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Survey on the development status of China's luggage industry, competition pattern and investment strategy research report

The "2024-2030 China Luggage Industry Market Research Analysis and Development Scale Forecast Report" (hereinafter referred to as the "Report") compiled by Zhiyan Consulting is a professional market research report in the field of luggage in China, and it is a faithful recorder and witness of the development of the luggage industry. It aims to provide a comprehensive reference for Chinese luggage industry manufacturers, government agencies, and industry experts to understand and grasp the development of China's luggage.

The report has been published annually since 2017 and has been published for eight consecutive years. The "Report" has a total of 17 chapters, from the development overview, market environment, supply and demand situation, market segments, marketing strategies, regional markets, competitive situation, leading enterprises, prospect trends, opportunities and challenges, investment analysis, development suggestions and other aspects, through detailed data, comprehensively summarized and reviewed the new trends and new highlights of the luggage industry in 2023, and at the same time carried out in-depth thinking on the existing problems. A series of useful suggestions and future prospects are put forward for the next high-quality development of the luggage industry.

Survey on the development status of China's luggage industry, competition pattern and investment strategy research report

The upstream of the luggage industry chain is raw materials, including aluminum alloy, leather, and plastics; Midstream is the producer of luggage; Downstream marketing channels can be divided into online and offline, offline sales channels include retail stores, brand stores, wholesale markets, large shopping malls, and online sales channels are mainly e-commerce platforms, including Tmall, Taobao, JD.com, etc.

Survey on the development status of China's luggage industry, competition pattern and investment strategy research report

The upstream market participants in the luggage industry chain are raw material suppliers, mainly providing raw materials such as SAP, fluff pulp, non-woven fabrics, hot melt adhesives and bottom films for midstream manufacturers. In the manufacturing cost of luggage, the cost of raw materials accounts for more than 70%, and the price of upstream raw materials will directly affect the gross profit margin of products. On the whole, the price of raw materials such as polymer SAP, non-woven fabrics, and bottom films used in bags is greatly affected by the fluctuation of upstream oil prices, and the dependence of raw materials such as wood pulp on imported products is high, which is greatly affected by the price of international wood pulp. The leading enterprises in the industry have a certain scale, and at the same time have the advantage of cooperating with the upstream and downstream of the industrial chain, and have strong bargaining power over suppliers, which is conducive to maintaining relatively stable procurement prices. In addition, the luggage is in direct contact with the body, and only products with excellent product quality and guaranteed safety can finally win the favor of consumers, and gain an advantage in the market competition, so as to achieve stable growth in revenue and profits.

Survey on the development status of China's luggage industry, competition pattern and investment strategy research report

Domestic luggage manufacturers mainly include Kairun Co., Ltd., Zhejiang Nature, Samsonite, Limowa, Aihuashi, Runmi Technology, Weibao Industry, Fianne, Jinlilai, Seven Wolves, Feinais, Wanlima, Jinluda, Golden Monkey Group, Grace Technology, Zhongshan Crown, Maibaobao, Kangaroo Leather Goods, etc.

Among them, Kairun Co., Ltd. is the first A-share listed company in China's luggage industry, and the company has established production bases in Chuzhou, Anhui, India and Indonesia. In the first half of 2024, the revenue was 1.831 billion yuan, a year-on-year increase of 17.62%, of which the luggage revenue was 310 million yuan, a year-on-year decrease of 3.37%, and the bag revenue was 1.224 billion yuan, a year-on-year increase of 25.56%. Zhejiang Nature is mainly engaged in the research and development, design, production and sales of outdoor sports products such as air mattresses, outdoor bags, headrest cushions, etc. In 2023, the company's revenue will be 823 million yuan, a year-on-year decrease of 12.95%, of which the luggage revenue will be 156 million yuan, a year-on-year decrease of 25.19%. Wanlima's main business is the R&D, design, production and manufacturing of various military and police equipment and quilted products, including fashionable men's and women's handbags, wallets, backpacks, trolley cases, leather shoes and belts. In the first half of 2024, the revenue was 267 million yuan, a year-on-year increase of 6.86%, and the attributable net profit was -26 million yuan, a year-on-year decrease of 629.97%.

Survey on the development status of China's luggage industry, competition pattern and investment strategy research report

The research team of Zhiyan Consulting conducts in-depth analysis on the scale, industrial structure, key enterprises, and industrial development trends of China's luggage industry, and puts forward suggestions for the problems existing in the development of the luggage industry, so as to provide reference for local governments, industrial chain related enterprises, and investment institutions.

Survey on the development status of China's luggage industry, competition pattern and investment strategy research report
Survey on the development status of China's luggage industry, competition pattern and investment strategy research report
Survey on the development status of China's luggage industry, competition pattern and investment strategy research report

Data Description:

1: The core data of this report has been updated to December 2023 (the relevant financial indicators of non-listed companies in the report are affected by corporate credit approval, and there may be a certain lag), and the forecast period of the report is 2024-2030.

2: In addition to the first-hand research information and data, authoritative data sources such as the National Bureau of Statistics, China Customs, industry associations, and public reports of listed companies (prospectuses, transfer prospectuses, annual reports, inquiry reports, etc.) also constitute the data sources of this report. The first-hand data comes from the first-hand information data obtained by the research team from interviews with key enterprises in the industry, and the main interview subjects include corporate executives, industry experts, technical leaders, downstream customers, distributors, agents, distributors and upstream raw material suppliers. Secondary sources mainly include relevant industry news, company annual reports, non-profit organizations, industry associations, government agencies and third-party databases from around the world.

3: The core data of the report is based on the strict data collection, screening, processing, analysis system and independent calculation model of the Zhiyan team to ensure the accuracy and reliability of statistical data.

4: The data used in this report are all from compliance channels, and the analysis logic is based on the professional understanding of the Zhiyan team, which clearly and accurately reflects the research views of analysts.

As a leading brand in the field of industrial consulting in China, Zhiyan Consulting takes "driving industrial development with information and empowering enterprise investment decision-making" as its brand concept. The company integrates quantitative analysis and qualitative analysis methods, uses self-developed algorithms, combines industry cross-big data, and excavates the root causes behind quantitative data through diversified analysis, analyzes the logic behind qualitative content, objectively and truthfully explains the current situation of the industry, prudently predicts the future development trend of the industry, and provides customers with professional industry analysis, market research, data insights, strategic consulting and related solutions to help customers improve their cognitive level, profitability and comprehensive competitiveness. The main services include high-quality industry research reports, special customization, monthly topics, feasibility study reports, business plans, industrial planning, etc. Provide weekly/monthly/quarterly/annual reports and other regular reports and customized data, covering policy monitoring, corporate dynamics, industry data, product price changes, investment and financing overview, market opportunities and risk analysis, etc.

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