In the age of the internet, live streaming has become a popular form of entertainment, and people can watch all kinds of live content through their mobile phones or computers. On the live broadcast platform, there are not only games, food, music and other content, but also some netizens like to promote and sell various goods through live broadcasts. Recently, a news about a blogger selling "antiques" in the live broadcast room, claiming that a 99 yuan stamp can recover 6 million has attracted widespread attention.
The exposure of this livestream incident caused controversy, sparking a lot of comments and discussions online. Some people support bloggers, arguing that live streaming rooms are a space for personal freedom of expression, and bloggers have the right to display and promote their own products. They believe that as long as no actual damage is caused, the promotion and sale in the live broadcast room is just a marketing ploy, and there is no need to be too harsh.
However, there are also some who question and criticize this. They believe that it is obviously unethical for bloggers, as public figures, to carry out false propaganda and sales in the live broadcast room. In this incident, the blogger deliberately exaggerated the value of the stamp and fabricated the story of stamp recycling, which led some elderly people to believe it and even blindly buy the stamp. These people believe that the blogger's actions are suspected of fraud and should be punished by law.
We have to admit that the content on the live broadcast platform has a certain degree of falsity and untrustworthiness. In order to attract eyeballs and earn more viewers, some bloggers resort to exaggerated propaganda and false propaganda. This kind of behavior not only casts doubt on the content of the live broadcast, but also damages the credibility of the live broadcast industry as a whole.
For this incident, whether the live broadcast platform should be held responsible is also a question worth exploring. As a live streaming platform, they should review and monitor the content they display, filter out false information, and protect the interests of users. If the platform does not do a good job of reviewing, resulting in frequent false advertising and selling, then they should also be held responsible.
In general, the problem of false publicity and sales on live streaming platforms needs to be paid attention to. Bloggers should consciously abide by industry norms and moral bottom lines, and not cause trouble and misleading to netizens. At the same time, livestreaming platforms should also strengthen moderation to reduce the spread of false information and provide users with a real and credible livestreaming environment. Only in this way can the benign development of the live broadcast industry be realized.
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