OPPO pressed the acceleration button for the popularization of AI mobile phones, and Reno12 became a dark horse of dessert-level AI mobile phones

Smart stuff

2024-06-24 14:15Posted on the official account of Beijing Zhidong

Zhidong (public account: zhidxcom)

Author | Yun Peng

Edit | Desert Shadow

Today, generative AI technology represented by large models has injected new vitality into the entire consumer electronics industry, and AI mobile phones and AI PCs have become the forefront of the general public's access to AI.

However, it should be noted that the development of these "new AI intelligent terminals" is still in its early stages, and more new AI experiences are often limited to some high-end flagship phones.

If AI technology wants to truly enter thousands of households, be recognized by more ordinary consumers, complete market education, cultivate user habits, and truly enter the fast lane of AI mobile phone market growth, more popular models must be added.

On the other hand, Apple, as an industry giant, has limited its technology to the flagship machine with a starting price of nearly 8,000 yuan in the landing of AI mobile phones, which has undoubtedly greatly increased the price threshold for users to try AI mobile phones.

Therefore, to promote the inclusiveness of AI mobile phones, hope has come to the Android camp, among which OPPO has become one of the fastest manufacturers. Today, the OPPO Reno12 series, which is in the 3000 yuan range, has landed many generative AI functions based on AI large models.

It is worth mentioning that, based on the excellent AI function, the Reno12 series is also unparalleled in the same class in many aspects such as image, performance, and appearance design.

How does OPPO Reno achieve a multi-faceted experience without dead ends, and accelerate AI to benefit the masses in terms of AI? Zhidong tried to find the answer through actual use experience this time. It can be said that the OPPO Reno 12 has not only redefined the ceiling of Android mid-range phones, but also become the core and main model to promote the popularization of AI mobile phones.

First, the isodeep four-curved screen takes into account the look and feel, and behind the eye-catching design is the hard-core stacking technology

As a "popular" model, its appearance design is also very important for the high fit of the public's aesthetics, especially as a "technological trendy product".

For the first look of the phone after unboxing, the screen design is very important, and this time the screen of the Reno12 series adopts the design of "equal depth four-curved straight screen". The edges of the screen are slightly curved, retaining good control and grip, while the main body of the screen is a straight screen, ensuring excellent display effect and reducing edge mistouch and display distortion, which can be said to achieve "both want and want".

In the process of use,The front of the screen has a strong visual impact,The screen"overflow"Very strong,The whole screen feels very "open",The bezel is extremely narrow and almost four times of equal width,The entire screen-to-body ratio has also been further improved。

In OPPO's words, this is a "super beautiful small straight screen", and it is also one of the best smartphone screen forms at the moment, and it is mostly used in top flagship phones.

In terms of color matching, all smartphone designs are now emphasizing personalization and stylization, and the product must have its own characteristics, Reno12 this time adopts the "Y2K" style to shape the color, with a total of ebony black, soft peach, and millennial silver three colors, the color matching can be said to be quite trendy, which is very suitable for the aesthetics of young users.

Reno12The design of the back cover this time makes a three-dimensional visual effect in the plane,Behind thisOPPOComf processing technology is indispensable,At the same time, in the internal stacking design of the fuselage,Reno12It also takes into account the balance,The weight distribution of the whole machine is more comfortable when holding,The thickness of the fuselage is only about 7.25mm,The weight is less than 180 grams,Very light and thin。

Overall, Reno12 is a product that achieves a sense of design and quality for a flagship machine at the price of a mid-range machine, and stands out among products in the same class.

2. AI penetrates into imaging, office, and entertainment, and Reno12 makes life say goodbye to complexity

Good design is often the first stepping stone for an excellent product to successfully win market recognition, and when users really use Reno12 deeply, the addition of a series of new AI functions can be said to bring the experience of smart terminals to a new level.

At present, OPPO has fully implemented various mainstream AI functions in Reno12, and AI experience has become an important part.

First of all, the integration of generative AI has brought new possibilities to mobile phone images, making the experience different, which is often a very strong part of the perception of ordinary users.

For example, this time on Reno12, AI solves a pain point that we often encounter when taking pictures - closing eyes in a group photo, and OPPO has released an AI closed eyes repair function.

When I take a group photo, the system will automatically recognize and trigger the "AI Best Group Photo" function, and I only need to tap a few times on the screen to complete the repair, which is very convenient.

The restored photo can not only make the originally closed eyes "open", but also the effect is very natural, and there is no "P-picture" feeling.

Behind this, AI actually intelligently recognizes and replaces the eyes in the open eye photo and the eye in the closed eye photo by comparing multiple frames of photos before and after, which can take into account the restoration effect and the naturalness of the restoration.

It can be said that AI one-click rescue of waste films has become a reality.

Of course, in addition to rescuing closed-eye photos, AI can also rescue photos that are ruined by passers-by in the background, with the help of the AI elimination function on Reno12, I can easily eliminate passers-by in photos by circling them, or I can directly complete it through "one-click elimination of passers-by", and the intelligence of AI has been upgraded to a higher level.

From the actual effect, the part blocked by passers-by is restored better, there is no obvious misjudgment or distortion, and the usability is still relatively strong.

In addition, with the help of the AI cutout function, I can also complete group photos and handbook production directly on my mobile phone, which is practical and interesting.

In addition to imaging applications, AI has strengths in all other aspects of life, and Reno12 has implemented many new AI functions based on generative AI technology.

