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On the first day of the "certificated" of household radio frequency beauty devices, many beauty device brand flagship stores removed related products from the shelves

author:Modern Express

According to the "Announcement on Adjusting Part of the Classification Catalogue of Medical Devices" issued by the State Food and Drug Administration, from April 1, 2024, radio frequency therapy devices and radio frequency skin therapy devices that have not obtained the medical device registration certificate in accordance with the law will not be produced, imported and sold. This regulation marks the official transformation and upgrading of the household beauty equipment industry, from the traditional "small household appliances" category to the strictly supervised "machine brand" products.

On the first day of the "certificated" of household radio frequency beauty devices, many beauty device brand flagship stores removed related products from the shelves

The flagship store of the beauty device brand has removed the home radio frequency beauty device from the shelves

It is understood that there are three main categories of medical devices, namely Class I, Class II and Class III. Among them, the first category is the filing system, which has a low threshold. Clinical trials are required to apply for Class III medical devices, and the current enterprises that produce household RF beauty devices are basically engaged in the field of home appliances and have no background and experience in registering Class III medical device products. Up to now, a total of 25 radiofrequency therapy devices and radiofrequency skin therapy products have obtained medical device registration certificates, which can meet the needs of medical cosmetology.

As early as January this year, the Modern Express reporter paid attention to the price reduction of household RF beauty instruments, when the well-known RF beauty instrument brand Chupu, on an e-commerce platform, a price of more than 2000 yuan hit the "fracture price", 499 yuan can be obtained. Another brand, Yameng, has a full line of products in its official flagship store, which is basically promoted with a price reduction of 2,000 yuan.

Approaching April 1, many RF beauty instruments such as Chupu and Huazhi collectively appeared "diving" price reduction and clearance.

Up to now, there are more than 200 complaints about RF beauty devices on the Black Cat complaint platform, including price diving, asking for refunds, product quality problems, etc. On March 27, a consumer complained on the black cat complaint platform that the price of the brand RF beauty instrument plunged, and the original price of more than 4000 yuan of the product is now 400 yuan - 500 yuan for sale, the consumer said that he asked many times before buying, whether it passed the review, and the customer service reply has been filed for the first time, and the review can be obtained. So the consumer spent 1951 yuan to buy a radio frequency beauty device in Huazhi, and then the price of the product suddenly plummeted, and after understanding, it was learned that the brand could not be sold after April 1 because it was not qualified to be sold. The consumer complained and asked for a refund of 2,000 yuan.

On the first day of the "certificated" of household radio frequency beauty devices, many beauty device brand flagship stores removed related products from the shelves

Consumers complain on the Black Cat complaint platform

On the first day of the new regulations on April 1, a reporter from Modern Express searched on the e-commerce platform and found that at present, the flagship stores of many beauty instrument brands on Tmall, Jingdong, Douyin and other platforms have removed radiofrequency beauty instrument products. The reporter searched in the official flagship store of Chupu, and only the special gel for home RF beauty devices was sold, and the home RF beauty devices sold before had been taken off the shelves.

On the first day of the "certificated" of household radio frequency beauty devices, many beauty device brand flagship stores removed related products from the shelves

There are a large number of products for sale on the second-hand platform that are marked as "new and genuine".

However, the reporter found that there are still a large number of third-party sellers selling beauty instrument products marked with the word "RF", and a large number of RF beauty instrument products marked as "new and genuine" have also emerged on the second-hand e-commerce platform Xianyu, with prices mostly between 300 and 500 yuan. The reporter clicked on one of the flowers to the radio frequency beauty instrument, the price is 350 yuan - 499 yuan, and it is indicated in the after-sales standard that the product does not support seven days of no reason to return. There are still many netizens in the comment area asking whether it is genuine and whether it is still in stock.

(Image source: webpage screenshot)

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