Looking ahead to the auto market in July, the price war will be more intense, and the five SUVs are expected to loosen

Caption of the car

2024-06-30 15:02Creators in the automotive field

The car market in July, before it began, is destined to be more fierce price wars, and the prices of some models will also loosen, such as the following 5 models, they all have reasons to reduce prices.

Volkswagen Tiguan L Pro

Reason for price reduction: It is a bit too much to sell 230,000 yuan with a Volkswagen logo + DJI Smart Drive.

1 Too expensive

Volkswagen halo is really not that valuable, I don't know if the brand can realize this, now Mercedes-Benz BMW and Audi car logos don't matter, Volkswagen's influence is not as good as before, want to rely on the Volkswagen logo + DJI intelligent driving + 8155 chip, just buy 230,000 +, do you see the domestic new energy agree, do you see the consumer recognition? The price of the Volkswagen Tiguan L Pro, we prefer to be the new car launch period, the price is relatively firm, and when it enters July, the terminal price will be loosened, and the reduction can attract consumers, otherwise the Tiguan L Pro will not play the role of broadening the sales group, and can only be sold to people who want to buy Volkswagen.

2 In the same level and price, domestic new energy products give a better experience, such as intelligent driving performance, compared with domestic new energy at the same price and level, there is still a gap, so it is imperative to reduce the price of Tiguan L Pro.

VOYAH FREE

Reason for price reduction: expensive or expensive

The guide price of the entry version is more than 200,000, and the terminal reduction is estimated to have to wait, that is to say, the cheapest car is also 210,000+, to say that the air suspension and magic carpet suspension are indeed the highlights of the model, but! The key point is that the entry-level model of this car does not have it, that is to say, it must be at least 260,000 to feel the soul and texture of VOYAH chasing light.

You can look at the entire car market, especially the new energy camp, what kind of car can 270,000 buy? The popular Xiaomi SU7 is no problem, and the ideal L6 in the range extender is not a problem.

AVATR 11

Reason for price reduction: AVATR 07 is coming

AVATR 07 is coming, and it also comes with extended range, the first extended range + pure electric dual-version layout model, and the choices are more diversified. In contrast, the threshold of AVATR 11 is too high, AVATR 12 has been reduced in price, shouldn't AVATR 11 also follow the trend, keep up with the price reduction boom, and bring down the price?

In May, AVATR 11 sold 643 units, while AVATR 12 sold 2704 units in the same month, and in theory SUVs should be more popular than sedans, but AVATR 12 sells better than AVATR 11, largely because of the lower price threshold. Therefore, it is not difficult to predict that AVATR 07 will definitely have a good sales performance, and consumers in the market do not dislike AVATR products, but the price threshold is too high. Coupled with the continuous involution of models of the same level and the gradual decline in prices, AVATR 11 has not reached the point where the price is unmoved, even if it is strong, so it is feasible to reduce the price, at least to ensure the long-term stability of the brand.

小鹏G6

Reason for price reduction: If you don't get out of the way, you won't have any teeth left in the C16

Xpeng G6 This car is actually quite good, especially because it can achieve a full range of 800V, and there is also high-end intelligent driving, which is more attractive from the perspective of product power. But XiaopengG6The shortcomings are also very prominent,First, the design,The appearance is really not good-looking,The second is the price,Although it has dropped again and again,At present, the entry version of XiaopengG6 is also 179,900,Before the new car,It still has advantages,But the endless new products,Let its advantages gradually disappear。

For example, the Star Era ET, 189,800, is not much more expensive than the Xpeng G6, but it has a wheelbase of more than 3 meters and a 5-seat SUV positioning, which gives Xpeng G6 pressure from the space. The upcoming Leap Run C16 also brings the top configuration of less than 200,000, the whole domain 800V, as well as high-end intelligent driving, and the explosive mode model of the 6-seater SUV, Xiaopeng G6 In comparison, the advantages are not outstanding enough, and the price advantage is gone, which also exposes the shortcomings of the appearance, and the price reduction is already on the way.

ARCFOX Alpha T5

Reason for price reduction: How much do you guess the Nezha L pure electric version?

In the POLAR Fox brand, Alpha T5 is one of the few best-selling models, with monthly sales of 3,731 units, which is a clear advantage compared to the three-digit sales of Alpha S and Koala. But this advantage is also based on the price advantage, Alpha T5 is currently discounted at 20,000+, the entry-level naked car has dropped to more than 130,000, pure electric mid-size SUV identity, with 520km of battery life, the cost performance is not bad.

But soon Nezha L pure electric version, flash charge 510 will also be listed, cruising range 510km, and from the pre-sale price of 140,000 is not difficult to speculate, the actual price must enter the 130,000 price range, the starting price is almost the same as the preferential T5, if there are follow-up rights and interests, let T5 play? What's more, NezhaL also has an advantage in the product life cycle,The refrigerator color TV sofa does not fall,Fast charging10-80%Energy replenishment,It only takes 10 minutes,Extreme Fox AlphaT5There is a certain gap between Nezha L and Nezha at these levels。 Only by reducing prices can we make up for the lack of product strength.

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