From November 5th to 10th, the 7th China International Import Expo (hereinafter referred to as "CIIE") will be held at the International Convention and Exhibition Center (Shanghai). A few days ago, the "Paint Classic" was informed that at this year's CIIE, Nippon Paint will release two new products, "Nippon Paint Photocatalytic Coating" and "Smart Pavement Marking Paint", for the first time.
Zhong Zhonglin, CEO of Nippon Paint China, said, "At the CIIE, we will focus on showcasing innovative materials and solutions in key development areas such as new quality productivity, urban renewal, smart transportation, automotive and marine coating manufacturing in the 'New Materials Zone', and look forward to further demonstrating our confidence and long-term commitment to the development of the Chinese market through this world-class platform of 'co-creation and sharing'." ”
"Nippon Paint Photocatalytic Coating" is a coating that can be used at the interface of building interior and exterior walls to "purify the air", and under the action of light, it can produce catalytic degradation function and purify VOCs and other pollutants in the environment. This coating product is a breakthrough innovative product in the strict sense of "in China, for China", which uses photocatalytic technology to incubate the "photocatalytic purification coating technology innovation platform" jointly built by Libang, East China University of Science and Technology and East China Normal University.
Schematic diagram of a photocatalytic coating concept
The "smart pavement marking paint" is simultaneously developed by Nippon's three global R&D centers, and is an innovative product "introduced" by Nippon Paint in the Chinese market. Based on the existing travel needs of current urban transportation and future travel scenarios, the product can significantly improve the visibility of road markings, enhance the interaction between roads and vehicles in autonomous driving scenarios, and can meet the vast majority of road scenarios in China.
It is reported that this is the first time that Nippon Paint has participated in the CIIE as an exhibitor. Nippon Paint will build a 300-square-meter booth in the new material area of the technical equipment exhibition area with the core concept of "refreshing for you and sharing a sustainable future". As the only international expo in the world with the theme of import, the CIIE has been written into the government work report for seven consecutive years, and is an important bridge to promote global trade cooperation. This year, the CIIE set up a new material zone for the first time, creating a place for the new material industry to launch new products, promote industry trends, and share international resources.
Cai Zhiwei, President of Nippon Paint China Brand Public Relations Center, signed the contract on behalf of the company
At the signing ceremony in May this year, Cai Zhiwei, President of Nippon Paint China Group's Brand Public Relations Center, said: "The strong 'spillover effect' of the CIIE has strengthened our confidence and determination to participate in the exhibition. From visiting to exhibiting, from witnesses to participants of the Expo, Nippon Paint is honored to be able to complete such a identity change. ”