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Video Story丨A preferred café "hidden" on a century-old road

As of November 2023, the number of coffee shops in Huangpu District has reached 509, accounting for 5.97% of the city's total, with an average of 5.97 coffee shops per 10,000 people and an average of 24.81 coffee shops per square kilometer, which also means that there is a café within 150 meters of a straight line from any location in Huangpu District.

Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road

In this year's Shanghai International Coffee Culture Festival, NOWWA Coffee (NOWWA Guangci Store) located on Sinan Road in Huangpu District won this award. On this century-old road in Shanghai, which is full of historic buildings, why is this exquisite little café under the plane trees on the list?

Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road

Nova Coffee (ASE Guangci Store) is "hidden" next to Guangci Memorial Hospital, and the exterior and interior are "authentic" in retaining the original architectural style, and also starting from the floor, closet to tables, chairs, tablecloths and other details, incorporating more old Shanghai style. "The coffee beans used in our coffee, such as our star product Ton Ton Barrel Fruit Coffee Series, are the winners of 9 gold medals in this year's IIAC International Coffee Tasting Competition, and come from Pu'er's own designated coffee base in Yunnan Province, which not only provides jobs for local coffee bean growers, but also contributes to the cooperation between Shanghai and Yunnan." Chen Xinyu, a staff member of Nova Coffee, said, "As one of the top ten coffee chain brands in the world, we are also committed to public welfare, and we are the first 'caring merchant' brand to be launched on 'Ele.me'. During this year's "Shanghai Charity Week", more than 30 Nova Coffee stores participated in the city-wide public welfare theme activity of "The Warmth of a Cup of Coffee", and set up booths in the love market to facilitate citizens to buy coffee and participate in charity donations.

Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road
Video Story丨A preferred café "hidden" on a century-old road

Founded in June 2019, NOWWA is a new generation chain of freshly ground coffee brands in China, and up to now, it has more than 1,800 stores in China and its services cover more than 160 cities.

Reporter / Zhu Yingying

Editor / Sun Chong

Photo / Zhu Yingying

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