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Apple's AI plan is a big start: Siri upgrades are more accurate, and the new iPhone may welcome a big change

Apple's AI plan is a big start: Siri upgrades are more accurate, and the new iPhone may welcome a big change

Highlights:

  • 1

    The iPhone 16 is likely to be equipped with AI capabilities and a faster processor to handle AI and ML tasks.

  • 2

    Apple has released MLX, a new machine Xi framework, which will focus on optimizing Apple silicon for AI and developing generative AI applications for Macs.

  • 3

    Apple plans to spend more than $1 billion a year in AI development, improve Siri, and provide AI tools for Xcode developers.

Tencent Technology News reported on December 18 that according to foreign media reports, if there is an annual technology award in 2023, it will almost certainly be awarded to artificial intelligence (AI). The technology has grown rapidly over the past year and has become mainstream with OpenAI's ChatGPT. Many big tech companies, such as Microsoft and Google, have jumped on the bandwagon. However, Apple has been visibly silent throughout, making people wonder what the company might be doing behind the scenes. For some, it may be doubtful that Apple will be able to keep up with its competitors' rapid advances in artificial intelligence and machine Xi. But in fact, Apple is working on artificial intelligence and machine Xi, and it already has a full plan.

Apple's AI plan is a big start: Siri upgrades are more accurate, and the new iPhone may welcome a big change

1. The next generation of iPhones may add artificial intelligence capabilities

Apple's AI plan is a big start: Siri upgrades are more accurate, and the new iPhone may welcome a big change

Figure 1: The Pixel 8 Pro is already a so-called AI smartphone, and the iPhone could be next

We can now call Google's Pixel 8 Pro an "AI smartphone" because many of the device's core features are powered by artificial intelligence. The next AI phone could be from Apple's iPhone 16, and more likely the iPhone 16 Pro and iPhone 16 Pro Max in the series.

According to multiple reports, Apple's next-generation smartphones will feature faster processors that will better handle tasks Xi artificial intelligence and machine learning. Apple is reportedly working on bringing more on-device processing features to the iPhone. In some features, the cloud processing function of the existing model was removed.

As for what specific artificial intelligence and machine Xi features the iPhone 16 will have next year, everyone is speculating. The Pixel 8 Pro has a clever Video Boost feature that uses artificial intelligence to upscale videos. It wouldn't be surprising if Apple added more artificial intelligence or machine Xi features to its computational photography.

In addition, Siri can also be supported by artificial intelligence, or supplemented by new generative AI capabilities. Apple is apparently adding more memory to its next-generation iPhone, which is the biggest sign that AI features are on the horizon. We're not sure what AI and machine Xi Apple will bring to the iPhone, but we know there will be something new.

2. Apple is developing an AI/ML framework

Apple's AI plan is a big start: Siri upgrades are more accurate, and the new iPhone may welcome a big change

Figure 2: Apple has released MLX, a machine Xi framework that can bring generative AI applications to the Mac

Apple is also optimizing its own Apple Silicon chip for artificial intelligence and has just released a new machine Xi framework called MLX. In Apple's view, this MLX framework could be used for generative AI applications on Macs in the future, which could be a harbinger.

The new framework is reportedly robust enough to train generative AI models like Llama and Stable Diffusion. This powerful machine Xi tool was quietly released last week and made available to developers, showing that Apple is slowly but steadily working on artificial intelligence and machine Xi.

3. Customized Apple large language model

Apple's AI plan is a big start: Siri upgrades are more accurate, and the new iPhone may welcome a big change

Figure 3: Apple allegedly plans to spend $1 billion a year on generative AI development, pictured with the MacBook Air (15-inch)

Don't be surprised to anyone, Apple is developing its own large language model so that it can one day power Siri or other features. According to reports, the company has invested heavily in the research and development of large language models.

The team, led by three of Apple's most prominent leaders in artificial intelligence, software and services, John Giannandrea, Craig Federighi and Eddy Cue, is leading the change.

Apple reportedly invests more than $1 billion a year in AI development, and the results of this technology may appear in products and features next year.

Compared to Amazon and Google's voice assistants, Siri's capabilities are always at a disadvantage. Apple wants to change that with artificial intelligence. Siri, which gets AI-powered power, could launch as early as next year, potentially improving its usefulness.

Federige may also be planning to add more AI features in the upcoming iOS 18 update. The team can even bring AI tools to Xcode, making it easier for developers to create new applications using AI.

Apple has invested so much money and talent in AI capabilities, just like Apple's large language model, and it will definitely pay off.

4. More other artificial intelligence and machine learning Xi efforts

Apple's AI plan is a big start: Siri upgrades are more accurate, and the new iPhone may welcome a big change

Figure 4: Some of Apple's AI and machine Xi features are already available

These are just a few of the ways Apple plans to integrate AI into its products, software, and services. There is no doubt that the company is working on more products, some of which we may not have heard of yet.

Now, we can already try out many of Apple's AI features, such as personal voice in iOS 17. As we all know, Apple is not necessarily the first to release a certain feature, but it will end up being the best of them. Will this be the case in the field of artificial intelligence and machine Xi? Let's wait and see!

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