In the first few years of the 21st century, televisions were still the standard in every household, and families sat together, watching news and dramas. And now, it has become a good memory of the post-80.90s, and now everyone is holding a mobile phone in their hands, and the mobile phone has almost everything that the TV can do, which is more convenient and faster. The TV is cumbersome to turn on, and the problem of charging has also become a stumbling block. These reasons have jointly led to the collapse of the mainland's television industry, which has suffered by itself.
In less than ten years, the mainland TV industry is facing a complete collapse, which is due to the TV industry's own "death" behavior! Back at the beginning of the 21st century, televisions in almost every household became the standard in daily life, whether it was sitting around after dinner or chasing the latest TV series, television once brought us endless joy and enjoyment.
However, in this day and age, everyone is inseparable with their mobile phone in their hands. The advent of mobile phones can replace almost all the functions of televisions, and they are more convenient and faster. With just one tap, the content you want is instantly displayed on your phone. In contrast, turning on the TV has become a tedious task, which also requires turning on various devices, connecting the set-top box, and holding the remote control in hand. These are too cumbersome for young people and even more difficult to understand for older people.
In addition, the issue of fees has also become a "big hole" in the TV industry. VIP members, drama fees, and various special service fees came into being, which made people overwhelmed. Many premium shows simply can't be watched without spending money, and even if you can, frequent ads can make you lose patience. Sometimes they are even deducted for no reason, and ordinary viewers are confused and dissatisfied with this.
When we look back at all this, we have to admit that these problems have led to the complete collapse of the mainland TV industry, which is really self-inflicted. There is no doubt that the rise of the mobile Internet has brought more convenience and choice, and the audience has also turned their attention to various self-media platforms. Compared with being confined to watching in front of the TV, the self-media content on mobile phones is more diverse, personalized, and can be obtained anytime and anywhere according to preferences.
However, we can't let the TV industry die. It used to be an indispensable part of our lives, and it also carried many people's expectations and pursuits for film and television plots. Therefore, the TV industry needs to respond proactively and find innovative ways out. For example, we work with self-media platforms to launch high-quality content, provide more personalized billing methods, and improve the user experience to reduce the number and duration of ads. Only in this way can we regain the favor of the audience and reshape the glory of the TV industry.
Although the mainland TV industry has faced many challenges in a short period of time, we cannot deny that it has brought us many good memories and enjoyment. Now, it's time to breathe new life into the TV industry, adapt to the changing times, and connect with viewers in smarter and more convenient ways.
After reading this article, what do you think about the collapse of the mainland TV industry? Is it time to find a new way out for it? Please leave your valuable comments and opinions in the comment area. Don't forget to follow our headlines for more exciting content!
Tags: TV industry, the rise of self-media, mobile Internet, audience transfer