For example, in the travel scene, Reno12 has launched a small cloth travel assistant function, which is worth mentioning that this is the first mobile phone in the industry that can provide accurate location recommendations.

When I told Xiaobu assistant that I want to go to Beijing to play, help me plan, Xiaobu assistant will provide a travel guide containing routes and locations, and mark the location in the Baidu map App in my mobile phone, which is very convenient, at this time I can click on the "Baidu map" window in the Xiaobu assistant interface to view and edit the location, and after editing, I can also ask Xiaobu assistant to "generate an exclusive guide".

In terms of text understanding, the AI recording summary function on Reno12 can directly generate a summary while I save the recording, which can be said to be a powerful tool for me to liberate workers when I usually involve a large number of interview recordings.

In the actual use process, in terms of the accuracy of the summary, the usability of the AI recording summary is good, and the key to-do items can be directly marked in the summary and imported into the schedule with one click, which is very convenient.

In addition, AI features such as AI English teacher and AI interviewer can also help users improve learning efficiency through conversations, which is very useful for some school students.

In the process of in-depth experience, I was deeply impressed by the new AI function of Xiaobu Assistant, which can be said to make the mobile phone experience more efficient and help us save the complexity of life.

At the same time, as the Reno12 series, which is priced at only about 3,000 yuan, it is commendable to be able to realize these AI experiences, and based on many new AI experiences, it will undoubtedly become one of the main models to accelerate AI inclusion.

3. For the first time in the industry, one-click sharing of live photos has been realized, and the performance and battery life experience are difficult to meet opponents in the same class

In addition to the rich AI experience, Reno12 has achieved relatively bright performance in the core sections of the current smartphone competition, such as image and performance, becoming a dark horse in the mid-range machine with almost no dead ends.

First of all, the image part, portrait photography has always been one of the key skills of the OPPO Reno series, and this time the Reno12 series not only further optimizes portrait photography at each focal length, but also releases the function of shooting and sharing live photos.

It's worth mentioning that Reno12 is the first Android device to be able to post Live Photos. Not only can Reno12 shoot, but Reno12 also allows users to directly share live photos to social platform apps like Xiaohongshu with one click, opening up the chain from content output to sharing.

Judging from the shooting effect of actual live photos, the live photos on the Reno12 support AI portrait algorithms and filters, the face optimization of the people and the overall color brightness of the picture are good. Eliminating the need for additional beauty adjustments and color grading after shooting also improves the convenience of using the function.

Today is the era of "video dominance", so the form of live photos is being more and more favored by young consumers, photos are not vivid enough, videos are not easy to share on picture social platforms, live photos have become a "both" solution, is a very important form of information transmission in the video era.

After talking about the image, let's talk about the performance and battery life, this time the Reno12 series is based on the SoC and a series of self-developed algorithms of OPPO and MediaTek in-depth joint debugging, which realizes a game experience that takes into account image quality, smoothness, and stability.

For example, in mainstream popular mobile games such as "Glory of Kings", Reno12 supports high-definition image quality 120 frame mode, which can be said to take into account both picture quality and smoothness, and it is worth mentioning that in the entire nearly 1 hour of gameplay, the mobile phone heating is very "controllable", almost just "warm", and there is no "hot hand" at all.

▲ "Glory of Kings"

In "Against the Cold", a representative domestic picture quality masterpiece, Reno12 supportsProXDR light and shadow display, after I take a screenshot in the game, I can view this photo in the album with HDR effect, better restore the picture effect in the game at that time, the light and shadow effect of the game, the light and shadow details and colors of the game have a better look.

▲ "Against the Cold"

It is worth mentioning that,Reno12The series has a good display effect and eye protection at the same time,Its screen adopts DC+High-frequency PWM scheme,It can reduce flicker,Games are more eye-friendly。

In addition to the outstanding gaming performance, the charging and battery life experience is also a key part of ensuring the basic experience of the smartphone.

In terms of charging speed, Reno12 supports 80W high-power flash charging, in actual experience, when I occasionally forget to charge at night, I only need to use ten minutes of washing in the morning, and I can directly restore the phone to "full blood".

In terms of battery life, Reno12 consumes only 3% of power to watch 30-minute 1080P movies, and in daily use, from 8 a.m. to 8 p.m. to 8 p.m., Reno12 can achieve complete all-weather battery life.

In addition to longer battery life, Reno12 further optimizes battery usage through AI intelligent algorithms, and the battery cycle life is also higher, according to official experiments, after 1000 charge-discharge cycles, Reno12's battery capacity is still 95%.

Conclusion: Reno12 accelerates the popularization of AI, and OPPO leads the tide of AI mobile phones

In the process of experience, I deeply felt that the development of AI technology has brought great changes to the mobile phone experience, and various new AI functions based on AI technology have significantly improved the efficiency of using the machine and made many steps that used to be locked simple.

At the same time, the Reno12 series also provides a perfect experience with almost no dead ends in terms of image, performance, battery life, etc., it can be said that the Reno12 series is not only a product that breaks the ceiling of the mid-range machine market, but also an AI inclusive model that promotes the lowering of the threshold for consumers to try early AI, becoming one of the best choices for consumers to take into account both trend and AI experience.

Looking forward to the future, the development of AI mobile phones is bound to be full of flowers, and at present, everyone is actively exploring and increasing technological innovation, and the threshold of AI mobile phones is also rapidly decreasing. The vigorous promotion of OPPO and other manufacturers will inevitably accelerate the arrival of the day when AI mobile phones are popularized, so that more ordinary people can enjoy the dividends of AI.

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