In the previous "Cheng Pinji", we shared a model of Zhou Guanyu's "rabbit helmet". Zhou Guanyu is a rabbit, in the 2023 F1 Singapore Grand Prix, Zhou Guanyu participated in the design of this "rabbit helmet", plus it is the year of Xiao Zhou's birth, the cute shape, worthy of the collection of fans.
In addition to the "rabbit helmet", in the 2023 F1 season, Zhou Guanyu also has a special helmet for the Japanese station designed by the "godfather of trend" Hiroshi Fujiwara, which is also very popular. After more than 10 months of booking in full, I finally received this helmet model. In this issue of "Cheng Pinji", we start with "Fujiwara Hiroshi Helmet" to talk about Fujiwara Hiroshi-related topics.
Introduction of Chengpin
It is also produced by Spark, with a ratio of 1:5. The outer packaging is still a regular design, and there is nothing special about it. The main color of the helmet is blue, and even the goggles are treated blue, echoing the sponsor SINGHA logo.
For example, the main color of the Japanese football team's jersey is blue, the brand color of the Japanese luxury watch brand Grand Seiko (crown blue lion) is victory blue, and the Japanese luxury car brand Lexus is the "F SPORT series" on behalf of luxury sports, or the "new energy series" on behalf of advanced technology, are all "blue shown", and blue flame color is the exclusive color of the Lexus F SRORT series. It is only available on select models, and it is obvious that there is a soft spot for the color blue.
The base has Zhou Guanyu's pinyin and the English of the 2023 Japan station, and the back of the helmet is No. 24 and Zhou Guanyu's name and personal LOGO. Hiroshi Fujiwara's signature large blue lightning bolt, which is the design to be expected.
The top of the helmet is still a combination of "blue and white porcelain + Guanyu", which is very familiar to old car fans.
It's a pity that Zhou Guanyu, who drove the C43 car, did not score points in the 2023 F1 Japanese Grand Prix, but it didn't prevent everyone from liking this "Fujiwara Hiroshi helmet". Before the topic of this issue was released, this "Fujiwara Hiroshi Helmet" was also released in a limited edition of the 1:2 version, and soon this helmet was sold out, and the sell-out rate even exceeded the "Shanghai Metro Helmet" of Zhou Guanyu's China Race this year, which is very revealing.
There is also a "new car" Fujiwara Hiroshi Maserati that has been on the market for 3 years
As early as 2021, Maserati and Fujiwara Hiroshi Trend brand Fragment jointly launched the Maserati Ghibli Operanera Opera Black and Ghibli Operabianca Opera White limited edition models, with an official price of 1.0154 million yuan and a limited edition of 70 vehicles in China.
Fragment's iconic "twin lightning bolts" make a surprise appearance on the C-pillar, replacing the previous Maserati Trident logo.
In terms of interior, the main and co-pilot seats are embroidered with the Fragment logo, and the seat belts are electric blue, giving it a touch of agility in the sport.
The powertrain of this model is 2.0T+48V mild hybrid matched with 8-speed automatic manual transmission, with a maximum horsepower of 330Ps, a maximum torque of 450Nm, and an acceleration of 100 kilometers in 5.7 seconds. Compared with the non-limited edition Ghibli, which uses a 3.0T V6 engine, such a small-displacement mild-hybrid powertrain is obviously almost meaningless. After all, the smoothness of a six-cylinder engine is incomparable to that of a four-cylinder engine. This is inevitably reminiscent of the fact that some media say that Ghibli is benchmarked against the BMW 5 Series and Mercedes-Benz E-Class overseas. On the other hand, the selling price of millions in China is a bit unbearable.
What's even more shocking is that there are still unlicensed "new cars" in the second-hand car market, with prices as high as 62-698,000 yuan. More than half of 2024 has passed, and this is still the 2021 model year. It's been three birthdays, and the car has not been sold at a huge loss of 500,000 yuan, which is indeed a bit amazing.
Fujiwara Hiroshi co-branded TAG Heuer "very valuable"
Worthy of being the "godfather of the trend", Hiroshi Fujiwara's co-branding has been involved in many fields. From Maserati million-dollar luxury cars, top luxury brands such as LV and Bulgari, to leading brands in the industry such as Nike and Nintendo, and then to the national beverage brand Heytea. Hiroshi Fujiwara's iconic "twin lightnings" always get a lot of attention. There are some co-branded products that have been robbed by fans, and some co-branded products have mediocre sales. It can be seen that co-branding is not a "panacea", it also depends on the acceptance of consumers' own products, and co-branded products will not become financial products.
In 2020, I came across a TAG Heuer and Hiroshi Fujiwara co-branded watch, the full name of which is the "TAG Heuer Fragment Design Heuer 02 Chronograph", which is based on the brand's classic F1 collection, with a 44mm stainless steel case, black ceramic rings with indexes, a standard symmetrical "double small dial" design, a date window at six o'clock, and Fujiwara Hiroshi's signature "double lightning" at 12 o'clock.
In terms of movement, it is powered by the brand's own Calibre Heuer 02 automatic movement, which has a power reserve of 80 hours. This movement is already used in many TAG Heuer chronographs.
With the exception of the "double lightning" at 12 o'clock, which distinguishes TAG Heuer from other F1 models, TAG Heuer's sapphire back lens is red, a rare design that echoes the red accents on the dial and adds some passion. Originally, the F1 series was supposed to have a passion for the track.
In addition, the bracelet is another highlight of this watch, and the "five-bead chain" has been finely polished and brushed to give it a nice texture. Not only is it visually more elegant and refined, but it will also be better in terms of wearing comfort. In actual wearing, the fit of the strap is really good, which is not available on other TAG Heuer models, and it can be regarded as an "exclusive".
The watch is limited to 500 pieces nationwide, the domestic quota is not small, and it has been 4 years since it was released, although there is no premium, but compared to other TAG Heuer models, its performance in the secondary market is quite good. At present, it is not difficult to buy this watch, and those who are interested can pay attention to it.
Finally pulled
As of press time, the 2024 F1 Austrian Grand Prix has ended, Zhou Guanyu sprint P20, P17 in the race, Zhou Guanyu's state has always been unsatisfactory, and he still hasn't scored a point this season. With Alpine announcing a contract extension with Gasly and Aston Martin renewing Stoll to leave seven spots remaining.
The suspense of Zhou Guanyu's seat is still unclear, and until the end, there is still a chance in theory, so let's leave the suspense a little longer.