As one of the world's top 10 business schools, CEIBS recently celebrated its 30th anniversary. In a series of celebrations, Volvo Cars' exclusive title of "Central Europe Volvo Cars Rising to the Evening Moon Concert" became the focus. This concert invited Master Zhongruan, national first-class actor Feng Mantian and the orchestra to perform live, and it can be said that it is impossible to find a live audience to listen to the live performance of this kind of coffee player.
First of all, I would like to introduce Feng Mantian, who has been committed to the performance and promotion of Zhongruan, and is even known as "Ruan Idiot", who is well-deserved as the first person to play Zhongruan, and is also a grandmaster of traditional Chinese musical instrument performance. When the leaders of China and Russia meet, they will invite Feng Mantian to play traditional repertoire; When Obama visits China, he will also arrange for him to perform live by Feng Mantian. It can be said that a Zhongruan in Feng Mantian's hand is a sword for the strong export of Chinese culture to the outside world!
Therefore, it is a very happy thing to be able to enjoy the music performance of Feng Mantian and the orchestra at the "Central Europe Volvo Cars Rising to the Evening Moon Concert"!
After Feng Mantian and the band performed at the scene, many people said that they hadn't heard enough. However, listening to the live performance of a top master will inevitably have this feeling, and when the moon is full, it will be lost, and when the water is full, it may be better to leave some regrets.
After the performance, many guests sat in the Volvo EM90 car with unfinished thoughts, just as a pastime, but they were surprised by the sound effect of the Volvo EM90 car!
As a car medium, I don't know much about music, but I do know about cars. Volvo EM90 is a high-end European pure electric luxury MPV customized for the life of high-end people, for the Volvo EM90 on this Bowers & Wilkins (Bowers & Wilkins) audio system, I really took the effort to study.
The Volvo EM90 is equipped with a Bowers & Wilkins audio system that is the absolute top of the board of the car audio system, with 21 speakers and a high output of 2,460W, which is the "full range" of the car audio system. IN ADDITION, THE AUDIO SYSTEM ALSO SUPPORTS QUANTUMLOGIC® IMMERSION SURROUND SOUND, WHICH CAN PROVIDE USERS WITH NATURAL, FLEXIBLE AND REALISTIC IMMERSIVE LISTENING ENJOYMENT, BRINGING AN IMMERSIVE LISTENING EXPERIENCE WITH CONSISTENT SOUND AND IMAGE.
Returning to the characteristics of MPV models, the second-row passengers are often the focus of MPV models, so most MPVs will pay special attention to the experience of second-row passengers and tilt resources to the second-row seats. For example, many MPV models will provide a small table for second-row passengers, support second-row seat ventilation, heating and massage, but the model that separately enhances the auditory experience of the second-row seats, so far I have only seen Volvo EM90.
In the second-row passenger position of the Volvo EM90, there are up to 8 speaker units, and even headrest speakers behind the headrests of the first row of seats, exclusively serving the second-row occupants, bringing shocking surround music enjoyment to the second row of the Volvo EM90.
In addition to the sound driver, the Volvo EM90 has spent a lot of effort and cost on the creation of a sound environment, for example, it uses the industry's most advanced acoustic noise reduction technology, with a series of silent materials such as double-layer soundproof glass, to create a quiet cabin environment, so that the sound of the Bowers & Wilkins sound system is purer and clearer.
When a car is driven, tire noise, road noise and power system working noise are also important factors affecting the NVH of the whole vehicle. Volvo EM90 is specially equipped with silent tires, which can effectively reduce road noise by about 10 decibels; At the same time, the motor of Volvo EM90 adopts "umbrella" frequency active noise reduction technology, which optimizes the mechanical gear parameters to make the motor run more smoothly and quietly.
So sitting in the Volvo EM90 car, even if you don't listen to anything, you can feel its excellent and solid workmanship and materials, as well as Volvo's NVH control skills in the whole vehicle. If you turn on the Bowers & Wilkins sound system of the Volvo EM90, it will really become a mobile "top concert hall", whether it is contemporary pop music, classical symphony, or ancient Chinese instrument performance, you can get the most wonderful interpretation in the cockpit of the Volvo EM90.
As an automotive media, I have been exposed to many top MPV products in recent years, and the biggest feeling is that everyone's understanding and expression of luxury are very similar, and there is no own characteristics. That's why Volvo EM90 is precious, because in Volvo Cars' cognition, the real sense of luxury does not necessarily have to be highlighted by luxurious materials and exaggerated designs, but more advanced luxury is the enjoyment of the spiritual level, and it is the kind of luxury that can be "heard".