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In a quiet villa in Canada, an elegant lady with an oriental face is sipping tea.
Who would have thought that this low-key sixtieth woman was once a "double actress" in the Chinese film industry, and even created a household name in the business world?
She is Li Xiuming, a legendary woman who constantly challenges herself with talent and courage.
From an unknown theater student to a screen goddess who has attracted thousands of people, and then to a powerful business elite, Li Xiuming's life trajectory is full of surprises and challenges.
How did she become popular with "Spring Miao" in the 70s, and how did she create miracles in the business world?
Li Xiuming's acting career was not all smooth sailing. After graduating from junior high school, she joined the cadet class of Tianjin People's Art Theater and began a hard study career. Here she became classmates with Chen Daoming, who later became a famous actor, and the two worked hard together for their artistic dreams.
After graduation, Li Xiuming chose to stay in the theater and began her career as an actor. She started with a small role and slowly accumulated experience one step at a time. This time of training laid a solid foundation for her future success.
In 1975, the opportunity finally came. At that time, director Xie Jin, who was already famous, was casting for the movie "Spring Miao". With his talent and unique temperament, 21-year-old Li Xiuming stood out among many competitors and won the role of the heroine Tian Chunmiao.
This decision caused a lot of controversy at the time, but Xie Jin insisted on his choice, and he took a fancy to the perseverance and innocence in Li Xiuming's eyes.
After the release of "Chunmiao", the image of Tian Chunmiao created by Li Xiuming immediately captured the hearts of the audience. She has vividly and impressively portrayed this strong, beautiful leader of the women's group.
The success of the film not only made Li Xiuming famous in one fell swoop, but also won her high praise from director Xie Jin.
Xie Jin's appreciation of Li Xiuming is not just lip service. There was an unwritten rule in the film industry at the time: the same actor was usually not used more than once.
However, Xie Jin made an exception and invited Li Xiuming to star in the movie "Qiu Jin" again. This decision fully shows Li Xiuming's extraordinary acting skills and potential.
In 1981, Li Xiuming ushered in the peak moment of her acting career. Her outstanding performance in the movie "Xu Mao and His Daughters" won her the crown of Best Actress at the 2nd Chinese Film Golden Rooster Awards.
Immediately afterwards, she won the Best Actress award at the 5th Popular Film Hundred Flowers Awards. The crowning of these two awards has made Li Xiuming a well-deserved "double actress", and her star status has reached an unprecedented height.
However, behind the success lies new challenges. With the changes of the times, Li Xiuming is about to face a turning point in his career. But at this moment of brilliance, no one could have predicted the changes that lay ahead.
Li Xiuming stood at the peak of his career, thinking that he could always shine in the entertainment industry. However, the world is unpredictable, and the Chinese film market in the 80s began to decline.
Many excellent actors are facing the dilemma of having no scenes to film, and Li Xiuming is no exception.
Faced with such a dilemma, some people chose to wait, some people chose to change careers, but Li Xiuming found another way. She decided to try to cross over and enter the music scene. This decision surprised many people, after all, in that era, actors and singers were still two distinct fields.
But Lee is never afraid of a challenge. She began to study vocal music diligently and found professional teachers to guide her. Start with the most basic vocal exercises, and improve your singing level step by step.
The process is not easy, especially for an already famous actress, it takes a lot of courage and perseverance to learn a new skill from scratch.
The hard work paid off, and Li Xiuming soon made a name for himself in the field of singing. Her unique voice and profound acting skills add a different charm to her singing.
Finally, she held a solo concert in Beijing, which caused a huge response and allowed people to see another side of Li Xiuming.
However, fate always seems to like to joke with Li Xiuming. Just when she thought she had found a new career direction, in 1993 the movie "Burning Snowflake" starring her was released.
The film was supposed to have high hopes, but unfortunately the audience response was mediocre and failed to attract much attention. This setback made Li Xiuming realize that maybe it was time to rethink the direction of his life.
At this moment, a chance chance changed the trajectory of Li Xiuming's life. She accompanied her husband to a lecture on marketing. The content of the lecture fascinated her and opened her eyes to the charm of the business world.
This experience seemed to open a new door and sparked the latent business dream in Li Xiuming's heart.
So Li Xiuming made a bold decision: leave the entertainment industry for the time being and devote himself to the business world. She began to systematically learn about marketing to prepare for her transformation.
After returning from school, she opened a marketing planning company near Beijing Film Studio and started her business career.
