are the basic qualities that every netizen needs to have.
For public figures and brands, how to respond to public concerns in a timely and accurate manner, and how to effectively manage crises are also important issues to maintain a good image.
The mystery of Dong Yuhui's video disappearance is like a sudden storm that quickly swept the online world.
But after the storm, in addition to surprise and discussion, there is also deep thought and vigilance for the future.
The road of live streaming is still full of opportunities and challenges, and how to go further and more stable on this road is a question that every practitioner needs to think about.
(Only published on the headline account, other platforms are ported)
(Disclaimer) The process and pictures described in the article are from the Internet, and this article aims to advocate positive social energy and no vulgar and other bad guidance.
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