Recently, the Association of Passenger Vehicles announced the retail rankings of various market segments in January, the overall environment showed a warming trend, and the sales volume of the domestic narrow passenger car market once again reached the level of 2 million units. When the environment picks up, there will inevitably be models that show color, of course, there will also be sales plummeting, the car market in January is uncertain, and the "big intestine" package "small intestine".
The BMW 5 Series continued to explode, delivering 26,000 units in January, an increase of 33.6% compared to the same period last year, leading the BBA mid- and large-sized sedan segment. The car can have today's situation, in addition to its own product strength is outstanding, there is also a "peer" background, Audi A6L and Mercedes-Benz E-class although not bad, but after all, it has reached this price point, consumers after the comprehensive sale of all the 5 series is obviously more fragrant. As the distance to the replacement is getting closer and closer, the market may usher in major changes, and it remains to be seen whether the 5 series can continue to maintain its advantage.
In terms of models that performed well in January, the Changan CS55 series was definitely on the list, with 29,851 units sold in the month increasing by 140.5%. CS55 series in the CS55 PLUS is the absolute main force, the second generation of products after the return of the heat is higher, without it, high value + good power configuration and lower pricing has become the biggest attraction. The car and the CS75PLUS form a low-high combination, this year may be able to make a big one, posing a threat to the dominance of Haval SUVs.
Buick Yinglang fell almost to the waist, handing over 21,000 units in January down 49% year-on-year, but it is still a popular choice for about 100,000 joint venture cars. Yinglang this car, compared to other competitors do not have too prominent advantages, there is no too obvious slot point, higher configuration and willing to give preferential treatment, maintaining full competitiveness. This plunge, or because of insufficient production capacity, after all, most car companies will leave production capacity to high-profit models.
Trumpchi M8 also fell by 63.8%, with monthly sales of only more than 2,000, and the reason for the decline in sales may also be related to insufficient production capacity. At present, in the domestic MPV market, although independent car companies are actively involved in it, most of them are fighting for the 100,000-level household MPV market, and in the field of higher commercial MPV, Trumpchi M8 is one of the few that has a firm foothold. The car does not take the low-price route, but gives full play to the advantages of IKEA products and uses hard power to break into the position.
It can be seen that there are many models that fluctuate in January, and the surge in sales is naturally a good thing, but the decline in sales also has its reasons, and with the increase in production capacity, it is possible to return to the previous level. At present, in the opening stage of 2022, a large number of new cars will enter the market, it is foreseeable that the future auto market competition will be more intense, who can laugh to the end?