After a year of struggle, I think there are quite a few people who are planning to buy themselves a new car. In addition to looking at the brand, appearance, configuration and power, the retention rate has also become a reference index for many friends, which reflects the brand's recognition and model product strength to a certain extent. So let's take a look at what are the cars with the highest retention rate in 2021. (Mainly refers to the retention rate of 3 years of vehicle age)
Small car retention rate: Fit is really able to play
The top ten models in terms of retention rate of small cars are all joint ventures or imported models. Among them, the performance of Japanese models is better, in addition to the perennial first Guangqi Honda Fit, there are FAW Toyota Zhixuan, Vios and other models on the list. In addition, the retention rate of the three models of MINI, as well as the Beijing Hyundai Rena and SAIC Volkswagen Polo, is higher than 70%.
The top five small cars of the joint venture brand, except for Beijing Hyundai Rena, the rest are Japanese models. Look at Fit, as high as 78.09% (three-year retention rate), leading a lot, is really able to play.
The performance of independent brand small cars is average, and the retention rate of Baojun 310, which ranks first, is only 62.06%, and the rest of the models have not reached 60%.
Compact car retention rate: Civic top the list, independent Lynk & Co 03 first
Compact cars, as the most popular models in sedans, are still the world of joint venture cars and imported cars in the top ten list of retention rates. The Civic ranked first with a three-year retention rate of 79.75%. Then most of them are high-end brand imported models, such as BMW 2 Series (imported), Lexus CT retention rate is also more than 79%; as well as Audi S3, Mercedes-Benz CLA, Mercedes-Benz AG Class (imported), Audi A3 (imported) and other models. Classic models like the Volkswagen Beetle also have a retention rate of more than 75%.
Looking at the retention rate of the joint venture brand, the top five models are all Japanese models, Honda has taken the top three, and the top five models have a retention rate of more than 70%.
In terms of independent brands, Lynk & Co 03 ranked first with a three-year retention rate of 67.49%, and everyone's recognition of the Lynk & Co brand is still relatively high; while the Venucia D60, which inherits Nissan genes, ranks second, and the three-year retention rate of these two models is more than 65%.
Retention rate of medium-sized cars: 5 models have a three-year retention rate of more than 80%
In terms of medium-sized cars, imported models account for more than half, and the Ranking of German luxury brands is relatively high, the top three are Audi S4, Mercedes-Benz C-Class (imported), Audi S5, and the top five models have a retention rate of more than 80%. In japan, only two models in the top ten, GAC Toyota Camry and GAC Honda Accord, are on the list.
Looking at the joint venture models, the camry, accord and Beijing Mercedes-Benz C-class all have a retention rate of more than 75%, ranking in the top three. BMW Brilliance 3 Series and Dongfeng Honda Yingshipai ranked 4th and 5th.
The market share of independent brands in the field of medium-sized cars is not high, and the retention rate is also poor, only the Hongqi H5 model has a retention rate of more than 60%.
Retention rate of medium and large cars: 8 models retain more than 80% of the value, Lexus ES up to 95.53%
The retention rate of the top ten models of medium and large cars is generally high, with 8 models higher than 80%. Among them, the retention rate of Lexus ES is outrageous, as high as 95.53%. However, this is related to the way it sells at a long-term markup, and it is also a manifestation of the brand premium.
In terms of joint venture brands, faw Toyota Crown, Beijing Benz E-Class and BMW Brilliance 5 Series all have a retention rate of more than 80%.
Similarly, the retention rate of medium and large cars of independent brands is also poor, and no model is higher than 60%.
Then the above is the retention rate of the car part in the 2021 Annual Report on the Retention Rate of Chinese Automobiles, and the advantages of the Japanese series of small cars and compact cars are relatively large; the retention rate of German models of medium-sized cars and medium- and large-sized cars is higher; and the retention rate of independent brand cars is in terms of retention rate. However, the retention rate is only one of the many reference items when everyone buys a car, and it is believed that with the further improvement of product strength and brand influence, the retention rate of independent brand models will also increase.
Is there a model on it that you would like to buy? In the next issue, we will take a look at which SUVs have a high retention rate.
(Text/Shen Chen; Review/Lingyun Sentient Beings; Data & Tabulation/China Automobile Dealers Association, Jingzhen Estimate)