Xining, 10 Oct (Xinhua) -- Maima, 10 Oct -- Majestic and magnificent natural landscapes, profound cultural heritage, and colorful folk customs... In the just-concluded "Super Golden Week", the tourism routes in Northwest China, represented by the "Northwest Grand Ring Road", performed eye-catchingly, and "Northwest China" has become a hot spot with great characteristics and attractions among many tourist destinations.
This is an autumn scenery taken in September 2023 in Yushu City, Yushu Tibetan Autonomous Prefecture, Qinghai Province (drone photo). Photo by Xinhua News Agency reporter Han Fangfang
Located in the northeast of the Qinghai-Tibet Plateau, Qinghai Province, as a natural and cultural landscape and tourism resource rich area, has world-class tourism resources and is currently a high-profile tourist destination in the "Northwest Great Ring Road". According to the Mid-Autumn Festival National Day Tourism Summary Report released by Ctrip, the overall number of travel orders for Qinghai during the Mid-Autumn Festival National Day holiday increased by 12 times year-on-year, with inter-provincial orders accounting for nearly 70% and inter-provincial travel orders increasing 10 times year-on-year.
The reporter learned from the Department of Culture and Tourism of Qinghai Province that Qinghai Province received a total of 2.6 million tourists during the Mid-Autumn Festival National Day holiday, achieving a total tourism revenue of 2.44 billion yuan, recovering to 86% and 76.5% of the 2019 holiday. Among them, Qinghai Lake Scenic Area received 119,100 tourists, with a total ticket revenue of 7,739,500 yuan, and Chaka Salt Lake Scenic Area received 157,900 tourists, an increase of 10.7% over the 2019 holiday.
Northwest China has a rich and diverse natural landscape, and has always been famous for its majestic mountains, boundless deserts, rushing rivers, and pristine lakes. According to Ctrip's data, the "tourism fever" is not only in Qinghai, the overall number of travel orders for the November holiday destination in Xinjiang increased by 14 times year-on-year, and the overall travel order volume for the November holiday destination in Ningxia increased by 953% year-on-year.
This is a desert scenery taken in September 2023 at the N39° Desert Tourist Scenic Area in Megati County, Kashgar Prefecture, Xinjiang (drone photo). Photo by Xinhua News Agency reporter Li An
Ma Xiaojun, General Manager of Qinghai Jubang International Travel Co., Ltd., said: "In recent years, the infrastructure of Qinghai, Gansu, Xinjiang and other places in the northwest has been increasingly improved, and the convenient road transportation has made the attractions along the road increasingly favored and recognized by tourists. ”
According to a survey by the Department of Culture and Tourism of Qinghai Province, during the Mid-Autumn Festival National Day holiday, 67.33% of tourists in Qinghai Province chose high-speed rail and self-driving methods, and 105,100 self-driving vehicles entered Qinghai. Nearly 30% of tourists choose private customized tourism products, and the demand for tourists to try customized tourism products is obvious.
Chen Jiehua, a tourist from Guangdong, decided to rent a car and travel with friends to see the natural scenery along the "Northwest Great Ring Road". "We plan to drive all the way from Qinghai to Gansu, and we also want to go to the 'Sky Mirror' Chaka Salt Lake, which is very popular on the Internet, and we can't wait to embark on this journey when we think of the scenery along the way."
The eight-day Mid-Autumn Festival National Day "Super Golden Week" came to an end, demonstrating the vitality and potential of China's tourism industry. In addition to traditional tourism methods, new business formats such as "intangible cultural heritage + tourism", "music + tourism", "food + tourism", "events + tourism" and "folk customs + tourism" are also leading the quality and upgrading of the cultural and tourism industries. According to the data center of the Ministry of Culture and Tourism, during the Mid-Autumn Festival National Day holiday, the number of domestic tourists traveled 826 million, an increase of 71.3% year-on-year on a comparable basis.
This is a snowy mountain taken in September 2023 in the territory of Shenduo County, Yushu Tibetan Autonomous Prefecture, Qinghai Province (drone photo). Photo by Xinhua News Agency reporter Zhang Hongxiang
With the continuous development and innovation of tourism in Northwest China, many regions have gradually identified their own characteristics, diversified and integrated development, continuously enriched business formats, improved infrastructure, innovated development models, and rapidly grown into emerging tourist destinations.
According to the staff of the Department of Culture and Tourism of Qinghai Province, during the Mid-Autumn Festival National Day holiday, Xining City, Hainan Tibetan Autonomous Prefecture and Haibei Tibetan Autonomous Prefecture in Qinghai made full use of well-known scenic spots and landmark buildings such as Thar Temple, Riyue Mountain, Qinghai Lake, and Baili Rape Flower Sea to set up competition routes, and held orienteering competitions and sports activities such as cycling, hiking, car and motorcycle self-driving tours, and camping.
Many interviewed tourists said that the reason why they traveled thousands of miles to northwest China was because it was usually sparsely populated, the air was fresh, and they could find peace and comfort away from the city. "I hope that everyone can travel to us, feel the charm of the ancient city of the plateau in the natural scenery, and feel the traditional Chinese culture during the tour." Sanjaega, director of the Regong Sanjay Thangka Painting Institute, said.