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It is really rare for the property market to have this level of sincerity

author:Single-disc doctrine

A community always has several direction labels

There are good-looking, the kind of items that make people remember at first glance and think they are worth it

It is the kind of item that tastes very slowly and will give you a lasting feeling

But if you talk about good-looking and intriguing communities, it always feels unreal to be able to say that

But if there is really a community, it looks good at first glance, but when you look closer, there are all kinds of interesting details, and these have been truly presented in front of us

This kind of onion-peeling is suddenly open, and chewing to the end is moving

I was moved by the sincerity of such a project, and also by the attitude of this brand

From the entire supply side of the industry, it can indeed be described as scarce

In the end, I feel that I can't think about it from the perspective of commercialization, and the rest may be more values

What I'm going to talk about today is probably one of them

In the property market in 2024, it can really be called a work of sincerity

This project is a bit unexpected and comes from Ningbo

The project is called: Minghu Yilu

But after looking at the lot, it was not so surprising

Because the value of the project on the bright side is too strong

For example, it is located in the core of Minghu Lake, a new city in the east of Ningbo

On the west side of the project is a financial and commercial center dominated by the CBD of Ningbo Center and other cities, and on the west side is an extreme lakescape resource of about 195,000 square meters, including waterfront park and central city park area

It is also because of such a location that Ningbo has achieved a rare all-public construction with an arc façade of metal aluminum plates

So when such a façade stands on the shore of the lake

It is really rare for the property market to have this level of sincerity

A yacht suspended above the water is impressively unfolding

The overall architectural aura is very powerful, and when we look at the whole scene up close

Between the building and the lakeside, the project does not blindly overdraft the lake view, but adopts a three-dimensional plan to output a super chassis

It is really rare for the property market to have this level of sincerity

The sand table display diagram is subject to delivery

Two changes were made to this project

First, the building as a whole is raised and then planned into a composite block to interact with the city

Second: the whole community has achieved a full overhead layer system

Let's see it in action

It is really rare for the property market to have this level of sincerity

Actual view

This is the real scene of the project demonstration area, with double-layer floor-to-ceiling glass and unilateral stone columns, and the overall building is extremely magnificent

And in order to better absorb the lake scenery and create life

It is really rare for the property market to have this level of sincerity

Actual view

There is also such a shop terrace space where users can talk and rest

meanwhile

The configuration of the project shows how luxurious it can be, and the entire landscape design is designed with three major scenes: the five realms of the garden, the elegant seven courtyards, and the trendy luxury street, bringing the resort-style emotions of the Four Seasons Hotel

It's also the first time I've seen a developer willing to put so much effort into the overhead level

Both along the lakeside lobby are about 8.9 meters high to this extent

It is really rare for the property market to have this level of sincerity

Actual view

Or the interior decoration, about the artistic refinement, about the sense of detail

It is really rare for the property market to have this level of sincerity

Actual view

All of them show the texture of a high-end club

Strictly speaking, the overall product output has already belonged to the absolute high-end level of the city

It's just that that's not the point we're going to talk about today

What are the values of this project

As a spire residence in the city, what I see is that after taking a half-step ahead, I want to take another half a step

What does this seem a bit of a mouthful?

It is really rare for the property market to have this level of sincerity

Come, follow our camera to the scene

Let us see the sincerity and feel the truth

01

The first thing we see that is worth taking apart is the audacity of the project's use of the lake view

As such a project that can absorb the best view of the city, the first thing that should be considered is whether the interior can be owned and enjoyed by users to the greatest extent

Let's take a look at the interior design of Ming Hu Yilu

Whether it is the integration of the living room and dining room combined with the functional space, or the full floor-to-ceiling glass

Thus creating an unbeatable

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu, with a construction area of about 360 square meters, is an art space

Nearly 100 square meters of indoor large square space, bringing the ultimate living room view of the corner double 270 degrees

In addition, the building has a longitudinal height of about 3.3 meters

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu, with a construction area of about 360 square meters, is an art space

