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The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture

author:Capital Construction News

Longfu Temple is the most diverse lifestyle in the ancient capital of Beijing, an important commercial landmark and cultural symbol, infiltrated with rich cultural and historical memories, and witnessing the brilliant interweaving of ancient and modern cultures.

The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture

On June 28th, the new Longfu People's Market series of activities - Longfu Moonlight Garden Party opened, the activity gathered the artistic inspiration of new market artists, around the core elements of "music, food, trend, life" and other core elements to bring forth the new, with the most visual impact of the garden installation, the most elegant expression of oriental aesthetic life, the most in line with the new generation of consumer product content, the freshest and most open social scene, to create the integration and symbiosis of oriental aesthetic life art and fashion trend new market culture, and become a link between local life home, urban cultural elites, An important place for early adopters of social influencers.

The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture

At the scene of the garden party, a number of popular brands in Longfu Temple helped to carry out surprise interactions; Tourists unlock Longfu cultural and creative gifts by collecting "moonlight coins...... In addition, the moonlight-themed public art installation transforms the mysterious moon into a surreal dream, with cross talk, tai chi, jazz, and swing dancing all on the stage, filling the park with a sense of atmosphere under the collision of multiple cultures.

The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture
The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture
The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture
The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture
The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture

The new Longfu People's Market is a new cultural IP launched by Longfu Temple, which aims to continuously explore Beijing's cultural heritage and cultural resources, while integrating humanistic history, local feelings and international vision, inheriting the urban context and life experience, showing the wonderful integration of trend and feelings, art and life in the Longfu Temple project, and paying tribute to its glorious history as the "Dongsi People's Market". The new Longfu People's Market represents the innovation drive of culture-empowered urban life, and reshapes the continuation and expression of Longfu cultural highland. Under the cultural charm of integrating new formats, new scenes and new life, Longfu Temple is moving towards the new, fully demonstrating the three-dimensional and rich cultural imagination.

The new Longfu People's Market - Longfu Moonlight Garden will help write a new chapter in Longfu culture

In the future, under the strong vitality, motivation and boosting force of the new Longfu People's Market brand, Longfu Temple will also unveil more urban spaces rich in cultural belonging, and carry out wonderful dialogues between tradition and modernity, East and West, China and the world on the road of promoting cultural diversity.

Reporter: Ma Dandan

Courtesy of the company

Editor: Gao Yuan

Executive Editor-in-Chief: Zhou Yujie

Editor-in-Chief: Chen Limin

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