This transformation is undoubtedly a huge challenge for Lim. From a celebrity to an obscure entrepreneur, it takes a lot of courage and determination to go from front of the stage to behind the scenes.
But Li Xiuming firmly believes that as long as he works hard, he will be able to break through a new field.
Li Xiuming's first step into the business world was not easy. Although her marketing planning company opened, such services were not a necessity in people's lives in China at that time.
Many people don't understand how a big star can suddenly run away to do business.
But Li Xiuming was not discouraged. She keenly observed that with the deepening of reform and opening up, foreign brands began to pour into the Chinese market. Among them, the "Pringles" potato chips from the United States caught her attention.
She found out that this little snack was selling so well in China.
This discovery made Li Xiuming's eyes shine. After discussing it with her husband, she decided to try her luck. First of all, they successfully obtained the distributorship rights of "Pringles" potato chips.
This decision gave Li Xiuming a taste of sweetness and gave her a deeper understanding of the potato chip industry.
In the process of acting as an agent for "Pringles", Li Xiuming gradually came up with a bold idea: why not create his own potato chip brand? She began to delve into the potato chip industry, from raw material sourcing to production processes, to packaging design and sales channels, she was hands-on in every aspect.
After unremitting efforts, Li Xiuming finally created his own brand - "Dajiabao" potato chips. She has established a complete set of production and sales system, from factory production to packaging to sales, forming an integrated business model.
Surprisingly, the "Everyone's Treasure" potato chips have been warmly welcomed by consumers as soon as they were launched. Li Xiuming quickly opened up sales channels with her accumulated contacts in the entertainment industry and her keen judgment of the market.
Her marketing strategy is ingenious, both star effect and close to the lives of ordinary people.
With the passage of time, the market share of "Everyone's Treasure" potato chips has continued to expand. By 1998, it had become one of the main brands in the Chinese potato chips market, and even formed a fierce competition with "Pringles".
This small snack, which was once only seen in foreign movies, is now a household name in China and has become a must-have snack for many people after dinner.
Li Xiuming's success has attracted wide attention in the industry. People were surprised to find that this former actress not only has excellent acting skills, but also has extraordinary business acumen.
She has successfully established herself as a versatile business woman who has gained a foothold in China's business community.
From actor to entrepreneur, Li Xiuming's transformation can be described as amazing. She proved with practical actions that as long as you have the courage to try, it is possible to create miracles. The success of "Everyone's Treasure" potato chips is not only a personal victory for Li Xiuming, but also a microcosm of the rise of China's local brands.
At the same time as the "Everybody's Treasure" potato chips were booming, Li Xiuming began to think about the next step in his life. Around 2002, she made a surprising decision: she sold the company she had worked so hard to run for many years to the powerful Best Group.
This decision has puzzled many people, after all, "Everyone's Treasure" is at its peak.
However, Li Xiuming has his own considerations. Years of struggle have allowed her to accumulate considerable wealth, and she has begun to yearn for a more relaxed life. So she moved to beautiful Canada with her family and started a new chapter in her life.
Li Xiuming is close to his prime, living a leisurely and comfortable life. She lives in a secluded villa in Canada, drinking tea, reading, gardening every day, and enjoying a quiet time away from the hustle and bustle.
Although she has been married twice, she is now in harmony with her second husband and has a happy life.
Interestingly, despite Lee Xiuming's choice to fade out of the public eye, her legendary experience is still mentioned from time to time. Many media outlets and fans have tried to contact her, hoping to get a glimpse of the former actress.
However, Ms. Lee declined most interview invitations, preferring to protect her privacy and live an ordinary life.
In the photos of Li Xiuming on the Internet, although she can hardly hide the traces of the years, she still maintains an elegant temperament. Her smile is gentle and calm, and her eyes reveal satisfaction and gratitude for life.
These photos allow people to see a beautiful Li Xiuming who has gone through vicissitudes of life, and also makes people sigh at the power of time.
Looking back on Li Xiuming's life trajectory, from an unknown theater student to a high-profile actress, to a powerful business elite, every step of the way shows her attitude and choice to life.
Her story teaches us that there is no fixed pattern in life, and the key is to have the courage to pursue the life you want.
Although Li Xiuming is now far away from the hustle and bustle of the spotlight, she may be closer to herself in her heart. In her own way, she explains what true success is – not just the glory of her career, but also the freedom to live her life the way she wants.
In the quiet life of Canada, Li Xiuming found her own happiness, which may be the best footnote to her wonderful life.
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