As far as the eye can see, the sky and water under the sunset are colorful, and the CBD skyline of a city like Ningbo Center can be seen at a glance

But that's not the most unraveling part

It was when I really shuttled through the indoor circulation line that what I felt was actually a very delicate space re-planning under a single area

We say that the large apartment, the entrance is not a must-have

Indeed, here, of course, there are also

Let's take a look at the entrance

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu's construction area of about 255 square meters of art space

The full-wall-sized entrance cabinet, with its absolutely straight and symmetrical lines, should be the favorite of all Virgos

Generally speaking, even if it is a large apartment, it is almost the same as giving such a hallway to the ceremony, but you may not think of it

In Minghu Yilu, not only in the house, but also in various key places, the entrance is artificially created

This is the scene where I push open the door of the 214-square-meter master bedroom of the project

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

In addition to the regular bedroom and cloakroom, a separate entrance area is planned on the right side

The whole is wrapped in wood veneer, and the two sides are also made into a semi-arc shape, plus the inner lines are matched with the effect of specific light design

A strong sense of ritual is created even in the bedroom

And in addition to being good-looking, another thing needs to be emphasized

After opening the alcove

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

There is also a complete storage space hidden

The precious collectibles and jewelry of the daily owner can be well organized

Another example is in a house with an area of about 255 square meters

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu's construction area of about 255 square meters of art space

As a transition between the living room, the study and the second bedroom, it is still such an entrance space

So we might as well think about why we do so many entrances in the model house

Is it just for the sake of ceremony?

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

If we take a closer look at it, we will find that there is a hallway

It obviously increases the sense of design and aesthetics, so that the twists and turns of the moving line create a sense of ritual

But at the same time, the developer has also planned some functional scenes for this purpose, and also artificially increased the storage space

This is what I call the simultaneous existence of good looks and good looks

Some of the grayscale spaces we see are not only defined as emotional places, but also used by owners

Each entrance carries the function of home storage, and at the same time, it presents an aesthetic and design sense because of different theme designs

This kind of rationality and emotion at the same time has a delicate mind, which is really very surprising

But what is even more surprising is that this design is more than one

It's everywhere!

Another example is the cloakroom design of the master bedroom of about 214 square meters

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

Different from the conventional design facing the bedroom, the opening is adjusted to release a relatively complete U-shaped cloakroom and makeup area

What's more, when we go around to his back to see

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

The back of the cabinet is also designed with leather-wrapped partial inlaid stone to achieve seamless connection with the background wall of the master bedroom

Also, the eye comes to the kitchen

A casual glance at the corner when I visited

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

The corner space is also equipped with a diamond cabinet combined with a built-in refrigerator to achieve more storage and guide everyone to do some collection and display habits

Always go the extra mile to plan these easily forgotten spaces

What we want to deliver to users is not only a good house, but also a beautiful house that looks as good as possible within the reach of the eyeballs

Keep the user simple and make yourself complex

This is the first layer of surprise that Minghu Yilu gave me after the dismantling

02

And under the consistent logic of this concept, what makes my jaw drop even more is that you carefully look at all the details of the interior

All things all the scenes, others are embellished with one or two places

But here armed to the teeth

And this comparison really starts at the entrance

It is really rare for the property market to have this level of sincerity

Real view of Minghu Yilu Art Space

Take this door, for example

This Bobang armored door from Italy will feel like opening a high-end safe when opened

Especially the sensation after touching

It is really rare for the property market to have this level of sincerity

Real view of Minghu Yilu Art Space

The raw brass is fully hand-forged to create a line texture that reflects the dazzling texture of metal

Including the configuration of the entrance after the push door, it seems to be unremarkable at first glance

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

But when we really lie down and look at the details

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

Whether it is the groove of the cabinet or the connection between the bottom and the ground, it is all made of brushed metal weaving, and the wood veneer is also the texture of natural growth rings

This is the paranoia of the project towards the use of materials

It is about the hard decoration itself, and the visual unity of the interior aesthetic system is still being implemented

