Meiyu is a well-known women's social e-commerce platform in China, providing a variety of advertising formats for advertisers to choose from. Understanding the advertising and promotion form of the platform is conducive to brand owners to make more appropriate choices in promotion.
A list of common ad formats
1. Topic post ads: Advertisers can cooperate with Meiyu to publish advertising content on Meiyu platform in the form of topic posts. Topic post ads can be presented in the form of graphics, videos, etc., and the advertising content can be pushed to interested user groups through precise targeted delivery.
2. Brand window advertising: Brand window advertising is a form of advertising provided by Meiyu to display the brand image. Advertisers can create a brand showcase page on the Meiyu platform to display brand information, product introductions, and promotions.
3. Meiyu Live Advertising: Meiyu Live is a very popular feature on the Meiyu platform, and advertisers can place advertisements by sponsoring the live broadcast content of Meiyu anchors. By cooperating with Meiyu anchors, advertisers can carry out brand promotion, product display, etc. during the live broadcast to attract users' attention.
4. Meiyu short video ads: Meiyu provides a short video function, and users can upload and watch short video content. Advertisers can publish short video ads on the Meiyu platform to achieve brand promotion by capturing users' attention.
5. Private message advertising: Meiyu platform provides a private message function, through which users can communicate with other users. Advertisers can send advertising messages to specific users or groups of users in the form of private message ads.
6. Banner Ads: On Meiyu's APP page, there are some fixed positions where Banner ads can be placed, including top banners, bottom banners, etc. These placements are usually displayed in the form of images or animations to attract users' attention.
7. Video roll-roll: The form of ads inserted by Meiyu during video playback, including pre-roll, mid-roll, and post-roll. These ads are presented in the form of videos that can attract users to watch and follow.
8. Search Ads: Meiyu provides a search function where users can search for keywords to find what they are interested in. Advertisers can run search ads so that their ad content appears in search results when people search.
In addition to the advertising formats listed above, we also provide customized advertising solutions that can be tailored to the needs of advertisers. For specific advertising forms and cost details, you can also contact Juyi Media's online customer service for detailed communication and negotiation.