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Recently, a female president of Baidu who cut the "micro-business head" became popular, because she made radical remarks on social media, venting her personal emotions at the same time, causing public outrage on the whole network and making Baidu market value

author:Lao Bai Research Room

Recently, a female president of Baidu who cut the "micro-business head" became popular, because she made radical remarks on social media, venting her personal emotions at the same time, causing public outrage on the whole network, and causing Baidu's market value to evaporate 6 billion Hong Kong dollars overnight.

The vice president of Baidu is named Xuan Jing, and the video that sparked heated discussions was titled "Why should I consider the employee's family when the employee breaks up and leaves the company in seconds"?

The reason for the incident was that a female employee under Xuan Jing's hand was on a business trip for 50 consecutive days, and her boyfriend couldn't stand it and wanted to break up. Female employees affected their work due to their feelings and private affairs, so Xuan Jing made a big fuss.

In the video, Xuan Jing's output point is that she and the employee are only in an employment relationship, and she is not the employee's mother-in-law, so why should she consider the employee's private feelings.

If an employee breaks up with her boyfriend and brings her personal emotions to work, then the employee proposes to resign, and she quietly approves it.

Xuan Jing also used herself as an example, bluntly saying that she is more than ten or twenty years older than the current newcomers in the workplace, she is also a mother of two children, and in order to work, she once forgot her eldest son's birthday, and she didn't even know what grade her younger son was in.

The implication is that she has worked so hard, why does the little girl now cry out that she is tired at every turn.

Obviously, Xuan Jing wants to establish a female overlord and a strong woman on the Internet, and she keeps preaching the so-called wolf culture, but she forgets that the current workers don't eat the wolf culture at all.

Just looking at Xuan Jing's personal resume, it is undeniable that he is indeed a ruthless person who dares to fight.

Xuan Jing worked as a reporter at Xinhua News Agency, served as vice president of Huawei, and joined Baidu in 21 as vice president, in charge of public relations.

However, it was this vice president of public relations who personally created the biggest public relations crisis in Baidu's history.

After the video fermented, Xuan Jing's aggressive and condescending posture immediately caused public outrage, and Baidu's market value evaporated by 6 billion Hong Kong dollars overnight.

This is the best way to test public opinion - not to buy it.

To put it bluntly, Xuan Jing shouldn't have hit the pain point of migrant workers, that is, workplace oppression.

From the perspective of capitalists, Xuan Jing regards employees as laborers, and tries to buy out the time, life, and even workers themselves with a modest salary.

That is to say, as long as the capitalist pays a little wage, the laborer should dedicate his whole person to work, so that he completely sacrifices his personal life, personal feelings, and personal health, otherwise he will not be able to endure hardship, and he will not be dedicated.

The laborers worked hard and became an important part of Xuanjing's business, and as a result, Xuanjing made a lot of money, and the remuneration received by the laborers was not enough to offset the hard work spent in the process.

Then Xuan Jing famously said, this is grinding, this is growth, this is exercise.

Xuan Jing represents not only Xuan Jing herself, but also the face of the entire capitalist.

Xuan Jing's remarks are not to treat employees as human beings, but only to treat employees as labor. Netizens can't see the respect between people from her language, so they are so angry.

Of course, the benevolent see the benevolent, and the wise see the wise. Some people also stood up and said that Xuan Jing's words were not rough, she just told the truth about the law of the jungle in the workplace, the law of the jungle, but it was not good to say.

In any case, Baidu's market value evaporation is a certainty, and Baidu's image has been greatly discounted by Xuan Jing's inappropriate remarks, and everyone believes that Baidu's corporate culture is a wolf culture of hidden exploitation.

In response, Xuan Jing has so far hidden all personal video content posted on social media and issued an apology statement for inappropriate remarks.

Xuan Jing said that her original intention was just to do a good job, and before releasing the short video, she did not seek the company's opinions, which did not comply with the company's regulations, nor did she represent the company's position, it was only her personal opinion, and it had nothing to do with Baidu.

It can be seen that Xuan Jing, as the female vice president of Baidu, is also a humble worker, but a senior worker.

When she was disciplining migrant workers, did she ever think that one day, she would also be a disciplined migrant worker?

Some netizens also pointed out that Xuan Jing is really a good hand at playing with traffic, and she is worthy of doing public relations, in just a few days, her personal fans have now risen to 1 million, whether it is deliberately hyped, it is not yet known.

When it comes to people, there will inevitably be disputes, but between people, the most basic thing is mutual respect. People are individuals first, and then bosses, employees, and other identities.

People-oriented companies and enterprises will have no shortage of followers, because people's hearts change people's hearts.

What are your thoughts on this?

References:

"Baidu Vice President Xuan Jing, issued an apology late at night" - Red Star News

Recently, a female president of Baidu who cut the "micro-business head" became popular, because she made radical remarks on social media, venting her personal emotions at the same time, causing public outrage on the whole network and making Baidu market value
Recently, a female president of Baidu who cut the "micro-business head" became popular, because she made radical remarks on social media, venting her personal emotions at the same time, causing public outrage on the whole network and making Baidu market value
Recently, a female president of Baidu who cut the "micro-business head" became popular, because she made radical remarks on social media, venting her personal emotions at the same time, causing public outrage on the whole network and making Baidu market value

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