The price of low-value consumables continues to be reduced, and the original market competition pattern continues to be rewritten.
7 types of consumables started centralized procurement at the same time
Recently, the Hebei Medical Insurance Bureau issued the "Notice on Issuing the Work Plan for the Linkage Procurement of 7 Medical Consumables in Hebei Province", announcing the centralized procurement plan for 7 types of consumables such as disposable urinary catheters, disposable urinary catheter bags, annular (handle) syringes, disposable human venous blood sample collection needles, vacuum blood collection tubes, non-invasive vascular hemostatic devices, and triple (connected) tees.
The procurement cycle of the above 7 types of consumables is two years, and public medical institutions and military medical institutions in Hebei Province should participate as the main body of medical consumables procurement, and the procurement varieties are as follows:
According to the procurement documents, the time for the above-mentioned 7 types of consumables to be declared by the enterprises to fill in the price is August 26, 2024, and the determination rules for the selected products are also the same, specifically:
Linking the results of the Henan East Area Alliance and other provincial (including alliance) centralized procurement with volume in Henan Province, the products of the selected enterprises need to be re-quoted by the enterprises:
1. The declared price shall not be higher than the minimum winning price of the specifications and models declared by the enterprise in the above-mentioned centralized volume procurement (including the price that has been selected and has not been implemented).
2. It shall not be higher than the lowest price of the specifications and models declared by the enterprise on the provincial pharmaceutical procurement platform.
In addition, Hebei has set up a price circuit breaker mechanism for this centralized procurement, and the declared price of the company's products is 1.5 times (inclusive) or lower than the lowest winning price of the same product classification in the alliance procurement of eastern Henan Province, Henan Province, and 1.5 times higher than the minimum winning price is not selected.
The products of the enterprises that have not participated in the selection and have not been selected can also be quoted, and the declared price is not only to meet the price of the selected and listed on the network, but the products of the enterprises that are lower than the new minimum selected price are all selected enterprises.
When there is 1 selected enterprise for the procurement variety, the negotiation can be conducted from the non-selected enterprises in the order of the declared price from low to high according to the product supply capacity and clinical demand (the negotiation rules will be formulated separately), and the number of new selected enterprises shall not exceed 2.
In the implementation stage, the implementation of low-price linkage, such as the selected enterprise in the national provincial (including alliance) centralized procurement of the same product to produce a new low price, required to be implemented within 30 days after the implementation of the results of the election, to the Hebei Provincial Medical Drugs and Devices Centralized Procurement Center for declaration, the center will be adjusted to the new low price according to the declaration.
Hebei also clarified the new product supplement mechanism, that is, in the first procurement year, if there is a new product selected in the national provincial (including alliance) centralized procurement, after the end of the procurement year, the price must be lower than the lowest selected price of the same product classification of the same procurement variety.
Low-value centralized procurement is intensively implemented
Low-value consumables are not expensive per unit, but they cover a large number of hospitals and patients, and the corresponding potential expenses continue to climb as the aging trend intensifies. In the context of centralized procurement to improve quality and expand the area, low-value consumables have entered the tide of bargaining.
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Due to the low technical threshold, the market strength of low-value consumables is weak, and the overall competition is fierce. Under the influence of multiple rounds of centralized procurement, the concentration of the industry will be improved, and at the same time, it will drive related enterprises to march towards high-end, promote the coordinated upgrading of industrial lines, and accelerate the process of going overseas.
QYResearch research report shows that the consumables market will continue to maintain a growth trend. With the continuous innovation of medical technology and the rise of emerging markets, the application field of low-value consumables will be further expanded.
According to the statistical data analysis of CICC Enterprise Credit, it is estimated that the market size of low-value medical consumables in mainland China will reach 221.3 billion yuan by 2025.
With the promotion of centralized procurement, local brands are expected to rely on cost-effective advantages to quickly increase market penetration, and the gradual improvement of the selection rules also retains reasonable profit margins for enterprises, and the red sea market of low-value consumables is ushering in new changes.
The research report of China Securities Construction Investment believes that the growth rate of low-value consumables revenue in 2023 will be under pressure due to the impact of overseas customers' destocking. Looking forward to 2024, as the impact of overseas customers' destocking is basically cleared, orders have begun to recover one after another, and the overseas revenue growth rate of the low-consumption sector is expected to show recovery growth this year under the background of last year's low base.
According to Zhongcheng Medical Equipment data, from 2019 to 2023, the total number of financing in the field of low-value consumables is 366, an average of about 73 cases per year, and the total number of financing times in the field of low-value consumables from January to March 2024 is 19, an increase of 90.0% from January to March last year.
Based on the macro growth background and the market changes caused by centralized procurement, a new charge in the field of low-value consumables has sounded. ·