On October 11, according to media reports, the financial blogger "Da Lan" with tens of millions of fans was banned by the Douyin platform.
At present, the homepage of the original account of "Big Blue" shows that the account has been banned due to violating the relevant provisions of the "Douyin Community Self-Discipline Convention".
Source: National Business Daily
At the beginning of October, the blogger "Da Lan", who has tens of millions of fans, has posted dozens of stock market-related works, with titles including "Public Prediction of the A-share Market", "Which Stock to Buy for Novice Stock Speculation to Make Money", "Am I Really Full Position", "Public Prediction of the Rise and Fall of No. 8 Stock", "Recommend Everyone to Speculate in Stocks, Am I Really Wrong" and other strongly guiding stock speculation content.
In the video, "Big Blue" said that he didn't want fans to miss the bull market by sending a video to inform fans to buy stocks, and he would also send a video to notify fans when he ran, and he didn't need people who weren't fans to worry about it.
However, in its comment area, there were a large number of comments from netizens who followed the trend and lost money.
Source: National Business Daily
"Big Blue" said that he was cyberbullied for recommending the stock market
On October 9th, "Big Blue" posted a series of works saying that he was cyberbullied for recommending the stock market, saying that he just wanted fans to miss the bull market by posting videos, but some people with ulterior motives instigated the emotions of shareholders who lost money and let themselves be subjected to cyberbullying.
According to media reports, the account page of "Big Blue" shows that it is a financial self-media, and the profile does not show a relevant introduction to the securities industry, let alone a securities investment consultant practice number.
"Big Blue", video screenshot. Source: National Business Daily
"Da Lan", a native of Quzhou, Zhejiang, formerly known as Lantian Airlines, was a fitness coach in the early years, but because of his good eloquence and business acumen, he entered the micro-business industry around 2015 and sold fitness meals. In this process, "Big Blue" operated a Douyin account, and since then it has tasted the sweetness of traffic.
"Big Blue", which started shooting oral videos in June 2020, quickly made a hit video, with 4 million fans in three months.
At that time, his summary of "traffic password" was "contrast, eye-catching, and reverse cognition", and he did the same in the actual operation process.
Later, he began to sell courses on the platform, and it took nearly 100,000 yuan to join his "private board of directors".
It was once questioned about "cutting leeks"
Since the price of the private board of directors is nearly 100,000 yuan, "Big Blue" has been questioned by many people about "cutting leeks". In September 2022, People's Daily Online published an article entitled "Sideline Business Becomes Debt? The short video training course was accused of "cutting leeks", and the account of "Big Blue" was named.
Subsequently, he deleted a large number of videos, and also temporarily canceled an offline class, and the video was suspended for a month, and the live broadcast was suspended. After the limelight passed, he updated the video again, and the live broadcast returned to normal, and continued to "show off his wealth" in the video.
At the end of May this year, the "Big Blue" Douyin account was banned from following. According to reports, in June this year, in an account named "Xichi Live Account", "Dalan" sold his 99 yuan course by paying for a microphone, and "Xichi Live Account" is a corporate account with blue V certification, which is displayed as "Hangzhou Xichi Technology Co., Ltd." The profile of the account shows that "the large number will be unblocked: August 29, and before that, it will be broadcast live on this account".
Tianyancha shows that Hangzhou Xichi Technology Co., Ltd. was established in February this year with a registered capital of 100,000 yuan, and the legal representative is Lan Xingwu, which is wholly owned by Lan Xingwu. In April this year, the two jointly invested in Hainan Xingchuan Agricultural Development Co., Ltd., with "Big Blue" holding 32% of the shares. The reporter noticed that it is no longer possible to search for an account named "Xi Chi Live Account" on Douyin.