Let me give you another example, in recent years, stone elements should be the most involuted track for all developers, but in this project, in addition to the application of stone is so commonplace

When you stand in front of the living room a whole view

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

That is true

The TV backdrop, together with the sideboard backdrop, is made of Italian natural stone with a line-like texture

The yellow color of the stone matches the primary color of the wood, because the saturation is similar

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

The visual aesthetic is very unified

In order to increase the lightness of the space, the glass sliding doors of the adjacent kitchen are all made of transparent materials such as art glass

Another example is the 255 square meter house with large stone as the background decoration

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu's construction area of about 255 square meters of art space

Look carefully at the handling of the washstand faucet

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

In addition to the top brands of contemporary and Laufen, the interior of the faucet is made of virgin brass, and the whole wall is designed to be flat with a smoother water outlet

Everything delivered is ultra-high-dimensional

And this high dimension is not only projected on the materials, but also reflected in the process details

For example, the ubiquitous arc elements in the interior

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

From the ceiling to the wall to the splicing of a variety of materials, the arc must also present a sense of hierarchy

Every nook and cranny that you can touch

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu's construction area of about 255 square meters of art space

are filled with such rounded lines, silently infiltrating your life

To what extent

In some places that could not have been done, Minghu Yilu's pursuit of quality is still being implemented

Let me show you a detail that is hard not to be moved

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu, with a construction area of about 360 square meters, is an art space

This is the wardrobe of the 360-unit bedroom of the project, and you can see that the whole is made of leather, and the door buckle at the details also outlines the lines

And when you open the wardrobe and look inside

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu, with a construction area of about 360 square meters, is an art space

The leather wraps not only the surface, but the entire back of the wardrobe door

In addition, the interior is also capillary embedded induction light source, which is bright when turned on at night

So what is refined thinking?

That is, every detail of the project is not piled up or show-off, but is systematically designed, and at this point it is no longer a simple investment in design

Behind it is the almost terrifying control of procurement

Even in the corner, an inconspicuous night light

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

It is also made of luminous marble into an arc and then embedded into the wall

Everything you see, what you touch, although it is a fine combination of craftsmanship and materials, you can feel the warmth

There are too many such details, not only armed to the teeth, many already armed to the toes

03

Of course, this is just the beginning

In addition to this, the project has done one thing at the end: extreme humanity

I say this because I saw something like this on the background wall of the TV

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu's construction area of about 255 square meters of art space

At first I thought it was some kind of special decoration

Later, after inquiring, I found out that this is a rotating gesture panel of a smart home system

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu, with a construction area of about 360 square meters, is an art space

You can call the Morgan voice system directly through it, and control any curtains, lights, and other devices as you like

In fact, smart homes with a sense of technology are very common, but smart panels can rotate with a mechanical texture similar to a Swiss clock

Behind it is absolute paranoia and nuance

And such elements are not alone, we can feel a little bit of the project's commitment to the whole house system

1. In terms of intelligent system, there are intelligent lighting, electric sunshade, HVAC control system, and Morgan system with three-in-one integrated control of whole house air conditioning, fresh air and floor heating

2. LANSHE fresh air system and haze removal equipment, PM2.5 haze removal effect of more than 98%.

3. In view of the humid weather in Ningbo, Viessmann whole-house floor heating system with the same configuration as the China National Pavilion of Shanghai World Expo has been set up (specific on-site consultation)

4. Even the kitchen space is equipped with a special kitchen machine for Daikin

And these large number of complex system operations, for users

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

Most of them are integrated into a single control panel for the home

Every time you open the door in the future, you can keep the indoor air temperature in a comfortable state in advance

But hardware upgrades alone aren't enough

Why do we say that extreme humanity is, in my opinion, there is another dimension that is easy to overlook

In fact, it is a precise flattery for different groups of people

There are many other places in the 360-square-meter apartment, such as the powder room that touches the women the most, and the project gives the bathroom a mirror cabinet with window lighting, in addition to the sunny dressing table with window lighting

