In "Singer 2024 · Peak Night", Huang Qishan returned to the identity of "Huang Ma" from a singer who gradually entertained the rice circle, and sang a masterpiece "My Beauty", which shocked the audience again, just like "Waiting" in the first issue of "I Am a Singer", singing Qi Yu burst into tears, and people's scalps were numb when they listened.
sparked heated discussions on the Internet, but this singing happened after many live broadcast accidents (two out of tune, one treble) in which Huang Qishan's reputation declined. In this way, on the Internet, everyone has the following three feelings about Huang Qishan's singing skills:
- Some viewers believe that Huang Qishan has always been the first female singer in Asia;
- Some viewers think: Huang Qishan's singing skills are empty, the decline is serious, there are too many show-offs, and it sounds noisy.
- The neutral audience thinks: Huang Qishan sings well at one time, but not at the same time.
So what is Huang Qishan's singing skills?
Answer: Huang Qishan sings as Huang Ma: Singing T0 ceiling; When singing as an entertaining and forcibly young person who caters to the market, his singing skills are T2;
From a vocal point of view, Huang Qishan's singing skills have been very separated in the past two years, which is strongly related to her commercialization:
1: When Huang Qishan's style, costumes, and desire to perform are a fifty-six-year-old who has experienced vicissitudes and ups and downs for half a lifetime to restore her singing position, she is the invincible ceiling of Chinese pop singing. At this time, Huang Qishan's singing skills are full of layers, the market rarity is rare, and it has a high significance of Chinese contribution. That is: Huang Qishan is herself and becomes the Huang mother, which is the peak of singing skills.
Because, at this time, Huang Qishan has reached the end point of pop vocal singing in terms of technique, function, vocal range, articulation, breath, support, sound pressure, content comparison, and strength changes, which is the great resonance of emotional appeal. This kind of singing skill is a powerful force that really opens up the audience's musical aesthetics and shapes the artistic beauty, and there is a strong sense of immersion in Chen Jieyi's musicals. Especially "My Beauty": a middle-aged and elderly woman, when she recalls her lost youth, has strong emotions, which is moving.
2: When Huang Qishan's singing skills are positioned as a 56-year-old aunt, pretending that she is 18 years old and she is very happy and serves the audience, her singing skills will be more focused: how to sing more popular in the market, have a higher degree of topicality, and have more traffic for commercial gimmicks. At this time: Huang Qishan will generally go to soaring high notes, pretending to be tender, breaking through the so-called comfort zone of the rice circle and challenging the limitations of different genres.
Let Huang Qishan, a popular music genius who surpasses Han Hong's singing ability, dance, sing and dance, which will cause a huge collapse of the musical core, forced sensationalism and musical color understanding to be divorced from artistic aesthetics, resulting in the collapse of singing skills and the explosion of word of mouth. At this time, Wong Yee Shan's singing skills did not serve the music itself, and most of her singing skills were performances for the purpose of entertainment. And it is precisely because Huang Qishan is respected that the artistry of music is replaced by entertainment at this moment.
3: The most terrible point: people who like music and artistry-Huang Ma, and people who like entertainment fan-circle-Xiaoxia, will have a violent aesthetic conflict. irreconcilable. From the perspective of vocal music: Huang Qishan's Huang Ma positioning is more precious, and Xiaoxia and other entertainment positioning have the problem of disgusting audiences who like Huang Ma. The two irreconcilable have led to fluctuations in Huang Qishan's reputation.
4: Huang Ma's state cannot be maintained for a long time, and entertainment is the main direction of Huang Qishan's future. This is also the saddest point, because Huang Ma's state requires a very high precipitation cost, and "My Beauty" is very rare, very few, with works with depth, musical artistry, perfect artistic conception, and perfect compatibility with Huang Qishan. Even for the adaptation of a work like "Waiting", Huang Qishan also needs a lot of time to design and think.
This kind of long-axis time cost thinking must be resisted by the market, and the market will use its own publicity ability to use this kind of work that can extract the perfect musical beauty as the best commercial word-of-mouth creation and gimmick to attract the public, but in the end, Huang Qishan will show most of the content with easier entertainment music to complete the realization of capital profits. This is commercially justified, because the essence of pop music is to make more money.
But for Huang Qishan personally, there is existence: picking up sesame seeds and losing watermelons. Because Huang Qishan can become a big artist like Qi Yu, she enjoys an excellent reputation and an occasional high appearance fee for a single game. But it is clear that Huang Qishan did not choose this path. Although pop music is a business for the purpose of making money, the singer's personal choice and degree of commercialization still have a high degree of autonomy.
Why does Huang Qishan's singing skills present a reason why she will be a god for a while and out of tune for a while?
The answer lies in this: Wong's business positioning is always changing. When his Huang Qishan's singing skills made people cry because of the concert, the business team began to increase the sales and number of concerts, which eventually led to Huang Qishan's continuous rotation, resulting in: Lack of a quiet music and open voice environment, the whole person began to fall into the operation of the fan circle, and gradually forgot his original positioning.
And when Huang Qishan had too many business practices, the team also found that the tickets could not be sold, and the variety show did not buy it. At this time, after starting to be free, Huang Qishan had time to think about music, to make up for the basic skills, to complete the deeper music content, and at this time most of Huang Qishan did herself. Just like this time, "Singer" Xiaoxia's "My Beauty" is a rescue after the reputation of many variety shows has deteriorated. It is indeed very good.
But in the future, it will still be difficult for Huang Qishan to continue to output amazing works like "My Beauty", because good works really need to be precipitated, and the business environment is very difficult to have more time for singers to have some deep thinking. Of course, it cannot be ruled out that Huang Qishan can receive better composition resources because of her greater commercialization. But Huang Qishan's vocal attributes are still not suitable for too many variety shows.
In fact, Huang Qishan's singing skills and music reputation have received a lot of controversy and decline in the past two years. The main reason is that Huang Qishan's own singer positioning has shifted from a singing genius artist who is full and full, has experienced vicissitudes of life, and has been up and down for half a life, to the positioning of a commercial variety show that forcibly makes young people entertaining and fan-circles. Huang Qishan wanted to be young again, and directly allowed Huang Qishan to obtain great commercial resources based on the successful market image of the singing artist back then.
While reaping higher commercial profits, it is obvious that Huang Qishan has also lost some things, whether it is in vocal music or musical literacy, showing the following details of the degradation of singing skills: due to excessive commercialization, it has led to a decline in intonation, articulation, and emotional singing skills, which has not been solved for up to a year. At the beginning of Huang Qishan's 2023, her commercialization road has presented a relatively bad and extremely serious word-of-mouth problem: two out of tune, many times unpleasant.
The most suitable market for Huang Qishan: music album + concert market, it is very important to abandon the fan circle, idolization, and entertainment industry
From the perspective of business development, in fact, what Huang Qishan should really do is to embrace the concert market with her singing advantages, and give up the fan circle, which leads to the disgusting market and impulsive consumption market of real consumers, so that she can have extremely high music resources and music income. What kind of age, what should you do, talent lies in singing skills, then you should only play to your strengths, not to make up for the unsolvable shortcomings of age.
To sum up, Huang Qishan's singing skills show the polarization of music styles: when Huang Qishan shows her musical thinking as a 56-year-old, it is the ceiling of Chinese singing skills. But if you pretend to be young at the age of 56 and cater to entertainment, then your singing performance is worse.