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Text/Editor: Qingbai
"The times make heroes", if this sentence appears now, I am afraid it can only be forced to change to "the times create bears".
With the development of short video platforms, more and more "grassroots" have been given the opportunity to appear on the stage.
But as the saying goes, "When the forest is big, there are all kinds of birds."
More and more short video writers rely on vulgar and curious video content to put real money in their pockets.
People can't help but wonder, who blew this "unhealthy wind" to various platforms?
Who is the capital and confidence behind these "jumping clowns"?
It's not easy to write, the author is also moving bricks in the company every day to write articles, working overtime until 10 o'clock in the evening every day, and the daily income is only more than 50 yuan, adding 5 seconds of advertising to unlock the text, it is to be able to earn a few more dollars, but also for life, I hope you can read the full text for free after watching, I hope the audience understands
01. The head of the "crazy faction": Mr. Guo
When it comes to Mr. Guo, everyone's evaluation is estimated to be disgusting, vulgar and unbearable.
But who would have thought that such a female Internet celebrity, who is famous for her curiosity, would have a surprisingly normal painting style in the early days of the live broadcast.
During the period when short videos were just rising, Mr. Guo's live broadcast content was mostly about his rural life, and he occasionally danced a "spicy dance" for everyone, but overall it was still very serious and simple.
Until by chance, Mr. Guo filmed a short video with a set of ugly makeup, but he did not expect to be on the Home of the platform as soon as it was released.
Since then, Mr. Guo seems to have found the key to open the door to traffic, and began to continue to make a big appearance in videos and live broadcasts.
Hiccups and farts, gibberish, screaming and roaring, all kinds of strange methods emerge in an endless stream, and this has gradually made her the "traffic queen" of the platform.
"Beep You", "Misty Peach" and "Fire Dragon Pot" became Internet memes at that time.
But with the increasing number of fans, Mr. Guo has let himself go more and more in order to maintain this popularity.
Exposing his body in the live broadcast room, involving "color" content, and even violently attacking his anchor.
Even the actress Zhao Lusi, who is a public figure, "couldn't escape", and was openly declared by her in the live broadcast room: "Licking shoes is not worthy".
In the end, Mr. Guo's "crazy" behavior attracted the attention of the Internet police.
In September 2021, Ms. Guo's account on all platforms was banned for life, and her era finally came to an end.
Until recently, Mr. Guo registered an account on the short video platform to start the live broadcast.
Although it attracted the attention of netizens at the beginning, it was "empty" within a few days, and there has been no new news since then.
02. The originator of the "Roaring School": Brother GIAO
One give me giaogiao
I believe that friends who have watched the short video will not be unfamiliar with this sentence.
And the person who said this famous sentence on the Internet is Zhan Yapeng, who is "honorifized" as Brother GIAO by the rivers and lakes.
IN FACT, BEFORE COMING INTO CONTACT WITH SHORT VIDEOS, BROTHER GIO WAS JUST AN ORDINARY FRUIT STALL VENDOR.
BUT SEEING THAT MORE AND MORE PEOPLE ARE MAKING A FORTUNE RELYING ON SHORT VIDEOS, BROTHER GIO ALSO WANTS TO PROMOTE HIS FRUITS BY SHOOTING WORKS.
After a period of exploration, Brother GIAO found that the audience preferred to watch him "pretend to be crazy and stupid" rather than serious creations.
Since then, Brother Giao has begun to play ugly in his works, and "One Give Me a Mile" is also from this period.
Seeing that he had such "eloquence", Brother GIAO praised himself as a rap master, and even participated in the variety show "China's New Rap".
Although it was only a "round tour", Brother GIAO was not discouraged, but released singles such as "Nerve-wracking Little Things" after the show, and held a solo concert.
According to the recollections of the audience, the concert lasted about three hours, and Brother GIAO spent two and a half hours.
It is true that during that period, Brother GIAO made a lot of money by pretending to be ugly, and even got a beautiful wife.
But with the change of public aesthetics, Brother GIAO finally ushered in his loneliness.
I don't know how long the wealth he has accumulated by pretending to be ugly will be enough for him to squander? And after he experienced "making quick money", can he calm down and live his life well?
03. "Twisted Pie": It's cool to eat a peach
Compared with the above two, Feng Xiaoyi's popularity is much lower, but he is the best representative of the "twisted" Internet celebrity.
Dressed in a pink bunny outfit, with "beautiful" full makeup painted on his face, and a cute beauty filter, you can't believe that the person in front of you is actually a man.
And his most classic live broadcast content is that after tasting a bite of canned yellow peaches, he said in a snorting voice, "Eat a can~, it's so cool~".
With a pretentious facial expression, it looks like a "sissy" style.
Although he was denounced by many people for bringing bad habits, Feng Xiaoyi quickly attracted a group of curiosity lovers.
Feng Xiaoyi, who has supporters, soon became "tough", not only becoming more and more "little women" during the live broadcast, but even ridiculing those viewers who did not support him.
But feng shui takes turns, and the "hard" Feng Xiaoyi was soon warned by the platform.
At this time, Feng Xiaoyi changed her arrogant posture in the past, and soon deleted the work and issued an apology, even claiming that she was actually a woman.
It's a pity that the audience's eyes are bright, and Feng Xiaoyi finally suffered the corresponding consequences because of his behavior and disappeared from the public's field of vision.
04. Conclusion
In fact, the real reason for the rise of these "Internet clowns" is still due to the audience's strange "ugly" hobby and the wanton indulgence of the platform.
Therefore, if we want to stop this "unhealthy trend", the root cause must start from the audience and the platform.
But as an Internet celebrity, blindly chasing fame and fortune, and abandoning his responsibilities and bottom line as a public figure, such a person is destined to not go far.
Nowadays, the country has begun to pay attention to the rectification of the network environment, and the "sanctions" of Mr. Guo and Brother GIAO are the clarion call for the beginning of this network innovation.
Citizens should also take the initiative to answer the call to pursue better short video content.
What the platform needs to do is to take the initiative to review the video content, so that vulgarity and curiosity will disappear from the list of recommendations forever
I believe that in the near future, the pursuit of beauty will become the mainstream, and the "jumping clown" will only be spurned by people.
So, what do you think of the emergence of Internet celebrities such as Mr. Guo and Brother GIAO? Welcome to leave a message in the comment area to discuss!