What does it mean to start a business?
Different people will always have different opinions on this issue.
But for the vast majority of people, spending a lot of time and energy on a project is naturally for profit, at least to ensure a quick return on investment.
The key to the fact that fried chicken has become the current entrepreneurial outlet is that the investment cost is relatively low, the payback period is short, and the profit margin is high. In particular, the maturity of fried chicken franchise provides a stable entrepreneurial opportunity for entrepreneurs, even if they are new to the catering business, after receiving the help of the brand, they can successfully open a store.
However, it is worth noting that there are mixed brands of fried chicken on the market, and entrepreneurs must choose a reliable brand if they want fried chicken franchises to continue to make profits.
So, the question is, what are the characteristics of a reliable fried chicken franchise brand? An article will take you to understand:
1. Formality
The formality of the fried chicken franchise brand refers to the fact that the brand has the qualification to operate legally, rather than swaggering under the guise of "joining".
Under normal circumstances, a reliable fried chicken franchise brand not only needs to have a business license, etc., but also needs to obtain a franchise license approved by the Ministry of Commerce, which is particularly important, because the franchise license directly determines whether a brand has the qualification to open franchise, and it is also an effective way to consider whether the brand is formal.
II. Comprehensiveness
The brand's support for fried chicken franchise stores will directly determine the difficulty of starting at the beginning of the store, because the reliable brand will help entrepreneurs open stores little by little, such as "whole store output", including store location, decoration design, technical training, opening guidance, operation promotion and post-supervision.
For entrepreneurs, the greater the support of the brand, the easier it will be to open a store, especially for zero-based entrepreneurs, who can quickly attract consumers with the help of the brand's resources.
3. Innovation
The so-called "innovation" refers to the product research and development made by the brand in response to market demand, consumer preferences and industry trends. Among them, the taste of the new product needs to meet the taste of the public, so as to be recognized by consumers, at the same time, the production cost of the new product should also be controlled within a reasonable range to ensure that the entrepreneur is profitable, and only to meet these two contents, in order to reflect the innovation of a brand.
In short, you must be cautious when choosing a fried chicken franchise brand. At present, the brand "fried chicken queen" that has attracted more attention from entrepreneurs on the market may be a good choice.
Founded in 2016, the brand was first started as a supermarket, and now it is mainly a chain franchise, helping 1600+ entrepreneurs to realize their ideals. At the same time, its products include Chinese fried chicken, Korean fried chicken, snack series, fried skewer series, and cold drink series, which can meet the shopping needs of different consumers.