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu, with a construction area of about 360 square meters, is an art space

There is also a make-up fridge

The cloakroom is exclusively separated behind the glass sliding door

It is really rare for the property market to have this level of sincerity

The real picture of Minghu Yilu, with a construction area of about 360 square meters, is an art space

It is also equipped with a Hermès tonal rotating cabinet

For example, it has been discussed all the time, whether rich people have the need to dry

It is true that no matter how rich people are, they also have the need to dry their clothes, but for such a first-line lakeside project, it will inevitably be ugly if the clothes are hung outside

But Minghu Yilu took it into account, and handled it very cleverly

It is really rare for the property market to have this level of sincerity

Minghu Yilu has a construction area of about 214 square meters, and the real picture of the art space

Each unit of the project has two housekeeping spaces, one side is used to meet the needs of washing machine equipment, and the other side is used for drying independently of the living room

It is very good to avoid the privacy problem of clothes hanging on the balcony of the living room

Including for owners who have pets at home, the elevator is also set up with a pet button..

A large number of hidden needs are magnified by concrete images in reality

Is it difficult to do these things, in essence, these are not deliberately highlighted on the surface, what is needed behind is that the trader invests more time and energy into the project

In order to give all aspects of life, users are taken care of

04

So at the end of the conversation, what exactly are we talking about?

In fact, you have found that in today's article, I almost didn't talk to you about the landscape, façade, and supporting facilities, and the project has achieved enough highlights at these levels

But none of that matters

The core of the article is to hope that everyone can see the importance of tacit value behind the project

In the past 20 years, the industry has precipitated a lot of truths

We all know that land acquisition requires high turnover, and the opening market must be sold as much as possible, so we force the project value point to be as prominent as possible, and the faster the de-conversion cycle, the better, and fast is the goal that everyone chases

As for feelings and ingenuity, this is the most unaffordable cost

However, for this project, in the face of such a top plot in the city, after the delivery of a large number of explicit elements, we are still willing to invest such a delicate and granular product attitude for the product

It takes a lot of thought and persistence behind this

When I saw the developer behind the project, I finally understood that it was a joint development from Ningbo Veken Real Estate and Dajia Real Estate

One of these two is a local developer who has been deeply involved in Ningbo for a long time, and the other is a representative of Hangzhou Seiko, in essence, the enterprise itself also represents slow power

Back to the sentence we started with

What is half a step ahead, and then think half a step more

Half a step ahead represents the strength of this enterprise

Thinking about half a step more represents the values and attitudes behind the company

When a brand has the strength to make the most powerful project in the industry, they are not satisfied, they are still challenging themselves, surpassing themselves, and are willing to think more than half a step for each owner

Isn't this kind of value the most scarce product of this era?

The so-called crossing cycle, nothing more than that

The so-called timelessness is nothing more than that

The so-called single-disc doctrine is even more so

If everyone in this era takes such a project as a standard, maybe the development of the entire industry will be much smoother

The others don't seem to be able to say anything, envying the owners of Ningbo, who can accept the spire life samples brought by such a community

It is really rare for the property market to have this level of sincerity

Actual view

The sample of life that people want is probably to sit by the windowsill and watch the tranquility and prosperity inside and out

It is really rare for the property market to have this level of sincerity

The above is the text, from the real name Lu Jun

This is the 5372nd original article of the real Lu Jun public account

Disclaimer: The promotional materials involved in the article are invitations to offer, due to architectural planning and design changes, the above schematic diagrams, renderings, real-life shooting drawings, and text may be modified, changed, and adjusted in the future, and the developer will not notify you separately, please pay attention to the latest promotional materials, and the rights and obligations of the buyer and seller shall be subject to the commercial housing sales contract signed by both parties. The above schematic diagrams, renderings, real pictures, and text are only for the introduction of the project overview, and are all intended plans for reference only, not as sales commitments, and the actual government planning shall prevail. Released: June 2024.