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"Jiazhou a must", Su Ji Xiang oil rice flower candy

author:Weijiazhou

A bike

An old-fashioned horn

A sentence of SuJi rice flower candy

How many Leshan post-80s and 90s have been awakened

Sweet memories of childhood

"Jiazhou a must", Su Ji Xiang oil rice flower candy

But! If you think

SuJi rice flower candy originated from Su Ji

That's big! wrong! special! wrong! Yikes

"Jiazhou a must", Su Ji Xiang oil rice flower candy

Historical records!

The founding place of Su Ji Rice Candy was actually in Emei

Hurry up and prepare the melon seeds and lift the small bench

This gives everyone an increase in knowledge

"Jiazhou a must", Su Ji Xiang oil rice flower candy

Fragrant oil rice flower candy is a local famous food spread in Leshan City, Sichuan Province. Since its inception in 1901, it has a history of more than 100 years, and is known as "Jiazhou's best" because of its smooth and full, crisp and sweet taste.

"Jiazhou a must", Su Ji Xiang oil rice flower candy

"Su Ji Xiang Oil Rice Flower Candy" was originally named "Lard Valley Flower", which was founded in Emei in the late Qing Dynasty. In the early 20th century, Mr. Zhang Jiwu brought this craft to Suji and opened the first small workshop to produce grain flower candy. Subsequently, after continuous improvement of the process, Guhua Sugar, with its characteristics of "fragrant, sweet, crisp and crisp", gradually "hit" became famous, and soon "hit" into the Chengdu Lantern Festival, becoming one of the indispensable exhibited foods of the Lantern Festival.

"Jiazhou a must", Su Ji Xiang oil rice flower candy

In 1940, Guhua candy was sold to Hong Kong, which was very popular and was broadcast at home and abroad.

In March 1944, merchants around Suji cooperated in the production and unified sales, and renamed "Lard Valley Flower" to "Suji Fragrant Oil Rice Flower Candy".

In 1950, the supply and marketing cooperatives were established, and the Suji Candy Factory was managed by the supply and marketing cooperatives; in the same year, the People's Liberation Army marched into Liangshan to liberate Tibet, and the "Suji Fragrant Oil, Rice Candy" was designated as a military munition.

In 1960, "Su Ji Xiang Oil Rice Candy" went to Hong Kong again and was well received.

In 1985, "Su Ji Xiang Oil Rice Flower Candy" entered Beijing and was rated as a high-quality product by the Ministry of Commerce.

In 1996, "Su Ji Xiang Oil Rice Flower Candy" won the International Gold Award.

In 2008, it was included in the provincial intangible cultural heritage list.

……

"Jiazhou a must", Su Ji Xiang oil rice flower candy

As a famous specialty product of Leshan, Sichuan Province, Su Ji Xiang Oil Rice Flower Sugar has high historical value, technological value and economic value.

Su Ji fragrant oil rice candy selection is exquisite, using the best glutinous rice, high-quality peanuts, white sugar, sesame seeds and fine fresh pork plate oil as raw materials in Leshan area, the product is smooth and full, the taste is crisp and sweet, very unique. Not only that, Su Ji Xiang Oil Rice Flower Candy is exquisitely made, made by hand, the requirements are very strict, the surface is flat and not loose, the color is white and slightly shiny, the tissue is loose, not sandy, no impurities, the taste is sweet but not greasy, crisp and slagged.

"Jiazhou a must", Su Ji Xiang oil rice flower candy
"Jiazhou a must", Su Ji Xiang oil rice flower candy

Nowadays, Su Ji Xiang Oil Rice Flower Sugar has developed into a multi-variety series of products. Product packaging has been improved from simple paper packaging in the past to beautiful, generous, multi-specification, multi-form modern packaging to meet the multi-level needs of consumers, and is a perfect product for gifts to relatives and friends.

"Jiazhou a must", Su Ji Xiang oil rice flower candy

After years of creation, "Su Ji Xiang Oil Rice Candy" has become a unique food business card of Su Ji Town, and is a golden sign of Su Ji and even Leshan Catering Industry. Since the reform and opening up, the producers of "Su Ji Xiang Oil Rice Flower Candy" have sprung up like mushrooms, rapidly increased and developed and grown, and Su Wei, Su Ji, Zhang Jiwu, Zhang Wu and other production enterprises coexist in the competition, bringing excellent economic benefits to Su Ji Town.

"Jiazhou a must", Su Ji Xiang oil rice flower candy

With the development of society and the progress of the times, people's diet categories are more and more, and the taste of food is getting higher and higher. Due to the large number of manufacturers of SuJixiang oil and rice flower candy, the competition is fierce, and many merchants are developing slowly and the scale is small. Therefore, in order to make the golden signboard of "Su Ji Xiang Oil Rice Flower Candy" truly exert its economic benefits, all manufacturers should strengthen cooperation, strengthen exchanges, dig deeper into its cultural connotation, formulate future development plans, and joint development, in order to achieve a win-win situation.

First of all, it is necessary to let "Su Ji Xiang Oil Rice Flower Candy" have a wide range of participants and a certain number of research groups, conduct in-depth research on the origin, development, historical origin, inheritance, dissemination, and production process of "Su Ji Xiang Oil Rice Flower Candy" and form relevant research results; secondly, it is necessary to protect the folk manual production process of "Su Ji Xiang Oil Rice Flower Candy" to ensure that there are successors to this process, and at the same time to protect the relevant utensils, products and image materials of "Su Ji Xiang Oil Rice Candy".

"Su Ji Xiang Oil Rice Candy" has a very high historical value, craft value and economic value, with the development of "Su Ji Xiang Oil Rice Candy" to a higher level, this golden signboard will surely bloom more brilliant!

"Jiazhou a must", Su Ji Xiang oil rice flower candy

(Leshan Shizhong District Rong Media Center)