——Cultural positioning and academic analysis of paper-wrapped chicken flavored brine eggs with juice
The full text published a signed article entitled "Paper-wrapped Chicken Flavor with Juice Marinated Egg into Paper-wrapped Chicken Food Industry Expansion New Engine - Cultural Positioning and Academic Analysis of Paper-wrapped Chicken Flavored Brine Egg with Juice" written by Xiao Jian, founder of the "Internet + Cultural Positioning" and cultural genre.
This article is written by Xiao Jian
Long and mellow, cantonese marinade contains the traditional flavor of Cantonese cuisine. A jar of brine, condensing the cultural heritage and painstaking efforts of Lingnan people for thousands of years, and then carefully and slowly boiled with a variety of ingredients, in exchange for the intoxicating teeth and cheeks! Traditional Chinese food culture is broad and profound, with a long history, Cantonese-style brine can be called one of the four major cuisine schools in China, one of the representative works of Cantonese cuisine, has always been unique in the forest of Chinese famous cuisine with its strong flavor, salty and sweet, deep and mellow characteristics. In the cooking process of Cantonese brine, the selection and blending of secret sauces is particularly crucial, which can be said to be indispensable, and then carefully concocted with baking brine, baked brine, water brine and other production techniques to ascend to the hall of elegance! Lingnan people have always advocated the pursuit of health in the diet, Cantonese brine production often only put soy sauce seasoning, no salt, salt content is very small, let people eat healthy. From the 2200 years of "Chinese Golden Rooster Culture" (Lingnan specialty masterpiece) (Cantonese cuisine masterpiece) (Han Dynasty court tribute and The main dish of the Nanyue King's Banquet), the paper-wrapped chicken flavor with juice marinated egg derived from the intangible cultural heritage paper-wrapped chicken, can be called the high-end quality of Cantonese brine, and the New Guangdong West Building is recognized as a representative brand.
Speaking of the origin and rheological process of paper-wrapped chicken flavor with juiced brine eggs, it is necessary to mention paper-wrapped chicken. In the fifth year of the Republic of China (1916 AD), Yue Xi Lou was founded in Wuzhou, hired a famous chef Liang to sit in town, and used paper-wrapped chicken as the signature dish of the restaurant, and the restaurant has since become a famous and guest-like signboard, becoming the premier "golden lacquer signboard" in the Lingnan restaurant industry. Because the production of paper-wrapped chicken has very strict requirements for the quality of three yellow chickens, YueXiLou has set up its own three yellow chicken mountain farm, three yellow chicken in the free-range process, laid a lot of eggs, paper wrapped chicken unique Cantonese Cantonese cuisine halogen flavor in the diners won the praise of the word, which made Guan Liang germinate the idea of making the juice brine egg also reflect the flavor of paper wrapped chicken. Guan Liang realized that the highest realm of Cantonese brine taste depends on the secret recipe of the marinade, so he tried to create a paper-wrapped chicken flavor with a soup made of paper-wrapped chicken and paper-wrapped chicken secret marinade on the basis of the traditional brine making technique, so he tried to create a paper-wrapped chicken flavor with a sauce-flavored brine egg, and sure enough, the original fragrance of the egg was cleverly integrated with the flavor of the paper-wrapped chicken and the marinade, and the juiced brine egg was golden and attractive in color and full of texture, highlighting the cantonese-style brine style with strong fresh flavor, salty and sweet, and deep and mellow! Chicken has always been regarded as a top dish, with paper-wrapped chicken and paper-wrapped chicken secret marinade made of soup to make paper-wrapped chicken flavor with juice brine, condensing the flavor of paper-wrapped chicken, compared to other types of marinated eggs with juice are more grade. As soon as the paper-wrapped chicken flavored marinated eggs with juice were placed on the table in the Guangdong West Building, diners were full of praise, and since then, the paper-wrapped chicken flavored brine eggs with juice have been on the elegant hall of festive feasts and major occasions.
In order to lead and promote the industrialization expansion of the paper-wrapped chicken series of food products, in 2017, taking advantage of the national strategies of jointly building the 21st Century Maritime Silk Road, the construction of the Guangdong-Hong Kong-Macao Greater Bay Area, the Pan-Pearl River Delta regional cooperation, the construction of the Pearl River-Xijiang Economic Belt, and the development of the China-ASEAN Free Trade Area, the leading enterprises in China's food and catering industry, the leading enterprises in the paper-wrapped chicken industry, New YueXilou Food Co., Ltd., a leading enterprise in the egg industry, has built the country's first ultra-large-scale paper-wrapped chicken production base with a practical area of about 20,000 square meters in the Guangdong-Guangdong Cooperation Special Pilot Zone located at the junction of Guangdong and Guangxi, moving towards the industrial scale of billions of yuan. The production base uses fresh eggs as the main ingredient, and through the use of high-tech artificial intelligence production lines with international leading level to produce paper-wrapped chicken flavored brine eggs with juice, people can experience a taste journey back to a hundred years. Usually, whether traditional or modern brine methods, marinade is difficult to fully penetrate into the center of the egg, color, aroma, taste can only stay in the shallow layer of the egg, the new Yue XiLou on the basis of inheriting the ancient method of the paper wrapped chicken flavor with juice brine production technology has been further promoted, optimized and improved, and to achieve strict product standardization, the key is to spend production costs "use a whole day and a night to time on the egg low temperature brine", so that its color, aroma, taste directly to the egg heart, The halogenation effect reaches a state of perfection, highlighting the taste and flavor characteristics of penetrating taste, deep and mellow, and smooth tendons. At the same time, low-temperature soaking brine is conducive to preserving the nutrients of eggs. The whole process of paper-wrapped chicken flavored marinade eggs with juice from production to opening cans is soaked in marinade, and the timeless charm of Cantonese brine is irresistible. Vacuum-preserving tin cans make transport and storage easier.
Paper-wrapped chicken flavor with juice marinated eggs and traditional Chinese banquets, modern light meals, Guangzhou Shahe noodles, Guangzhou wonton noodles, Guilin rice noodles, Liuzhou snail powder and many other cuisines can form an excellent catering match, bringing people a wonderful tip of the tongue to enjoy, today, in the Lingnan area of many star-rated hotels and restaurants festive feasts and major occasions of the elegant hall, the streets and alleys of famous restaurants, organs, enterprises and institutions, social groups, school canteens everywhere fragrant.
March 2021, in Guangzhou
(The author of this article, Xiao Jian, the founder of the social consensus and cultural genre of "Internet + Cultural Positioning", has long been engaged in academic research in the fields of Lingnan culture, Pearl River culture, and Guangfu culture.) ）