On June 29, the Shanxi Provincial Journalists' Rural Revitalization Series Collecting Group, sponsored by Shanxi Provincial Radio and Television Bureau, Shanxi Radio and Television Station, Shanxi Radio and Television Association, Jiexiu Municipal Committee of the Communist Party of China, and Jiexiu Municipal People's Government, came to Zhangbi Castle to focus on the cultural and tourism resources and rural revitalization of the scenic spot.
Media reporters went deep into the scenic spot Zen Bow Temple, Liuli Vision, Youyou Xinshe B&B, native shops, restaurants and other places to conduct on-site interviews, and used pens and lenses to focus on excavating the scenic spot in creating an "authentic castle · Shanxi Zhangbi" is a typical experience of rural revitalization.
For a long time, the relevant departments of our province have always regarded the protection and development of traditional villages as an important starting point for the protection and inheritance of history and culture, and continued to do a good job in this moral and political project, cultural project and people's livelihood project. In this context, in recent years, Zhangbi Village has deeply excavated traditional sports and cultural resources, with cultural tourism + sports as the core, vigorously carried out national fitness sports, and held traditional archery, Go and bicycle competitions, attracting more than 1,000 players from all over the country to participate in the competition, and won unanimous praise from the industry. In addition, relying on the rich historical culture and unique military resources, Zhangbi Castle has developed a research course with the theme of ancient military sites and traditional culture, involving radio, rubbing, pasta making and other contents, attracting research and study tourists from all over the country.
At the beginning of the development, the scenic spot formulated the theme of "highlighting the ancient military fort, reviving the ancient village, and creating the original ecology", invested in the construction of Zhangbi New Village, improved the infrastructure and equipment, and initially formed a comprehensive cultural and tourism scenic spot focusing on sightseeing, ecological experience, catering and leisure, and sports and fitness, realizing the good integration of the development of the scenic spot and the development of the cultural tourism industry.
Although the villagers moved out of the castle, they still made a fortune from the castle, forming a Zhangbi model of joint construction by the village committee and the company, and symbiosis between the villagers and tourism. Everyone started a business nearby and went to work nearby, not only lived in a modern new village, but also transferred from agriculture to tourism-related businesses such as characteristic homestays, restaurants, e-commerce operations, sightseeing agriculture and related industries of Kaijia Group, which solved the employment problem of the people and really increased their income. Lu Yang, chairman of the scenic spot, said.
Ji Xiaopeng, executive deputy general manager (host) of the scenic spot, introduced that Zhangbi Castle is making every effort to build a leisure resort integrating military, astrology, folk customs, farming, leisure and health, film and television animation, while giving full play to advantageous resources, adapting measures to local conditions and implementing policies according to villages, vigorously developing characteristic industries, driving farmers to increase their income and getting rich, and walking out of a leading, benchmarking, and distinctive rural industry development road.
"As a native of Zhangbi Village, it is really happy to be able to work at my doorstep. In the past few years, relying on the signboard of Zhangbi Castle to do the local specialty industry, the wallet has swelled, and the waist pole has also become hard. In the next step, we will take advantage of the reputation of Zhangbi Castle to make the local specialties bigger and stronger, and provide more perfect and thoughtful services for tourists! The owner of the shop in the scenic spot said happily in an interview.
The integration of culture and tourism and characteristic industries are injecting strong vitality into the comprehensive revitalization of the countryside in Zhangbi Castle Scenic Area, and a new picture of "village and enterprise joint development" is being accelerated. Today, Zhangbi Village still quietly guards the people living here, but at the same time, it also welcomes tourists from the north and south with open arms, and the thousand-year-old village is radiating new vitality on the road to revitalization and development.
Loading...
△Please click on the video to watch
Loading...
△Please click on the video to watch
Loading...
△Please click on the video to watch (the content released by "Lao Feng Looks at Shanxi" in 2023 has been on the hot list of today's headlines 103 times)