The year is approaching, and new news in the automotive industry continues. Jianghuai was rumored to cooperate with Huawei to build cars, Evergrande's first new car has rolled off the production line, Jiangling Ford was officially established, and BYD has a prize to collect black PR clues.
Jianghuai Automobile responded to rumors of cooperation with Huawei to build cars
With Xiaokang and Huawei co-creating the brand, the AITO brand launched the first new car, and the Hongmeng concept car has become a hot topic. Recently, it is reported that Jianghuai Automobile will cooperate with Huawei to build cars. In response to this news, Jianghuai Automobile responded: "At present, Huawei is currently our technology supplier, and some of Huawei's technologies are equipped with our products, and there has been cooperation before." ”
For the possibility of future cooperation in car building, the staff responded: "This is not ruled out, because the cooperation between (JAC) and Huawei has always been relatively pleasant, and the two sides have always had a good cooperative relationship." This reply is more official, clarifying the current state, while leaving suspense, and the future does not rule out more possibilities."
At present, JAC's own passenger car brand is not in a recession, mainly relying on OEM for Weilai Automobile and the establishment of a joint venture with Volkswagen to lay out future new energy models. Huawei has made it clear that it will not build cars, but it will build three sub-brands with Changan, Xilisi and Jihu, and then cooperate with Jianghuai Automobile, and the introduction of Huawei technology is a more reliable strategy.
BYD has a prize to collect online black PR clues and evidence
Recently, according to the "BYD Network Reporting Center" news, in order to maintain bydir's brand image, from now on, BYD decided to collect clues and evidence about BYD's black public relations operations, and BYD verified that it is true and will reward 50,000 to 1 million yuan according to the value.
For the chaos of "network black public relations", BYD has always had zero tolerance. As early as July 2019, @BYD Anti-Counterfeiting Office posted on Weibo that recently some self-media users have "smeared" BYD in the case of "no factual basis". To this end, BYD will take corresponding legal measures against some self-media users who infringe OND's right to reputation.
Evergrande's first new car Hengchi 5 off the line?
Evergrande on the cusp of the storm, how is the progress of car manufacturing? News on the 26th, Xu Jiayin Evergrande's "no lying flat" remarks just burst the network, and the news of "Hengchi 5 off the line" did not go away.
December 27 news, Evergrande Automobile's first new car - Hengchi 5-through line debugging car has been off the production line, "warmly celebrate the assembly of the whole line through" under the big sign of gold on a red background, is a black Hengchi 5 with a big red flower, many reports that "Hengchi 5" is about to enter the mass production stage.
The long-awaited new car off the production line is undoubtedly a long-term drought for Evergrande, which is in turmoil. However, compared with the previous high-profile posture, this downline is particularly low-key and quiet, which is not in line with Evergrande's consistent style.
In fact, this news is only a ceremony for the whole line of the production line to pass through, and the Hengchi 5-way line debugging car is off the line, not the mass production model. As the name suggests, the through-line debugging car is born for the debugging of the production line, so it is not a mass production car, and does not have the ability of standard operating procedures, it can be called a "model car", and it still needs a long way to go from the real mass production line.
According to the content of the meeting to start the decisive battle in September, Liu Yongzhuo, president of Evergrande Automobile, revealed that Hengchi 5 will roll off the production line in Tianjin early next year. Many people have been shot again, and Evergrande's new car has a long way to go off the line. However, this news still made Evergrande breathe a sigh of relief.
FAW Group applied for the meta-universe trademark
On December 28, China FAW applied for the registration of a number of "meta-universe", "METAVERSE", "HQ METAVERSE" and "F METAVERSE" trademarks, the international classification involves means of transport, advertising sales, etc., and the current trademark status is awaiting substantive examination.
Meta-universe is now the hottest industry, at present, a number of car companies have applied for the registration of meta-universe related trademarks, including SAIC, Geely, Ideal, Weilai, Xiaopeng and so on. Changan Auchan's new car will also be integrated into the meta-universe elements, which can be said to be a step ahead.
Jiangling Ford was officially established
On December 28, Jiangling Ford Automotive Technology (Shanghai) Co., Ltd. was established, the legal representative was Xiang Dongping, and the registered capital was 200 million yuan. The business scope includes engineering and technical research and experimental development; sales of automobiles, new energy vehicles, new energy vehicle electrical accessories, charging piles, etc. Jiangling Motors and Ford Motor held 51% and 49% of the shares, respectively. The first new car after the establishment of Jiangling Ford will be the new SUV Ford Lingrui. However, Jiangling Ford's sales are not optimistic.