Hu Xijin took the lead in boycotting Xiang Piaopiao: This kind of marketing seriously violates business ethics!
Recently, Xiang Piaopiao's employee sarcasm has been on the hot search. For this matter, Xiang Piaopiao also praised the employees and ushered in everyone's goodwill. So now Xiang Piaopiao has been sought after by netizens, and the sales of the product have skyrocketed by 400 times. Many products are sold out as soon as they hit the shelves. In the live broadcast room of Xiang Piaopiao, the anchors also began to call netizens "comrades", and the background music was also changed to the theme song of Liangjian.
But there are still some people who are dissatisfied with this matter, and they all think that this is a so-called "patriotic marketing". This kind of marketing method is indeed a bit bad. But despite the dissatisfaction, no media and big V dared to stand up and say this. However, Hu Xijin suddenly posted an article in the middle of the night on May 6 and began to take the lead in boycotting Xiang Piaopiao. and angrily denounced the marketing behavior of Xiang Piaopiao.
Hu Xijin said that the media reported that relevant stores in Japan had not sold such a sarcastic set of milk tea, so he believed that Xiang Piaopiao was deliberately posing for photos, so as to create a gimmick. In this way to fool the patriotic feelings of our public. We are against Japan's discharge of nuclear wastewater, but we are also against this marketing method. This is deceiving consumers and seriously violates business ethics. And Xiang Piaopiao's act of inviting merit is indeed not fair.
In the end, Hu Xijin said that Xiang Piaopiao's posing behavior is not much different from the cat cup of "making up elementary school students to throw their winter vacation homework in Paris".
However, it is worth mentioning that Sima Nan, another big V in this matter, stood on Xiang Piaopiao's side, and personally bought Xiang Piaopiao's products to support. Because Sima Nan feels that each of us should "remember history and never forget the national shame". Therefore, Xiang Piaopiao's approach deserves the support of all of us. However, Sima Nan should not have known at the time that this matter may be suspected of posing for photos, which is a kind of commercial marketing.
It's just that now Hu Xijin has taken the lead in boycotting, and I'm afraid that many people will follow suit in the future. I just don't know how to respond to this matter. After all, if this matter is reversed and is recognized as a pose, then Xiang Piaopiao is afraid that it will become a "laughing stock" in everyone's mouth.